Children Media And Consumption
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Children Media And Consumption
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Author : Karin M. Ekström
language : en
Publisher:
Release Date : 2007
Children Media And Consumption written by Karin M. Ekström and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Advertising categories.
Children
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Author : Flemming Hansen (Prof.)
language : en
Publisher: CBS Press
Release Date : 2002
Children written by Flemming Hansen (Prof.) and has been published by CBS Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.
Based on papers from the international seminar on Children's Socialization as Consumers and their Perception of Advertising held by the Forum for Advertising Research, Department of Marketing, Copenhagen Business School, June 2001.
Handbook Of Research On Children S Consumption Of Digital Media
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Author : Sarı, Gülşah
language : en
Publisher: IGI Global
Release Date : 2018-07-06
Handbook Of Research On Children S Consumption Of Digital Media written by Sarı, Gülşah and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-06 with Social Science categories.
One of the consequences of the digital revolution is the availability and pervasiveness of media and technology. They became an integral part of many people’s lives, including children, who are often exposed to media and technology at an early age. Due to this early exposure, children have become targeted consumers for businesses and other organizations that seek to utilize the data they generate. The Handbook of Research on Children's Consumption of Digital Media is a scholarly research publication that examines how children have become consumers as well as how their consumption habits have changed in the age of digital and media technologies. Featuring current research on cyber bullying, social media, and digital advertising, this book is geared toward marketing and advertising professionals, consumer researchers, international business strategists, academicians, and upper-level graduate students seeking current research on the transformation of child to consumer.
Children As Consumers
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Author : Adrian Furnham
language : en
Publisher: Routledge
Release Date : 2008-01-28
Children As Consumers written by Adrian Furnham and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-01-28 with Psychology categories.
The children's and teenagers' market has become increasingly significant as young people have become more affluent and have an ever growing disposable income. Children as Consumers traces the stages of consumer development through which children pass and examines the key sources of influence upon young people's consumer socialisation. It examines: * the kinds of things young people consume * how they use their money * how they respond to different types of advertising * whether they need to be protected through special legislation and regulation * market research techniques that work well with young people. Children as Consumers will be useful to students of psychology, sociology, business and media studies, as well as professionals in advertising and marketing.
Striking A Balance
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Author : British Broadcasting Corporation
language : en
Publisher:
Release Date : 2002
Striking A Balance written by British Broadcasting Corporation and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Child consumers categories.
Consuming Children
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Author : Jane Kenway
language : en
Publisher:
Release Date : 2001
Consuming Children written by Jane Kenway and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Education categories.
"This volume argues that people are entering another stage in the construction of the young as the demarcations between education, entertainment and advertising collapse and as the lines between the generations both blur and harden. Drawing from the voices of students and from contemporary cultural theory this book provokes the reader to ponder the role of the school in the "age of desire"."--BOOK JACKET.
Children And Youth In The Digital Media Culture
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Author : Ulla Carlsson
language : en
Publisher:
Release Date : 2010
Children And Youth In The Digital Media Culture written by Ulla Carlsson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Computers categories.
"The present Yearbook showcases the Nordic countries and the work being done in the research communities of Denmark, Finland, Iceland, Norway and Sweden. The focus rests on children, youth and media in a digitized media culture."--Book jacket.
Advertising To Children
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Author : M. Blades
language : en
Publisher: Springer
Release Date : 2014-08-29
Advertising To Children written by M. Blades and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-08-29 with Psychology categories.
This important source for students, researchers, advertisers and parents reviews the debates and presents new research about advertising to children. Chapters cover food and alcohol advertising, the effects of product placement and new media advertising, and the role of parents and teachers in helping children to learn more about advertising.
Children And Television Consumption In The Digital Era
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Author : Barrie Gunter
language : en
Publisher: Routledge
Release Date : 2020-11-29
Children And Television Consumption In The Digital Era written by Barrie Gunter and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-29 with Education categories.
Children and Television Consumption in the Digital Era provides a comprehensive analysis of contemporary research on the developmental impact of children’s screen engagement in modern society. Barrie Gunter explores how the world of television has evolved to become almost unrecognisable from the broadcast landscapes present over the last years of the 20th century. This key text considers how screen-based entertainment has become increasingly interactive, and how children have become accustomed to creating their own television schedules through streamed services. It explores key topics including screen experiences and the manifestation of prosocial and antisocial behaviour, advertising and the development of consumerism, and the evidence of screen time on a child’s health and school performance. Gunter insightfully assesses television content that children are exposed to and its impact on cognitive and behavioural development. Featuring commentary on the challenges regulators face to keep up with rapidly developing screen technologies and suggestions on how parents can mediate their children’s screen behaviour, this text is an essential read for researchers and students taking courses in child development, family studies, broadcasting and communication.
How Consumer Culture Controls Our Kids
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Author : Jennifer Hill
language : en
Publisher: Praeger
Release Date : 2016
How Consumer Culture Controls Our Kids written by Jennifer Hill and has been published by Praeger this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Social Science categories.
This gripping book considers the history, techniques, and goals of child-targeted consumer campaigns and examines children's changing perceptions of what commodities they "need" to be valued and value themselves. In this critique of America's consumption-based society, author Jennifer Hill chronicles the impact of consumer culture on children—from the evolution of childhood play to a child's self-perception as a consumer to the consequences of this generation's repeated media exposure to violence. Hill proposes that corporations, eager to tap into a multibillion-dollar market, use the power of advertising and the media to mold children's thoughts and behaviors. The book features vignettes with teenagers explaining, in their own words, how advertising determines their needs, wants, and self-esteem. An in-depth analysis of this research reveals the influence of media on a young person's desire to conform, shows how broadcasted depictions of beauty distort the identities of children and teens, and uncovers corporate agendas for manipulating behavior in the younger generation. The work concludes with the position that corporations are shaping children to be efficient consumers but, in return, are harming their developing young minds and physical well-being.