Getting Started With Transmedia Storytelling

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Getting Started In Transmedia Storytelling

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Author : Robert Pratten
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2011

Getting Started In Transmedia Storytelling written by Robert Pratten and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Communication and technology categories.

"Transmedia storytelling" is telling a story across multiple media and preferably, although it doesn't always happen, with a degree of audience participation, interaction or collaboration. In transmedia storytelling, engagement with each successive media heightens the audience' understanding, enjoyment and affection for the story. To do this successfully, the embodiment of the story in each media needs to be satisfying in its own right while enjoyment from all the media should be greater than the sum of the parts. -- from introduction.

A Creator S Guide To Transmedia Storytelling How To Captivate And Engage Audiences Across Multiple Platforms

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Author : Andrea Phillips
language : en
Publisher: McGraw Hill Professional
Release Date : 2012-06-21

A Creator S Guide To Transmedia Storytelling How To Captivate And Engage Audiences Across Multiple Platforms written by Andrea Phillips and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-21 with Business & Economics categories.

A guide to Transmedia Storytelling. It is buzzword for a new generation - a revolutionary technique for telling stories across multiple media platforms and formats - and it's becoming the go-to strategy for businesses. It also shows you how to utilize the marketing tools used by heavy-hitters such as HBO, and Sony Pictures - at a fraction of cost.

Television And American Culture

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Author : Jason Mittell
language : en
Publisher:
Release Date : 2010

Television And American Culture written by Jason Mittell and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Performing Arts categories.

Television and American Culture: An Overview introduces students to the study of television by looking at American television from a cultural perspective. The book is written for intermediate undergraduate and beginning graduate students for a range of television studies courses. Specifically, Mittell discusses television within the following contexts: the economics of the television industry, television's role within American democracy, the formal attributes of a variety of television genres, television as a site of gender and racial identity formation, television's role in everyday life, and the medium's technological and social impacts. The topical arrangement and comprehensive scope of the book differs from other television textbooks, arguing that we must incorporate a range of economic, political, aesthetic, and sociological perspectives to fully comprehend the medium of television.

Business Week

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Author :
language : en
Publisher:
Release Date : 2009

Business Week written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business categories.

The Economist

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Author :
language : en
Publisher:
Release Date : 2010

The Economist written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Economic history categories.

Let S Go

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Author :
language : en
Publisher:
Release Date : 2004

Let S Go written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Canada categories.

Lingua Fracta

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Author : Collin Gifford Brooke
language : en
Publisher: Hampton Press (NJ)
Release Date : 2009

Lingua Fracta written by Collin Gifford Brooke and has been published by Hampton Press (NJ) this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Computers categories.

This book begins from the assumption that there is an intrinsically technological dimension to rhetoric, arguing that we have become so accustomed to practicing rhetoric in the context of print technologies that we have often naturalized or ignored that dimension. New communication and information technologies do not simply provide us with new sites of rhetorical practice; instead they challenge us to reconceive rhetoric altogether. This groundbreaking volume argues that a rhetoric of new media should attend to 'ecologies of practice', treating interfaced rather than texts as our sites and units of analysis. To devise such a rhetoric, the book offers a systematic reconsideration of the canons of classical rhetoric. Rather than understanding the canons as stages in a linear composing process, this book describes the canons as repertoires of multiple practices that shift as we move among media. Drawing on examples that range from Wikipedia to World of Warcraft, the book reconstitutes the canons, restoring to them the vitality they held for ancient rhetoricians and reshaping them into a framework for understanding the technological developments facing future generations.

Secret Agents

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Author : Jeremy Packer
language : en
Publisher: Peter Lang Us
Release Date : 2009

Secret Agents written by Jeremy Packer and has been published by Peter Lang Us this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Art categories.

Why does the secret agent never seem to die? Why, in fact, has the secret agent not only survived the Cold War - which critics and pundits surmised would be the death of James Bond and of the genre more generally - but grown in popularity? Secret Agents attempts to answer these questions as it investigates the political and cultural ramifications of the continued popularity and increasing diversity of the secret agent across television, film, and popular culture. The volume opens with a foreword by Tony Bennett, and proceeds to investigate programs, figures, and films such as Alias, Austin Powers, Spy Kids, the «new» Bond Girl, Flint, Mission Impossible, Jason Bourne, and concludes with an afterword by Toby Miller. Chapters throughout question what it means for this popular icon to have far wider currency and meaning than merely that of James Bond as the white male savior of capital and democracy.

Transmediale Narration Im Kino

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Author : Diana Weschke
language : de
Publisher: GRIN Verlag
Release Date : 2010

Transmediale Narration Im Kino written by Diana Weschke and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Performing Arts categories.

Studienarbeit aus dem Jahr 2010 im Fachbereich Filmwissenschaft, Note: 2, Johannes Gutenberg-Universität Mainz (Institut für Filmwissenschaft), Veranstaltung: Expanded Cinema, Sprache: Deutsch, Abstract: Als Besucher eines Kinofilmes kann man sich darauf einstellen die folgenden 90 bis 120 Minuten einer Geschichte beizuwohnen und in deren konstruierte Welt abzutauchen. Eine ganzheitliche Immersion mit dem Stoff ist natürlich schwer zu erreichen, jedoch spätestens beim Abspann findet auch für den enthusiastischsten Zuschauer die Geschichte ihr Ende. Von der Narration bleibt das Rückbesinnen und eventuell ein Weiterphantasieren im Kopf des Rezipienten. Einige Fans diverser Filme schließen sich gelegentlich zusammen, um die Story kultisch weiterzuspinnen, wie es beispielsweise bei Fanfiction der Fall ist, oder gar diverse Szenen oder Umgebungen nachzuahmen, wie es bei Reallife Rollenspielen vorkommt. Die Filmemacher selbst beschäftigten sich jedoch lange Zeit wenig mit einem Transport ihrer Themen in andere Medien oder gar in die reale Welt. Zwar gab es schon immer Merchandise, wie Bücher oder Kostüme zum Film, aber die durch die Narration aufgespannte Welt wurde dadurch selten detailierter erklärt oder erweitert. Erst Ende der Neunziger begann man den narrativen Raum einer Handlung auch für andere Medien aufzubereiten. In den nächsten Kapiteln wird genauer auf die Definition von ARGs und deren Entstehung eingegangen und ebenso werden andere Formen transmedialer Narrationstechniken vorgestellt, die von Filmemachern zur Vermarktung oder zur Weiterentwicklung ihrer Filme genutzt werden. Als aktuelles Beispiel für ein ARG wird "The Dark Knight" angeführt, welches das bislang wohl kostspieligste Projekt dieser Art darstellte, um auf Christopher Nolans Batman-Verfilmung aufmerksam zu machen. Denn auch bei diesem ARG verlies die Story schon vor dem Filmrelease den Kinosaal und machte sich in der Realität breit - wodurch der Begriff "Expanded Cinema" wohl mit am offensivsten

Admap

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Author :
language : en
Publisher:
Release Date : 2008

Admap written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Advertising categories.