Google Adwords 2019
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Google Adwords 2019
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Author : Eric Klein
language : en
Publisher:
Release Date : 2019-11-20
Google Adwords 2019 written by Eric Klein and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-20 with categories.
Google AdWords is the biggest online Ad network and will send you new customers and grow your business in 2019 and beyond This book is filled with brand new strategies in 2019 for running ad campaigns with AdWords. Also included is a full Google SEO beginners guide to go along with your ad campaigns. Inside this book, you will discover... Setting up your AdWords budget Writing effective ads that convert Choosing the right keywords to go after Optimizing existing campaigns using real-time data Running different campaign types such as video, shopping, display, etc. Much, much more... Scroll up to get your copy today!
Google Adwords 2019 The Only Ppc Advertising Guide You Ll Need To Reach New Customers And Grow Your Business Seo Beginners Guide Included
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Author : Eric Klein
language : en
Publisher:
Release Date : 2019-01-11
Google Adwords 2019 The Only Ppc Advertising Guide You Ll Need To Reach New Customers And Grow Your Business Seo Beginners Guide Included written by Eric Klein and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-11 with categories.
Google AdWords is the biggest online Ad network and will send you new customers and grow your business in 2019 and beyond This book is filled with brand new strategies in 2019 for running ad campaigns with AdWords. Also included is a full Google SEO beginners guide to go along with your ad campaigns. Inside this book, you will discover... Setting up your AdWords budget Writing effective ads that convert Choosing the right keywords to go after Optimizing existing campaigns using real-time data Running different campaign types such as video, shopping, display, etc. Much, much more... Scroll up to get your copy today!
Digital Competition Law In Europe
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Author : Marc Wiggers
language : en
Publisher: Kluwer Law International B.V.
Release Date : 2023-07-14
Digital Competition Law In Europe written by Marc Wiggers and has been published by Kluwer Law International B.V. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-14 with Law categories.
‘Digital competition’, a term and concept that has risen to the forefront of competition law, may be viewed as both promising and cautionary: on the one hand, it brings the promises of increased speed, efficiency and objectivity, and, on the other, it entails potential pitfalls such as hard-to-identify pathways to unfair pricing, dominant positions and their potential abuse, restriction of choice and abuse of personal data. Accordingly, jurisdictions around the world are taking measures to deal with the phenomenon. In this concise but thoroughly researched book – both informative and practical – lawyers from two prominent firms with specialised digital competition teams take stock and examine the state of digital competition in the enforcement practices of six competition authorities in Europe, most of these forerunners in the field of digital competition policy and enforcement. The competition authorities surveyed are those of the European Union, the United Kingdom, France, Germany, the Netherlands and Belgium. For each, an overview, spanning the period from 2012 to mid-2022 but including as many landmark cases as possible up to and including December 2022, includes not only landmark cases in which digital technologies have had a significant impact on the competition law outcome but also guidance documents such as speeches, policy statements, industry surveys and research reports. Activities and enforcement practices of the various authorities include the following and more: degree of activity; focus of the activity; enforcement styles; enforcement instruments; visible effectiveness of enforcement; and important insights and outlooks. Each overview contains separate chapters on cartel prohibition, the prohibition of abuse of a dominant position and merger control. Additional chapters – partially written by guest authors (who are all without a doubt true thought leaders: Tristan Byrne, Giuseppe Colangelo, Ai Deng, Teodora Groza, Daniel Mândrescu, Wolf Sauter, Thibault Schrépel, and Gareth Shier) – evaluate the similarities and differences in the enforcement practices and the positive and negative effects of digital competition in the jurisdictions investigated, the economic context, the most important game changers, and a concluding chapter offers recommendations. An indispensable guide to quickly and accessibly acquiring in-depth knowledge of competition law in the digital sector, this matchless volume is a must-read for any practitioner or academic who encounters competition law related to digital markets. The dilemmas and challenges of the new competition law reality – which is here already, like it or not – are clearly explained here for the benefit of regulators, academics, policymakers, judges, in-house counsel and lawyers specialising in competition law and intellectual property law.
Business Intelligence And Modelling
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Author : Damianos P. Sakas
language : en
Publisher: Springer Nature
Release Date : 2021-01-31
Business Intelligence And Modelling written by Damianos P. Sakas and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-01-31 with Mathematics categories.
This book highlights interdisciplinary insights, latest research results, and technological trends in Business Intelligence and Modelling in fields such as: Business Intelligence, Business Transformation, Knowledge Dissemination & Implementation, Modeling for Logistics, Business Informatics, Business Model Innovation, Simulation Modelling, E-Business, Enterprise & Conceptual Modelling, etc. The book is divided into eight sections, grouping emerging marketing technologies together in a close examination of practices, problems and trends. The chapters have been written by researchers and practitioners that demonstrate a special orientation in Strategic Marketing and Business Intelligence. This volume shares their recent contributions to the field and showcases their exchange of insights.
Business Society
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Author : O.C. Ferrell
language : en
Publisher: SAGE Publications
Release Date : 2020-01-15
Business Society written by O.C. Ferrell and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-15 with Business & Economics categories.
Formerly published by Chicago Business Press, now published by Sage Business and Society provides a strategic framework that integrates business and society into organizational strategies to showcase social responsibility as a highly actionable and practical field of interest, grounded in sound theory. In corporate America today, social responsibility has been linked to financial performance and is a major consideration in strategic planning. This innovative text ensures that business students understand and appreciate concerns about philanthropy, employee well-being, corporate governance, consumer protection, social issues, and sustainability, helping to prepare them for the social responsibility challenges and opportunities they will face throughout their careers. The author team provides the latest examples, stimulating cases, and unique learning tools that capture the reality and complexity of social responsibility. Students and instructors prefer this book due to its wide range of featured examples, tools, and practices needed to develop and implement a socially responsible approach to business. The updated Seventh Edition also addresses how the latest trends in technology, including artificial intelligence, block chain, drones, and robotics, impact the world we live in – benefits and threats included. Included with this title: LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don′t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site.
Google Adwords Guide 2019 Essential Tips Tricks Hacks From Adwords Experts You Need To Know To Mastering Google Adwords Fast With Proven Stra
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Author : Daniel Morris
language : en
Publisher: Independently Published
Release Date : 2019-02-13
Google Adwords Guide 2019 Essential Tips Tricks Hacks From Adwords Experts You Need To Know To Mastering Google Adwords Fast With Proven Stra written by Daniel Morris and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-13 with Computers categories.
Hurry up and get YOUR copy TODAY❗ Win back your business from your competition by really learning Google AdWords like an expert. Learn How To Drive Consistent, Reliable, High-Quality Traffic To Your Site Every Single Day With Google AdWords! Your customers are using Google every single day to search for the products and services you offer, but you're losing business to your competition because their AdWords campaigns are more optimized than yours are. It doesn't have to be that way. My complete AdWords crash book is going to show you the exact skills and techniques you need to win back your business and drive consistent and profitable traffic to your website around the clock, 7 days a week. Our goal is for you to have the ability to create a successful Google AdWords Display campaign which will have a high Return On Investment. With Google AdWords Display, we target users based on their online behaviour. It is very important to not only know the technical aspects of a campaign but also to have knowledge of the testing methodology required that brings us closer to the desired result. In this book you will learn: How to set up your AdWords account from scratch How to set up conversion tracking and how to track phone calls from your website How to track sales, revenue and form submissions using Google AdWords How to write and A/B test your ads How to increase Quality Score and decrease your cost per click How to structure your account, campaigns, ad groups and keyword lists for optimal results How to analyze keyword data in Excel to gain deeper insight into your data How to monitor your campaign performance on a regular basis How to understand your customers from a psychological level How to remarket to your previous website visitors to get them coming back to your site How to boost traffic and increase sales to your website How to write a Super-Effective Ad using the new Expanded d104 Ads How to choose keywords that trigger your ad to be shown to 'buying' browsers How to maximise clicks and traffic to your web pages with ease. How to do Power Product Marketing on YouTube via Google Adwords for Video .... and much much more! Once you complete this book, you will be able to create, develop and optimize a professional Google AdWords campaign that sends high quality traffic to your website, round-the-clock, 7 days a week. I don't want you just to learn Adwords, I want you to succeed. Thank you so much for taking the time to check out my book. I know you're going to absolutely love it, and I can't wait to share my knowledge and experience with you on the inside! Why wait any longer? Don't delay any more seconds, scroll back up, click the "BUY NOW WITH 1-CLICK" button NOW and start mastering Google AdWords TODAY! Every hour you delay is costing you money ... Tags: google adwords 2019, google ads 2019, google adwords for dummies, google ads for beginner, google adwords guide 2019, the ultimate guide to google adwords 2019, mastering google adwords 2019, Google Adwords Mastery, Google Ads Mastery 2019
The Impact Of Artificial Intelligence On Digital Marketing A Case Of Nigerian Smes
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Author : Adaobi Oti
language : en
Publisher: GRIN Verlag
Release Date : 2025-01-08
The Impact Of Artificial Intelligence On Digital Marketing A Case Of Nigerian Smes written by Adaobi Oti and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-01-08 with Business & Economics categories.
Master's Thesis from the year 2024 in the subject Business economics - Offline Marketing and Online Marketing, grade: 66, University of Plymouth (Plymouth Business School), course: Business managemnet, language: English, abstract: This study was aimed at examining the impact of artificial intelligence (AI) on digital marketing of SMEs in Nigeria. The respondents of this study were SMEs owners in Lagos State, Nigeria. Quantitative and qualitative data was collected with the aid of questionnaire and interview section respectively. Qualitative data was analyzed with thematic analysis while the quantitative data was analyzed with correlation and regression to test the hypothesis generated. This study revealed that the use of AI by SMEs in Nigeria had a positive impact on digital marketing and sales performance. It also identified the major challenge associated with the application of AI in the digital marketing initiatives of Nigerian SMEs to be the lack of AI professionals to facilitate the integration of AI into their digital marketing initiatives.
The Hype Machine
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Author : Sinan Aral
language : en
Publisher: Crown Currency
Release Date : 2020-09-15
The Hype Machine written by Sinan Aral and has been published by Crown Currency this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-15 with Business & Economics categories.
A landmark insider’s tour of how social media affects our decision-making and shapes our world in ways both useful and dangerous, with critical insights into the social media trends of the 2020 election and beyond “The book might be described as prophetic. . . . At least two of Aral’s three predictions have come to fruition.”—New York NAMED ONE OF THE BEST BOOKS OF THE YEAR BY WIRED • LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD Social media connected the world—and gave rise to fake news and increasing polarization. It is paramount, MIT professor Sinan Aral says, that we recognize the outsize effect social media has on us—on our politics, our economy, and even our personal health—in order to steer today’s social technology toward its great promise while avoiding the ways it can pull us apart. Drawing on decades of his own research and business experience, Aral goes under the hood of the most powerful social networks to tackle the critical question of just how much social media actually shapes our choices, for better or worse. He shows how the tech behind social media offers the same set of behavior influencing levers to everyone who hopes to change the way we think and act—from Russian hackers to brand marketers—which is why its consequences affect everything from elections to business, dating to health. Along the way, he covers a wide array of topics, including how network effects fuel Twitter’s and Facebook’s massive growth, the neuroscience of how social media affects our brains, the real consequences of fake news, the power of social ratings, and the impact of social media on our kids. In mapping out strategies for being more thoughtful consumers of social media, The Hype Machine offers the definitive guide to understanding and harnessing for good the technology that has redefined our world overnight.
The Complete Guide To Executive Compensation Fourth Edition
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Author : Bruce R. Ellig
language : en
Publisher: McGraw Hill Professional
Release Date : 2021-12-28
The Complete Guide To Executive Compensation Fourth Edition written by Bruce R. Ellig and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-28 with Business & Economics categories.
The definitive guide to executive compensation—fully updated and revised to reflect today’s business environment Executive pay is one of the most fluid, flexible, and important aspects of today’s corporate landscape, and an integral part of every company’s strategic business plan. The Complete Guide to Executive Compensation has long been considered the go-to guide to executive pay. Written by renowned compensation expert Bruce Ellig, the book is filled with winning strategies and techniques for structuring appropriate executive pay plans. This updated fourth edition addresses important changes that have occurred from 2013 to 2019 in designing and administering compensation packages. In detail, Ellig discusses executive pay elements, including salary, employee benefits, executive benefits, and long- and short term incentives. He also examines the role of the board of directors and its compensation committee, along with the influence of the major stakeholders (most notably the shareholder). The Complete Guide to Executive Compensation, Fourth Edition covers: New rulings and laws, such as the 2018 Tax Act and recent changes in proxy statements required by the SEC Changes in healthcare and pension requirements Executive pay elements and contributing factors The difference between current and deferred compensation, including statutory requirements Various performance measurements of the income statement, the balance sheet, and the cash flow statement that are used in incentive plan payouts The book also includes appendices of selected laws, Internal Revenue Code sections, IRS revenue rulings, SEC actions, accounting interpretations, U.S. Supreme Court decisions, selected books, history of CPI, DJIA, NASDAQ, S&P 500 Averages, and Social Security taxes, as well as a glossary with more than 2,000 definitions.The Complete Guide to Executive Compensation addresses a wide range of needs and readers. Consultants and in-house pay designers will find detailed examples (supplemented with over 400 charts and tables) to trigger their own creativity.Boards of directors and compensation committees will benefit from the definitions and descriptions of various pay plans and the conditions under which they would be appropriate. Executives will find valuable tools here to help them understand their own pay plans. This is an essential resource for consultants, legislators, in-house designers, approvers, shareholders, executives, and educators.Whether you’re an executive or a designer, approver, or administrator of executive pay plans, this welcome fourth edition of the classic guide thoroughly reframes the picture of executive compensation for the modern age.
Kinh T V D B O
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Author :
language : vi
Publisher:
Release Date : 2021
Kinh T V D B O written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021 with Vietnam categories.