Managing Global Strategy
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Managing Global Strategy
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Author : William H. A. Johnson
language : en
Publisher:
Release Date : 2020
Managing Global Strategy written by William H. A. Johnson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020 with categories.
"This concise, practical textbook clearly explains how to go about developing and implementing a global strategy for any organization, from Born Global start-ups, to more established large companies struggling to manage their global extensions, to nonprofits including non-governmental organizations (NGOs) and charities. Written clearly and concisely, this volume brings together multiple tools, models and frameworks into one resource to guide a successful global strategy development and implementation process. Issues covered include: Internal and external environmental analyses Cross-cultural communication Structural considerations Leadership and motivation Foreign market entry, mergers, alliances, and acquisitions Upper-level undergraduate and postgraduate students of global business will appreciate this accessible guide to a highly complex endeavor, as will practicing managers in global organizations seeking a ready reference. Instructors will also value the outline of a semester-long project keyed to the book, developed and tested by the author"--
Managing Global Business Strategies
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Author : John T McManus
language : en
Publisher: Elsevier
Release Date : 2008-08-30
Managing Global Business Strategies written by John T McManus and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-08-30 with Business & Economics categories.
Aimed at key decision makers and those responsible for global strategy, this book is about changing markets and the complexity of undertaking business in a fast paced technological and knowledge based age in a dynamic and strategic context. Trends show a renaissance in entrepreneurial activity that is fuelling innovation particularly in the so called BRIC nations of Brazil, Russia, China and India. For example, both China and India have benefited immensely from Foreign Direct Investment (FDI) and as a direct consequence both nation states are reshaping the way global business is conducted and the way investment decisions are made. Evidence would suggest that Europe and the United States are more dependent on the BRIC trading nations for earnings and profits. Geographical distance is no longer a barrier between nations; however, the challenges of ethnic diversity in domestic markets are multiplied by the difficulties of delivering goods and services into global markets with different cultures and languages. This book examines the issues associated with undertaking global business in complex and knowledge related markets. - Written by highly knowledgeable and well-respected practitioners and academics in their field - Provides practical insight and realistic answers to global and strategic problems - Progressive constructs of trends and thoughts to take the reader from the current paradigm to the broader yet application-specific view of global business
Managing Global Strategy
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Author : William H. A. Johnson
language : en
Publisher: Routledge
Release Date : 2020-10-21
Managing Global Strategy written by William H. A. Johnson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-21 with Business & Economics categories.
This concise, practical textbook clearly explains how to go about developing and implementing a global strategy for any organization, from Born Global start-ups, to more established large companies struggling to manage their global extensions, to nonprofits including non-governmental organizations (NGOs) and charities. Written clearly and concisely, this volume brings together multiple tools, models and frameworks into one resource to guide a successful global strategy development and implementation process. Issues covered include: • Internal and external environmental analyses; • Cross-cultural communication; • Structural considerations; • Leadership and motivation; • Foreign market entry, mergers, alliances and acquisitions. Upper-level undergraduate and postgraduate students of global business will appreciate this accessible guide to a highly complex endeavor, as will practicing managers in global organizations seeking a ready reference. Instructors will also value the outline of a semester-long project keyed to the book, developed and tested by the author.
Total Global Strategy
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Author : George S. Yip
language : en
Publisher: Business & Professional Division
Release Date : 1992
Total Global Strategy written by George S. Yip and has been published by Business & Professional Division this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992 with Business & Economics categories.
How can managers cope with the forces of globalization? Which companies need a global strategy? What is a successful global strategy? How can business organizations implement worldwide initiatives? These are some of the most challenging questions facing multinational companies today. Executives need to recognize that the traditional multinational approach--in which country subsidiaries design, produce, and market products tailored to local needs--is being made obsolete by falling trade barriers, costly and quickly changing technology, and the growing similarity of international customer needs. Companies now need a total global strategy that combines a successful core strategy in the home market with effective international adaptation and global integration. George Yip's Total Global Strategy is the definitive work on how companies can manage for worldwide competitive advantage. This work is based on a five-year research program in which Dr. Yip interviewed over fifty senior executives at twenty-three of the world's largest American, European, and Japanese multinational companies, as well as on his twenty years of involvement with multinational companies as a manager, consultant, and educator in the United States, Europe, and Asia. Yip provides the first systematic, comprehensive, balanced, and practical approach to developing a global strategy: diagnosing industry globalization potential, achieving global market participation, designing global products and services, locating global activities, creating global marketing, making global competitive moves, building the global organization, and measuring the use of global strategy. The final, highly innovative, chapter of the book provides astep-by-step guide, with worksheets, on how to conduct a global strategy analysis. The book is also filled with examples and case studies of American, European, and Japanese companies to illustrate and support key points. Total Global Strategy is essential reading for both international and national managers in virtually every industry. It will help executives to exploit globalization forces rather than succumb to them.
Global Strategy
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Author : Andrew C. Inkpen
language : en
Publisher: Oxford University Press
Release Date : 2006
Global Strategy written by Andrew C. Inkpen and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.
Looking at the question of how firms can compete in a global environment, the authors examine the issues considered central to the study of strategic management in a global context. They deal with a diverse set of important strategic topics by integrating research with practical examples and case studies.
Global Strategy And Management
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Author : Paul N. Gooderham
language : en
Publisher:
Release Date : 2019
Global Strategy And Management written by Paul N. Gooderham and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with International business enterprises categories.
This book addresses the most crucial challenges facing managers of MNCs as they operate across different institutional frameworks and complex cultural contexts. What is the optimal balance between local responsiveness and global integration? How can a common culture be developed in the face of profound cultural differences? How can knowledge be transferred across the MNC? What employment policies are legitimate in a world of differing standards?
Global Strategic Management
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Author : Gerardo R. Ungson
language : en
Publisher: Routledge
Release Date : 2014-12-18
Global Strategic Management written by Gerardo R. Ungson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-18 with Business & Economics categories.
International business is undergoing continuous transformation as multinational firms and comparative management evolve in the changing global economy. To succeed in this challenging environment, firms need a well-developed capability for sound strategic decisions. This comprehensive work provides an applied and integrated strategic framework for developing capabilities that lead to global success. It is designed to help readers achieve three essential objectives. First, it provides intellectual and practical guidelines for readers to execute goals and strategies that lead to meaningful and productive results. The book is packed with frameworks, cases, anchoring exercises, techniques, and tools to help readers emerge with a completed business plan after the last chapter. Second, it focuses on strategy and how firms build competitive presence and advantages in a global context. A primary learning objective is to enable readers to understand and evaluate the major issues in strategy formulation and implementation in a global context. Third, it provides an accessible framework that will help guide readers in making strategic decisions that are sound and effective. It offers a unifying process that delineates the necessary steps in analyzing the readiness of a firm to do business abroad. In addition to core issues, each chapter presents frameworks, analytical tools, action-oriented items, and a real-world case - all designed to provide insights on the challenges imposed by globalization and technology on managers operating in a global context.
Global Strategic Management
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Author : Jedrzej George Frynas
language : en
Publisher: Oxford University Press, USA
Release Date : 2015
Global Strategic Management written by Jedrzej George Frynas and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Business & Economics categories.
Emphasising the essential techniques of business best practices, this title offers thorough analysis and discussions on concepts such as environmental analysis, strategy development and strategy implementation.
Managing Global Customers
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Author : George S. Yip
language : en
Publisher: OUP Oxford
Release Date : 2007-09-06
Managing Global Customers written by George S. Yip and has been published by OUP Oxford this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-09-06 with Business & Economics categories.
Multinational companies need to manage their relationships with multinational customers with a globally integrated approach. This book provides a systematic framework for developing and implementing such global customer management programs. It draws on in-depth research at over 20 major U.S. and European multinational companies, such as ABB, Bechtel, BP, Bosch, British Airways, Carrefour, Daimler-Chrysler, Hewlett-Packard, HSBC, IBM, Schlumberger, Shell, Siemens, Tesco, Unilever, Vodafone, Wal-Mart, and Xerox. Readers will learn how to · think about managing global customers in the context of their overall global strategy · develop effective global customer management programs · overcome barriers to implementation and success · build better relationships with important customers · get the entire company to engage with managing global customers This book takes a strategic, total business, and not just sales approach to managing global customers. It also takes a customer as well as a supplier perspective. The book provides guidance on both strategy and implementation. Yip and Bink's Managing Global Customers takes a systematic and logic driven approach, yet provides many creative insights and practical advice. Managing Global Customers highlights the rewards of taking a step beyond global account management to create a Global Customer Management approach, integrating globally all aspects of the relationship between supplier and customer. The book gives a framework that guides international companies in using their relationships with global customers to their full potential. George Yip, author of the widely-praised Total Global Strategy, and Audrey Bink tackle in-depth one of the most important aspects of global strategy: How to manage global customers.
Global Strategy Creating And Sustaining Advantage Across Borders
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Author : the Garvin School of International Management Andrew Inkpen Professor of Global Strategy Thunderbird
language : en
Publisher: Oxford University Press, USA
Release Date : 2005-10-28
Global Strategy Creating And Sustaining Advantage Across Borders written by the Garvin School of International Management Andrew Inkpen Professor of Global Strategy Thunderbird and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-10-28 with Business & Economics categories.
There are few industries, if any untouched by global competitive forces. Firms and countries long accustomed to dominance in their respective international markets must now reckon with aggressive and innovative competitors from all corners of the world. As the cross-border flow of people, knowledge, ideas, products, services and management practices accelerates, the notion of home-based advantage is becoming weaker. Unlike their domestic counterparts, firms competing across borders must deal with differences in political, legal, financial, cultural, governance and macroeconomic contexts. These contextual differences shape competition in international strategy and make the study of international strategy more than just a simple extension of classic strategic analysis. Global Strategy deals with the question of how firms can compete in a global environment. Andrew Inkpen and Kannan Ramaswamy examine the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management and ethical issues in international business. Much as been written about the relevance of global, regional and domestic strategies to counter competition from overseas and as a means to enter foreign markets. However, lobal Strategy takes a broader view, organizing itself around a set of strategic management issues that arise specifically because a firm is international. While there is obviously some overlap between domestic strategic management and global strategic management, it is Inkpen and Ramaswamy's contention that the differences between domestic and global strategy warrant specific attention. By integrating academic research with practical examples and case studies, they inform students and managers of global business about a diverse set of important strategic issues.