Essentials Of Public Relations

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Essentials Of Public Relations

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Author : Dennis L. Wilcox
language : en
Publisher: Allyn & Bacon
Release Date : 2001

Essentials Of Public Relations written by Dennis L. Wilcox and has been published by Allyn & Bacon this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.

Prepares students to practice public relations effectively and ethically in today's global society. This condensed version of the best-selling 'Public relations: strategies and tactics' retains the same features.

Absolute Essentials Of Public Relations

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Author :
language : en
Publisher:
Release Date : 2024-12

Absolute Essentials Of Public Relations written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-12 with Business & Economics categories.

The Essentials Of Public Relations

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Author : Sam Black
language : en
Publisher:
Release Date : 1993

The Essentials Of Public Relations written by Sam Black and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Business & Economics categories.

This study explores the theory, techniques and skills that combine to result in professional public relations.

Fundamentals Of Public Relations

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Author : Lawrence W. Nolte
language : en
Publisher: Elsevier
Release Date : 2016-06-06

Fundamentals Of Public Relations written by Lawrence W. Nolte and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-06 with Business & Economics categories.

Fundamentals of Public Relations: Professional Guidelines, Concepts and Integrations, Second Edition focuses on the basic theories and principles involved in the practice of public relations and describes how public relations functions in adapting an organization to its social, political, and economic environment. Practical guidelines for implementing public relations activities are given. This book is comprised of 30 chapters and begins with an assessment of the nature of public relations, including its function and its ecological concept. Historical highlights in the field of public relations are also presented. Subsequent chapters explore five dialogues that emphasize critical problems affecting the practice of public relations: the first covers the role of the chief executive officer in public relations; the second deals with corporate social responsibility; the third shows the attitudes of labor on the question of jobs versus the environment; the fourth reports on problems of protecting the environment; and the fifth takes a searching look at the energy crisis. This monograph is designed to serve as a basic text for students of public relations and those who are in need of a refresher or even an introduction to the subject of public relations.

Essentials Of Public Relations

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Author : Frank William Jefkins
language : en
Publisher:
Release Date : 1982

Essentials Of Public Relations written by Frank William Jefkins and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1982 with Public relations categories.

The Essentials Of Corporate Communications And Public Relations

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Author : Harvard Business School Press
language : en
Publisher: Business Literacy for HR Profe
Release Date : 2006

The Essentials Of Corporate Communications And Public Relations written by Harvard Business School Press and has been published by Business Literacy for HR Profe this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.

When it comes to communicating corporate information, the skills of the messenger can make or break a company's reputation. Containing practices, principles, and case studies, this guide helps HR professionals hone their skills at delivering information, managing crises, responding to queries, and more.

Essentials Of Effective Public Relations For Sub Saharan Africa

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Author : Scott M. Cutlip
language : en
Publisher: Maskew Miller Longman
Release Date : 2002

Essentials Of Effective Public Relations For Sub Saharan Africa written by Scott M. Cutlip and has been published by Maskew Miller Longman this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.

Apart from explaining public relations as a practical and academinc discipline, this book introduces sub-Saharan students to the most advanced public relations practices and policies in the world. Students will be exposed to the current best practice and theory in the world.

Public Relations Writing

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Author : Thomas Harvey Bivins
language : en
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
Release Date : 1999

Public Relations Writing written by Thomas Harvey Bivins and has been published by McGraw-Hill Humanities, Social Sciences & World Languages this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Business & Economics categories.

Public Relations Writing

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Author : Thomas H. Bivins
language : en
Publisher: McGraw-Hill Europe
Release Date : 2013-04

Public Relations Writing written by Thomas H. Bivins and has been published by McGraw-Hill Europe this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04 with Public relations categories.

This text is intended for students who plan to work as public relations practitioners. The fundamentals of Writing is emphasized above all else and the author provides instructions on organizing releases for everything from broadcast radio to Twitter.

Public Relations Writing The Essentials Of Style And Format

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Author : Thomas Bivins
language : en
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
Release Date : 2007-06-18

Public Relations Writing The Essentials Of Style And Format written by Thomas Bivins and has been published by McGraw-Hill Humanities/Social Sciences/Languages this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-06-18 with Business & Economics categories.

This text equips students with the essential skills for developing and writing public relations materials, covering all areas of public relations writing--including news releases, backgrounders, newsletter and magazine articles, brochures, print advertising copy, and broadcast scripts. Recent technological changes are also covered to give students an understanding of how technology impacts the public relations industry. In the constantly changing world of public relations, the text continues to stress the need for public relations professionals to communicate more effectively to all audiences.