Strategic Ceo Communication
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Strategic Ceo Communication
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Author : Yeunjae Lee
language : en
Publisher: Taylor & Francis
Release Date : 2026-01-22
Strategic Ceo Communication written by Yeunjae Lee and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2026-01-22 with Business & Economics categories.
A comprehensive, research-based guide to CEO communication, this book shows how CEOs can communicate strategically, ethically, and effectively with external and internal stakeholders. Strategic CEO Communication is informed by communication theory and research insights from public relations and strategic communication scholarship to help readers build relationships, improve corporate reputation, and ensure ethical business practices in rapidly changing business, social, and media environments. It covers topics such as corporate reputation, leadership, internal communication, CEO activism, crisis management, ethics, and social media and the growing role of emerging technologies. It offers insight into how leaders can engage employees while meeting public expectations for corporate responsibility, diversity and inclusion, and sustainability. Ideal for advanced undergraduates and graduate students of leadership, management, and organizational communication in public relations, communication, or management programs as well as corporate leaders seeking research-informed guidance on effective communication for strategic success.
On The Nature Of Effective Cio Ceo Communication
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Author : Alexander Hütter
language : en
Publisher: Springer
Release Date : 2016-12-23
On The Nature Of Effective Cio Ceo Communication written by Alexander Hütter and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-23 with Computers categories.
This book examines the effectiveness of communication between chief information officer (CIO) and chief executive officer (CEO) and its impact on the role of information technology (IT) in an organization. The book is empirically based on interviews with CIO/CEO pairs from twelve organizations in the manufacturing and retail industries. It examines how CIOs and CEOs can achieve effectiveness in their communication, including insights into antecedents and consequences of communication effectiveness. Based on the interview data the authors develop a CIO/CEO communication model with which CIOs and CEOs can gain new insights into the efficiency of their interactions, likely resulting in higher levels of shared understanding regarding the role of IT in their organization.
Ceo Communication Strategies Towards Employees In Startup And Their Impact On Engagement And Satisfaction
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Author : Mattia Maccarrone
language : en
Publisher:
Release Date : 2023
Ceo Communication Strategies Towards Employees In Startup And Their Impact On Engagement And Satisfaction written by Mattia Maccarrone and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023 with categories.
Strategic Organizational Communication
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Author : Charles Conrad
language : en
Publisher: Wadsworth Publishing Company
Release Date : 1998
Strategic Organizational Communication written by Charles Conrad and has been published by Wadsworth Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Business & Economics categories.
The Handbook Of Strategic Public Relations And Integrated Communications
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Author : Clarke L. Caywood
language : en
Publisher: McGraw Hill Professional
Release Date : 1997-05
The Handbook Of Strategic Public Relations And Integrated Communications written by Clarke L. Caywood and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-05 with Business & Economics categories.
As the media grows more ruthless, the role of public relations has become increasingly complex and critical. Savvy businesspeople know that how a company conveys and maintains its image has never been more importantor more challenging. The Handbook of Strategic Public Relations & Integrated Communications is the definitive guide for communications professionals. Featuring the expertise of the world's foremost public relations and marketing authorities, it is the first book of its kind to combine the art and science of marketing, public relations and communications in one single resource. An indispensable reference guide to the best practices in every industry, this handbook features more than 40 information-packed chapters authored by the best minds in the business and covers cutting-edge tips, topics and techniques such as: Crisis management Marketing public relations Client-agency relationships Environmental public relations High-tech PR And more!
Corporate Communication
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Author : Paul A. Argenti
language : en
Publisher: McGraw-Hill/Irwin
Release Date : 1994
Corporate Communication written by Paul A. Argenti and has been published by McGraw-Hill/Irwin this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Business & Economics categories.
A comprehensive account of corporate communications, including both text and cases. Information new to this edition covers corporate philanthropy, government affairs and community relations. There is increased emphasis on communication strategy and four new business cases are included.
The Strategic Management Handbook
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Author : Kenneth J. Albert
language : en
Publisher: McGraw-Hill Companies
Release Date : 1983
The Strategic Management Handbook written by Kenneth J. Albert and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 1983 with Business & Economics categories.
The Search For Corporate Strategic Credibility
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Author : Richard B. Higgins
language : en
Publisher: Praeger
Release Date : 2002-03-30
The Search For Corporate Strategic Credibility written by Richard B. Higgins and has been published by Praeger this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-03-30 with Business & Economics categories.
This work aims to advance the theory and practice of corporate strategy communication. It argues that companies that communicate effectively risk less by making their strategies known than by hiding them.
Engaging Employees Through Strategic Communication
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Author : Mark Dollins
language : en
Publisher: Routledge
Release Date : 2021-10-01
Engaging Employees Through Strategic Communication written by Mark Dollins and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-01 with Business & Economics categories.
Engaging Employees through Strategic Communication provides a detailed overview of employee communication and its evolution as a tool to drive employee engagement and successful change management. Approaching the subject with the philosophy that internal audiences are essential to the success of any strategic communication plan and business strategy—particularly as they relate to driving change—Mark Dollins and Jon Stemmle give readers a working knowledge of employee communication strategies, skills, and tactics in ways that prepare students for careers in this rapidly expanding field. Providing the tools necessary to evaluate the impact of successful employee communication campaigns, they put theory and cutting-edge research into action with practical examples and case studies sourced from award-winning entries judged as best-in-class by the International Association of Business Communicators (IABC), the Public Relations Society of America (PRSA), PRWeek, and PRNews. The book is ideal for undergraduate and graduate students in internal, corporate, or employee communication courses and will be a useful reference for practitioners who want to understand how to carry out effective employee communication engagement and change-management campaigns. Please visit www.engage-employees.com to learn more about the book and its applications.
Strategic Management
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Author : Arnoldo C. Hax
language : en
Publisher:
Release Date : 1984
Strategic Management written by Arnoldo C. Hax and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1984 with Business & Economics categories.