Web Analytics For Dummies
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Web Analytics For Dummies
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Author : Pedro Sostre
language : en
Publisher: John Wiley & Sons
Release Date : 2007-04-10
Web Analytics For Dummies written by Pedro Sostre and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-04-10 with Computers categories.
Performing your first Web site analysis just got a whole lot easier. Web Analytics For Dummies offers everything you need to know to nail down and pump up the ROI on your Web presence. It explains how to get the stats you need, then helps you analyze and apply that information to improve traffic and click-through rate on your Web site. You’ll discover: What to expect from Web analytics Definitions of key Web analytics terms Help in choosing the right analytics approach How to collect key data and apply it to site design or marketing Techniques for distinguishing human users from bots Tips on using Google and other free analytics tools Advice on choosing pay and subscription services A detailed and accurate analysis is crucial the success of your Web site. Web Analytics For Dummies helps you get it right the first time—and every time.
Multi Platform Advertising Strategies In The Global Marketplace
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Author : Yang, Kenneth C. C.
language : en
Publisher: IGI Global
Release Date : 2017-12-01
Multi Platform Advertising Strategies In The Global Marketplace written by Yang, Kenneth C. C. and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-01 with Business & Economics categories.
In today’s multi-platform ecosystem, marketers rely on advertisements that can be accessed across multiple digital platforms to enhance audience engagement and outreach. Advertisers are exploring the global impacts of social and mobile media as part of this integrated approach. Multi-Platform Advertising Strategies in the Global Marketplace examines the international diffusion of multi-platform advertising communication practices in an increasingly globalized economy. Featuring coverage on relevant areas including cross-media, digital marketing, and consumer behavior, this extensive publication is suitable for researchers, marketers, advertisers, and business professionals interested in the global impacts of multi-platform media on the advertising industry.
Diploma In Mindfulness City Of London College Of Economics 2 Months 100 Online Self Paced
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Author : City of London College of Economics
language : en
Publisher: City of London College of Economics
Release Date :
Diploma In Mindfulness City Of London College Of Economics 2 Months 100 Online Self Paced written by City of London College of Economics and has been published by City of London College of Economics this book supported file pdf, txt, epub, kindle and other format this book has been release on with Education categories.
Overview This diploma course deals with practical wisdom, showing how mindfulness can become a vital part of daily living. Content - Develop constructive attitudes and become happier and healthier - Incorporate mindfulness meditations into your daily routine - Use mindfulness to overcome stress, anger, anxiety, depression and more Duration 2 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Ifrs For Dummies
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Author : Steven Collings
language : en
Publisher: John Wiley & Sons
Release Date : 2012-05-21
Ifrs For Dummies written by Steven Collings and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-21 with Business & Economics categories.
The easy way to get a grip on International Reporting Standards IFRS For Dummies is your complete introduction to IFRS and international accounting and balancing standards. Combining all the facts needed to understand this complex subject with useful examples, this easy-to-read guide will have you on top of IFRS in no time. In plain English, it helps you make sense of IFRS and your understanding of: what they are and where they apply; how to adopt IFRS for the first time; how IFRS affects the key components of your financial statements; how to disclose information in financial statements; and much more. Covers what to do if you're applying IFRS for the first time Explains complicated material in plain English Helps you make sense of this principles-based set of standards that establish broad rules for financial reporting If you're an accountant, student, or trainee in need of accessible information on IFRS, this hands-on, friendly guide has you covered.
Personal Development All In One
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Author : Rhena Branch
language : en
Publisher: John Wiley & Sons
Release Date : 2012-03-05
Personal Development All In One written by Rhena Branch and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-03-05 with Self-Help categories.
Personal Development All-in-One For Dummies is a complete guide to a range of techniques you can use to master your thoughts and achieve your goals. Discover the basic principles of each approach and receive sensible, practical and effective expert advice on how each one can help you challenge negative beliefs and change your attitudes. Whether you wish to conquer an anxiety, communicate better with others or simply think more positively, here you will find proven and popular methods that you can use to make major changes - improving your personal power and creating the life you want. Techniques covered: Cognitive Behavioural Therapy Neuro-linguistic Programming Life Coaching Building Self-confidence
Web Project Management For Academic Libraries
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Author : Jody Condit Fagan
language : en
Publisher: Chandos Publishing
Release Date : 2009-12-18
Web Project Management For Academic Libraries written by Jody Condit Fagan and has been published by Chandos Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12-18 with Business & Economics categories.
The role of the web project manager; Web teams; The academic library web site; Projectdefinition; Organizational communication; Workflowand project execution; Web and library standards;Review and evaluation; Multiple web projects.
Measuring The User Experience
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Author : Bill Albert
language : en
Publisher: Morgan Kaufmann
Release Date : 2022-02-08
Measuring The User Experience written by Bill Albert and has been published by Morgan Kaufmann this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-02-08 with Computers categories.
Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel. - Helps readers learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal and physical, as well as more specialized metrics such as eye-tracking and clickstream data - Provides a vendor-neutral examination on how to measure the user experience with websites, digital products, and virtually any other type of product or system - Contains new and in-depth global case studies that show how organizations have successfully used metrics, along with the information they revealed - Includes a companion site, www.measuringux.com, that has articles, tools, spreadsheets, presentations and other resources that help readers effectively measure user experience
The Ebay Marketing Bible
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Author : Clifford R. Ennico
language : en
Publisher: AMACOM/American Management Association
Release Date : 2009
The Ebay Marketing Bible written by Clifford R. Ennico and has been published by AMACOM/American Management Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.
The ultimate guide to making big money on America's #1 online auction site.
Introduction To Google Analytics
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Author : Todd Kelsey
language : en
Publisher: Apress
Release Date : 2017-06-19
Introduction To Google Analytics written by Todd Kelsey and has been published by Apress this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-19 with Business & Economics categories.
Develop your digital/online marketing skills and learn web analytics to understand the performance of websites and ad campaigns. Approaches covered will be immediately useful for business or nonprofit organizations. If you are completely new to Google Analytics and you want to learn the basics, this guide will introduce you to the content quickly. Web analytics is critical to online marketers as they seek to track return on investment and optimize their websites. Introduction to Google Analytics covers the basics of Google Analytics, starting with creating a blog, and monitoring the number of people who see the blog posts and where they come from. What You’ll Learn Understand basic techniques to generate traffic for a blog or website Review the performance of a website or campaign Set up a Shopify account to track ROI Create and maximize AdWords to track conversion Discover opportunities offered by Google, including the Google Individual Qualification Who This Book Is For Those who need to get up to speed on Google Analytics tools and techniques for business or personal use. This book is also suitable as a student reference.
Encyclopedia Of E Business Development And Management In The Global Economy
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Author : In Lee
language : en
Publisher: IGI Global Snippet
Release Date : 2010
Encyclopedia Of E Business Development And Management In The Global Economy written by In Lee and has been published by IGI Global Snippet this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.
As globalization and competition pose new opportunities and challenges, firms strive to discover effective and efficient e-business models and applications to contribute to their sustainability, growth, and innovation. The Encyclopedia of E-Business Development and Management in the Global Economy creates a repository for educators, researchers, and industry professionals to collaborate and discuss their research ideas, theories, practical experiences, challenges, and opportunities, while presenting tools and techniques in all aspects of e-business development and management in the digital economy. As the first and most comprehensive book to present aspects from the research, industry, managerial, and technical sides of e-business, this collection appeals to policy-makers, e-business application developers, market researchers, managers, researchers, professors, and undergraduate/graduate students in various academic disciplines.