Practical Text Analytics
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Practical Text Analytics
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Author : Murugan Anandarajan
language : en
Publisher: Springer
Release Date : 2018-10-19
Practical Text Analytics written by Murugan Anandarajan and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-19 with Business & Economics categories.
This book introduces text analytics as a valuable method for deriving insights from text data. Unlike other text analytics publications, Practical Text Analytics: Maximizing the Value of Text Data makes technical concepts accessible to those without extensive experience in the field. Using text analytics, organizations can derive insights from content such as emails, documents, and social media. Practical Text Analytics is divided into five parts. The first part introduces text analytics, discusses the relationship with content analysis, and provides a general overview of text mining methodology. In the second part, the authors discuss the practice of text analytics, including data preparation and the overall planning process. The third part covers text analytics techniques such as cluster analysis, topic models, and machine learning. In the fourth part of the book, readers learn about techniques used to communicate insights from text analysis, including data storytelling. The final part of Practical Text Analytics offers examples of the application of software programs for text analytics, enabling readers to mine their own text data to uncover information.
Practical Text Mining And Statistical Analysis For Non Structured Text Data Applications
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Author : Gary Miner
language : en
Publisher: Academic Press
Release Date : 2012-01-11
Practical Text Mining And Statistical Analysis For Non Structured Text Data Applications written by Gary Miner and has been published by Academic Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-01-11 with Computers categories.
"The world contains an unimaginably vast amount of digital information which is getting ever vaster ever more rapidly. This makes it possible to do many things that previously could not be done: spot business trends, prevent diseases, combat crime and so on. Managed well, the textual data can be used to unlock new sources of economic value, provide fresh insights into science and hold governments to account. As the Internet expands and our natural capacity to process the unstructured text that it contains diminishes, the value of text mining for information retrieval and search will increase dramatically. This comprehensive professional reference brings together all the information, tools and methods a professional will need to efficiently use text mining applications and statistical analysis. The Handbook of Practical Text Mining and Statistical Analysis for Non-structured Text Data Applications presents a comprehensive how- to reference that shows the user how to conduct text mining and statistically analyze results. In addition to providing an in-depth examination of core text mining and link detection tools, methods and operations, the book examines advanced preprocessing techniques, knowledge representation considerations, and visualization approaches. Finally, the book explores current real-world, mission-critical applications of text mining and link detection using real world example tutorials in such varied fields as corporate, finance, business intelligence, genomics research, and counterterrorism activities"--
Text Analytics With Python
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Author : Dipanjan Sarkar
language : en
Publisher:
Release Date : 2016
Text Analytics With Python written by Dipanjan Sarkar and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with categories.
Practical Text Analytics
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Author : Steven Struhl
language : en
Publisher: Kogan Page Publishers
Release Date : 2015-07-03
Practical Text Analytics written by Steven Struhl and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-03 with Business & Economics categories.
In an age where customer opinion and feedback can have an immediate, major effect upon the success of a business or organization, marketers must have the ability to analyze unstructured data in everything from social media and internet reviews to customer surveys and phone logs. Practical Text Analytics is an essential daily reference resource, providing real-world guidance on the effective application of text analytics. The book presents the analysis process so that it is immediately understood by the marketing professionals who must use it, so they can apply proven concepts and methods correctly and with confidence. By decoding industry terminology and demonstrating practical application of data models once reserved for experts, Practical Text Analytics shows marketers how to frame the right questions, identify key themes and find hidden meaning from unstructured data. Readers will learn to develop powerful new marketing strategies to elevate customer experience, solidify brand value and elevate reputation. Online resources include self-test questions, chapter review Q&A and an Instructor's Manual with text sources and instructions.
Text Analytics In Marketing
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Author : Daniel Dan
language : en
Publisher: Springer
Release Date : 2025-12-23
Text Analytics In Marketing written by Daniel Dan and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-12-23 with Business & Economics categories.
This book offers a comprehensive introduction to text mining and text analytics tailored for marketers. It presents key techniques for analyzing, compressing, classifying, and visualizing textual data and user-generated content (UGC), with a particular emphasis on using R software. These methods enable readers to effectively prepare and manipulate textual data to uncover actionable marketing insights. In today’s digital landscape, analyzing online chatter, sentiment, preferences, and other forms of electronic word-of-mouth has become an essential skill for marketing researchers and professionals. Through a rich collection of examples, program code, and hands-on exercises, this book equips both students and marketing managers with the theoretical foundation and practical skills needed to apply text-based data analysis to contemporary marketing challenges.
Text Mining And Analysis
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Author : Dr. Goutam Chakraborty
language : en
Publisher: SAS Institute
Release Date : 2014-11-22
Text Mining And Analysis written by Dr. Goutam Chakraborty and has been published by SAS Institute this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-11-22 with Computers categories.
Big data: It's unstructured, it's coming at you fast, and there's lots of it. In fact, the majority of big data is text-oriented, thanks to the proliferation of online sources such as blogs, emails, and social media. However, having big data means little if you can't leverage it with analytics. Now you can explore the large volumes of unstructured text data that your organization has collected with Text Mining and Analysis: Practical Methods, Examples, and Case Studies Using SAS. This hands-on guide to text analytics using SAS provides detailed, step-by-step instructions and explanations on how to mine your text data for valuable insight. Through its comprehensive approach, you'll learn not just how to analyze your data, but how to collect, cleanse, organize, categorize, explore, and interpret it as well. Text Mining and Analysis also features an extensive set of case studies, so you can see examples of how the applications work with real-world data from a variety of industries. Text analytics enables you to gain insights about your customers' behaviors and sentiments. Leverage your organization's text data, and use those insights for making better business decisions with Text Mining and Analysis. This book is part of the SAS Press program.
Unlocking Text Analytics
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Author : M M Siddique
language : en
Publisher: Notion Press
Release Date : 2025-06-30
Unlocking Text Analytics written by M M Siddique and has been published by Notion Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-06-30 with Education categories.
Unlocking Text Analytics is a practical, cross-disciplinary guide that helps learners harness the power of unstructured text using Python and Natural Language Processing (NLP). Designed for students, educators, and professionals across engineering, IT, and business domains, this book bridges the gap between technical concepts and real-world application. Through hands-on projects and industry-relevant use cases, the book covers key techniques such as sentiment analysis, topic modeling, named entity recognition, and text classification. Readers will learn how to process raw text data, build NLP workflows, and apply machine learning models to derive insights across diverse fields-from marketing and healthcare to education and compliance. Whether you're building your first text analytics project or looking to apply NLP in your organization, this book provides the clarity, tools, and confidence to get started. Ideal for modern learners seeking practical skills in Python, data science, and AI-driven decision making.
The Theory And Practice Of Text Analysis And Translation Criticism
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Author : John M. Dodds
language : en
Publisher:
Release Date : 1985
The Theory And Practice Of Text Analysis And Translation Criticism written by John M. Dodds and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Criticism, Textual categories.
Practical Applications Of Text Analytics For Serious Mental Illness
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Author : Richard George Jackson
language : en
Publisher:
Release Date : 2019
Practical Applications Of Text Analytics For Serious Mental Illness written by Richard George Jackson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with categories.
Blueprints For Text Analytics Using Python
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Author : Jens Albrecht
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2020-12-04
Blueprints For Text Analytics Using Python written by Jens Albrecht and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-04 with Computers categories.
Turning text into valuable information is essential for businesses looking to gain a competitive advantage. With recent improvements in natural language processing (NLP), users now have many options for solving complex challenges. But it's not always clear which NLP tools or libraries would work for a business's needs, or which techniques you should use and in what order. This practical book provides data scientists and developers with blueprints for best practice solutions to common tasks in text analytics and natural language processing. Authors Jens Albrecht, Sidharth Ramachandran, and Christian Winkler provide real-world case studies and detailed code examples in Python to help you get started quickly. Extract data from APIs and web pages Prepare textual data for statistical analysis and machine learning Use machine learning for classification, topic modeling, and summarization Explain AI models and classification results Explore and visualize semantic similarities with word embeddings Identify customer sentiment in product reviews Create a knowledge graph based on named entities and their relations