Marketing Peace

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Marketing Peace For Social Transformation And Global Prosperity

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Author : Nedelea, Alexandru-Mircea
language : en
Publisher: IGI Global
Release Date : 2018-12-07

Marketing Peace For Social Transformation And Global Prosperity written by Nedelea, Alexandru-Mircea and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-07 with Political Science categories.

War and conflict continually plague many nations around the world and have led to mass causalities, a shortage of resources, and political turmoil. To eradicate this ongoing issue, individuals, companies, and governments need to establish a fundamental change in the distribution of the world’s assets, resources, and ideals. Marketing Peace for Social Transformation and Global Prosperity is a pivotal reference source that provides vital research on the development of programs and campaigns destined to impose and sustain ideas that lead to conflict resolution. Through analyzing and proposing various peace marketing campaigns, it showcases how individuals and corporations can employ various tactics to enhance and achieve political, social, and individual peace and promote the sustainability of resources and education. Highlighting topics such as civic engagement, conflict management, and symbolism, this book is ideally designed for policymakers, business leaders, professionals, theorists, researchers, and students.

Marketing For Peace Builders

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Author : Jesan Sorrells
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2016-02-10

Marketing For Peace Builders written by Jesan Sorrells and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-10 with categories.

In Marketing For Peace Builders: How to Market Your Value to a World in Conflict, Jesan Sorrells provides YOU, the entrepreneurial peace builder with the steps to market YOUR value in the open market as a savvy peace builder. If your educational and professional background comes from the worlds of academia, the law, or social services, and you believe that peace making and money making should not be mutually exclusive, then THIS book is for YOU. Packed with 260 pages of practical tips, actionable tricks, and developmental marketing techniques, this book proves that YOU can be ethical, build relationships, and be prosperous in a conflict-ridden world while growing the fields of peacebuilding.

The Bankers Magazine And Journal Of The Money Market

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Author :
language : en
Publisher:
Release Date : 1871

The Bankers Magazine And Journal Of The Money Market written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1871 with Banks and banking categories.

Marketing Peace

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Author : Paromita Goswami
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2017-08-21

Marketing Peace written by Paromita Goswami and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-08-21 with Political Science categories.

Religious terrorism accounted for 66% of all deaths from terror attacks in 2013. Using religion as a trump-card for justification of violence has increased sharply since 2000, significantly overtaking political and nationalist separatist movements. There has, however, been no serious attempt to understand how peace can be offered as an alternative product to violence, if it was handled by commercial marketers. If a presidential candidate, sportsperson, detergents or banking services can be marketed, can peace be marketed too? This book argues that social marketing, which uses commercial marketing principles for social good, may make a significant contribution to encouraging peace. The book unearths the subconscious metaphorical frames utilised by Christians in their conceptualisations of Muslims in the US, and vice versa, through a two-fold approach. Firstly, ethnographic field-work is used to gain the trust of the community and to understand the lived-in experience of community members in their natural social setting. Secondly, the Zaltman Metaphor Elicitation Technique (ZMET) is adopted as a tool to discern the metaphorical lens that Christians and Muslims use to view each other. The study suggests how this metaphorical lens of framing may help in designing more effective interventions that would fundamentally alter the mechanism of ‘contact’ between rival majority and minority religious groups in conflict.

Marketing Customer Interface

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Author : Rosemary Phipps
language : en
Publisher: Routledge
Release Date : 2001

Marketing Customer Interface written by Rosemary Phipps and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.

'The Marketing Customer Interface 2001-2002' is a specifically tailored coursebook for students undertaking the Marketing Customer Interface module of the CIM Advanced Certificate. Butterworth-Heinemann have worked closely with the Education Division of the CIM to ensure that all aspects of the text are up-to-date and correspond to the CIM's requirements, making this title the definitive companion to this year's course. Its comprehensive content and user-friendly text layout are designed to facilitate learning, with questions, activities, definitions and study tips to support the theory, while the structured study units link the information directly to the CIM syllabus. The new edition of this text contains: · a firmly international perspective · new material to cover e-marketing issues · new and up to date examples and case studies to illustrate the theory · additional text references and website references · preparatory aids for the final exam, including the most recent exam papers, examiners' marking schemes and specimen answers Comprehensive yet uniquely accessible, it provides essential support for anyone undertaking a CIM course. completely revised and updated to fit in with CIM Marketing Customer Interface syllabus officially endorsed by the CIM approved by the CIM Chief Examiner

Bankers Magazine Journal Of The Money Market And Commercial Digest

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Author :
language : en
Publisher:
Release Date : 1889

Bankers Magazine Journal Of The Money Market And Commercial Digest written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1889 with Banks and banking categories.

Economic Trends In Livestock Marketing

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Author : Samuel Holliston Thompson
language : en
Publisher:
Release Date : 1940

Economic Trends In Livestock Marketing written by Samuel Holliston Thompson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1940 with Cattle trade categories.

Goblin Market The Prince S Progress And Other Poems With Four Designs By D G Rossetti New Edition

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Author : Christina Georgina Rossetti
language : en
Publisher:
Release Date : 1875

Goblin Market The Prince S Progress And Other Poems With Four Designs By D G Rossetti New Edition written by Christina Georgina Rossetti and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1875 with categories.

Tourists Guide And Handbook To England And Wales

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Author : George Washington Bacon
language : en
Publisher:
Release Date : 1885

Tourists Guide And Handbook To England And Wales written by George Washington Bacon and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1885 with categories.

Home Market Bulletin

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Author :
language : en
Publisher:
Release Date : 1922

Home Market Bulletin written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1922 with Protectionism categories.