Courteous Capitalism
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Courteous Capitalism
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Author : Daniel Robert
language : en
Publisher: JHU Press
Release Date : 2023-11-28
Courteous Capitalism written by Daniel Robert and has been published by JHU Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-28 with History categories.
A provocative history of how corporate titans in the 1920s used a massive public relations campaign to transform public opinion on big business. In the early twentieth century, as Americans erupted in righteous indignation over the flagrant abuses of big business, utility executives faced an existential crisis. With calls for strict regulation or outright government ownership of utilities, how could streetcar, electricity, and telephone executives thwart municipal ownership, rein in regulation, and secure huge profits? In Courteous Capitalism, Daniel Robert reveals how utility executives answered this question by launching the largest nongovernmental public relations campaign the nation had ever seen. In part, this campaign encouraged managers to compel their clerks to exude "courtesy," "sunshine," and "patience" toward customers. Rather than bribe the few, executives would convert the many using a combination of emotional labor and improved customer service. At the same time, executives organized the widespread manipulation of the press, schools, radio, and movies. At once a labor history of clerks and a social history of consumers, Courteous Capitalism offers an intriguing new argument for why a major reform goal of Progressives faded and why Americans changed their minds regarding corporate monopolies.
Commercial Intimacy
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Author : Richard Popp
language : en
Publisher: University of Pennsylvania Press
Release Date : 2025-06-03
Commercial Intimacy written by Richard Popp and has been published by University of Pennsylvania Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-06-03 with History categories.
Explores how marketers have leveraged feelings of personal familiarity in modern consumer capitalism Our wired world connects us with corporations in ways that, just a generation ago, would have been hard to imagine. Marketers track users’ habits down to the swipe and scroll; brand influencers reach out to followers in ever more personal ways. Yet, however much we may feel individually recognized (or targeted) by today’s marketers, the connections they make are, in truth, fleeting and tactical. They are also nothing new. Marketplace transactions have long been mediated by interactions that blur the line between the putatively public and rational world of commerce and the supposedly private and emotional realm of personal relations. That there is an affective tenor to every sales scenario has never been a secret to talented marketers. How, exactly, marketers have tried to set those moods by endowing commercial relationships with an aura of personal affinity is the subject of Commercial Intimacy. Its chapters explore the broad theme of commercial intimacy (that is, market-based feelings of spatial and emotional closeness) in US consumer culture from the mid-nineteenth century to the late twentieth century. They show how experiences of intimacy have been orchestrated by marketers operating at a variety of distances, from the face-to-face solicitations made by retail clerks and direct-sales agents to the long-distance appeals made by mail-order merchants, print and TV advertisers, telemarketers, and e-commerce platforms. The volume pays especially close attention to how these revenue-minded acts of ingratiation worked, how they were shaped by the technologies behind them, and how they capitalized on contemporary dynamics of gender and sexuality. At the heart of this volume, then, is the question of how our understanding of business history changes when we take the emotional, sensational, and affective dynamics of intimacy to be foundational elements of commercial persuasion. Contributors: Samuel Backer, Jennifer M. Black, Donna J. Drucker, Isabelle Marina Held, Julie A. Johnson, Lindsay Mitchell Keiter, Stephanie Kolberg, Brenton J. Malin, Cynthia B. Meyers, Richard K. Popp, Nicole E. Weber, Wendy A. Woloson.
Money Power And The People
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Author : Christopher W. Shaw
language : en
Publisher: University of Chicago Press
Release Date : 2019-09-05
Money Power And The People written by Christopher W. Shaw and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-09-05 with History categories.
Banks and bankers are hardly the most beloved institutions and people in this country. With its corruptive influence on politics and stranglehold on the American economy, Wall Street is held in high regard by few outside the financial sector. But the pitchforks raised against this behemoth are largely rhetorical: we rarely see riots in the streets or public demands for an equitable and democratic banking system that result in serious national changes. Yet the situation was vastly different a century ago, as Christopher W. Shaw shows. This book upends the conventional thinking that financial policy in the early twentieth century was set primarily by the needs and demands of bankers. Shaw shows that banking and politics were directly shaped by the literal and symbolic investments of the grassroots. This engagement remade financial institutions and the national economy, through populist pressure and the establishment of federal regulatory programs and agencies like the Farm Credit System and the Federal Deposit Insurance Corporation. Shaw reveals the surprising groundswell behind seemingly arcane legislation, as well as the power of the people to demand serious political repercussions for the banks that caused the Great Depression. One result of this sustained interest and pressure was legislation and regulation that brought on a long period of relative financial stability, with a reduced frequency of economic booms and busts. Ironically, this stability led to the decline of the very banking politics that brought it about. Giving voice to a broad swath of American figures, including workers, farmers, politicians, and bankers alike, Money, Power, and the People recasts our understanding of what might be possible in balancing the needs of the people with those of their financial institutions.
Capitalism On Trial
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Author : Julia Emily Johnsen
language : en
Publisher:
Release Date : 1931
Capitalism On Trial written by Julia Emily Johnsen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1931 with Capitalism categories.
Daily Report Foreign Radio Broadcasts
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Author : United States. Central Intelligence Agency
language : en
Publisher:
Release Date : 1965
Daily Report Foreign Radio Broadcasts written by United States. Central Intelligence Agency and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1965 with World politics categories.
Buganda Successful Capitalists Or Successful Capitalism In Buganda
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Author : Adrienne Polomack
language : en
Publisher:
Release Date : 1995
Buganda Successful Capitalists Or Successful Capitalism In Buganda written by Adrienne Polomack and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Capitalism categories.
Luxury And Capitalism
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Author : Werner Sombart
language : en
Publisher: Ann Arbor : University of Michigan Press
Release Date : 1967
Luxury And Capitalism written by Werner Sombart and has been published by Ann Arbor : University of Michigan Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1967 with Business & Economics categories.
Capitalism In Contrasting Cultures
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Author : Stewart Clegg
language : en
Publisher:
Release Date : 1990
Capitalism In Contrasting Cultures written by Stewart Clegg and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Business & Economics categories.
"Selected papers from a conference held in Hong Kong in April 1988, titled 'Firms, Management, the State and Economic Cultures'. It was organized within the Department of Management Studies of the University of Hong Kong under the auspices of APROS (Australian and Pacific Researchers in Organization Studies)"--Pref.
Capitalism As A Moral System
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Author : Spencer J. Pack
language : en
Publisher: Edward Elgar Publishing
Release Date : 1991
Capitalism As A Moral System written by Spencer J. Pack and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Business & Economics categories.
This study aims to demonstrate that Adam Smith was neither a dogmatic defender of laissez-faire capitalism, nor of regressive taxation. On the contrary, Smith's views could be ambigious - he advocated many activities for the capitalist state and was in favour of mildly progressive taxation.
The New Sociology Of Economic Behaviour
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Author : Ralph Fevre
language : en
Publisher:
Release Date : 2003
The New Sociology Of Economic Behaviour written by Ralph Fevre and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Consumption (Economics) categories.