Understanding Global Cultures
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Understanding Global Cultures
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Author : Martin J. Gannon
language : en
Publisher: SAGE
Release Date : 2010
Understanding Global Cultures written by Martin J. Gannon and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.
"This is a significant book... for a multitude of audiences, including scholars, practitioners, students, expatriates, travelers, and those who are simply interested in culture... This book is also an ideal reference tool, since the metaphors are easy to remember yet rich in contextual value and are presented in a logical structure for quick consultation. Overall, this book is enormously appealing, genuinely useful, and a worthy addition to any collection." -Thunderbird International Business Review (2002) In Understanding Global Cultures, Fourth Edition, authors Martin J. Gannon and Rajnandini Pillai present the cultural metaphor as a method for understanding the cultural mindsets of individual nations, clusters of nations, and even continents. The fully updated Fourth Edition continues to emphasize that metaphors are guidelines to help outsiders quickly understand what members of a culture consider important. This new edition includes a new part structure, three completely new chapters, and major revisions to chapters on American football, Russian ballet, and the Israeli kibbutz. New and Continuing Features: Emphasizes clusters of national cultures and variations within each cluster, as well as both topic-oriented (authority-ranking cultures, market-pricing cultures, etc.) and cluster-focused descriptions Includes three new parts: India, Shiva, and Diversity; Scandinavian Egalitarian Cultures (Sweden, Denmark, and Finland); and Other Egalitarian Cultures (including Canada and Germany) Provides three completely new chapters: Finnish Sauna, Kaleidoscopic India and Diversity, and a final integrative summary chapter Integrates chapters through the frameworks of the GLOBE study, the Hofstede study, Hall, and Kluckholn and Strodbeck Highlights religious and ethnic diversity throughout Ancillaries Instructor Resources are available on a password-protected website at www.sagepub.com/gannon4instr. These include applications, discussion questions, model examinations,100 exercises, and suggested syllabi. Qualified instructors may contact Customer Care to receive access to the site. Understanding Global Cultures: Metaphorical Journeys Through 29 Nations, Clusters of Nations, Continents, and Diversity is appropriate for courses in International Business and Management, Strategic Management and Planning, and Cultural Studies.
Understanding Global Cultures
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Author : Martin J. Gannon
language : en
Publisher: SAGE
Release Date : 2004
Understanding Global Cultures written by Martin J. Gannon and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business & Economics categories.
Understanding Global Cultures, Third Edition presents the cultural metaphor as a method for understanding the cultural mindsets of a nation, a cluster of nations, and even of a continent. This method involves identifying some phenomenon, activity or institution of a culture that all or most of its members consider important and with which they identify closely. Metaphors are not stereotypes; rather, they rely upon the features of one critical phenomenon of a culture to describe the entire culture. The characteristics of the metaphor then become the basis for describing and understanding the essential features of the culture. For example, the Italians invented the opera and love it passionately. Five key characteristics of the opera are the overture, spectacle and pageantry, voice, externalization, and the interaction between the lead singers and the chorus. These features are used to describe Italy and its cultural mindset. Thus the metaphor is a guide or map that helps such outsiders as students, travelers, and managers on short-term and long-term assignments understand quickly what members of a culture consider important.
Understanding Global Cultures
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Author : Martin J. Gannon
language : en
Publisher: SAGE Publications
Release Date : 2015-02-16
Understanding Global Cultures written by Martin J. Gannon and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-16 with Business & Economics categories.
In the fully updated Sixth Edition of Understanding Global Cultures: Metaphorical Journeys Through 34 Nations, Clusters of Nations, Continents, and Diversity, authors Martin J. Gannon and Rajnandini Pillai present the cultural metaphor as a method for understanding the cultural mindsets of individual nations, clusters of nations, continents, and diversity in each nation. A cultural metaphor is any activity, phenomenon, or institution that members of a given culture consider important and with which they identify emotionally and/or cognitively, such as the Japanese garden and American football. This cultural metaphoric approach identifies three to eight unique or distinctive features of each cultural metaphor and then discusses 34 national cultures in terms of these features. The book demonstrates how metaphors are guidelines to help outsiders quickly understand what members of a culture consider important.
Understanding Global Cultures
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Author : Martin J. Gannon
language : en
Publisher: SAGE Publications, Incorporated
Release Date : 2001
Understanding Global Cultures written by Martin J. Gannon and has been published by SAGE Publications, Incorporated this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.
The First Edition of this book introduced a new method, the cultural metaphor, for understanding the cultural mindset of a nation and comparing it to other nations. This new edition develops the method and applies it to a fascinating range of 23 case studies of countries in Europe, the Middle East, Asia and North and South America.
Understanding Global Cultures
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Author : Martin J. Gannon
language : en
Publisher: SAGE Publications, Incorporated
Release Date : 1994-01-24
Understanding Global Cultures written by Martin J. Gannon and has been published by SAGE Publications, Incorporated this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994-01-24 with Business & Economics categories.
This book, a best-seller in its first edition, uses cultural metaphors to help students and managers understand, describe, and compare national cultures. In addition to expanding the number of countries covered, the author introduces new conceptual frameworks for classifying cultures based on the works of Triandis, Fiske, and Huntington. These frameworks support students as they develop an increased awareness of various cultures and begin the challenging process of integrating cultural and economic perspectives.
Understanding Global Cultures
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Author : Martin J. Gannon
language : en
Publisher:
Release Date : 2010
Understanding Global Cultures written by Martin J. Gannon and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Cross-cultural orientation categories.
From the Publisher: In Understanding Global Cultures, Fourth Edition, authors Martin J. Gannon and Rajnandini Pillai present the cultural metaphor as a method for understanding the cultural mindsets of individual nations, clusters of nations, and even continents. The fully updated Fourth Edition continues to emphasize that metaphors are guidelines to help outsiders quickly understand what members of a culture consider important. This new edition includes a new part structure, three completely new chapters, and major revisions to chapters on American football, Russian ballet, and the Israeli kibbutz. New and Continuing Features: Emphasizes clusters of national cultures and variations within each cluster, as well as both topic-oriented (authority-ranking cultures, market-pricing cultures, etc.) and cluster-focused descriptions. Includes three new parts: India, Shiva, and Diversity; Scandinavian Egalitarian Cultures (Sweden, Denmark, and Finland); and Other Egalitarian Cultures (including Canada and Germany). Provides three completely new chapters: Finnish Sauna, Kaleidoscopic India and Diversity, and a final integrative summary chapter. Integrates chapters through the frameworks of the GLOBE study, the Hofstede study, Hall, and Kluckholn and Strodbeck. Highlights religious and ethnic diversity throughout.
Understanding Global Cultures Metaphorical Journeys Through 31 Nations Clusters Of Nations Continents And Diversity
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Author : Martin J. Gannon
language : en
Publisher: SAGE
Release Date : 2013
Understanding Global Cultures Metaphorical Journeys Through 31 Nations Clusters Of Nations Continents And Diversity written by Martin J. Gannon and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Business & Economics categories.
In Understanding Global Cultures, Fifth Edition, authors Martin J. Gannon and Rajnandini Pillai present the cultural metaphor—any activity, phenomenon, or institution with which the members of a given culture identify emotionally or cognitively—as a method for understanding the cultural mindsets of individual nations, clusters of nations, and even continents. The book shows how metaphors are guidelines to help outsiders quickly understand what members of a culture consider important. The fully updated Fifth Edition includes 31 nation-specific chapters, including a new Part XI on popular music as cultural metaphors, two completely new chapters on Vietnam and Argentina, revisions to all retained chapters, and a more explicit linkage between each cultural metaphor and current economic and business developments in each nation.
Bundle Gannon Understanding Global Cultures 6e Gannon Paradoxes Of Culture And Globalization
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Author : Martin J. Gannon
language : en
Publisher: Sage Publications, Incorporated
Release Date : 2015-06-26
Bundle Gannon Understanding Global Cultures 6e Gannon Paradoxes Of Culture And Globalization written by Martin J. Gannon and has been published by Sage Publications, Incorporated this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-26 with Business & Economics categories.
Understanding Global Cultures, Sixth Edition In the fully updated Sixth Edition of Understanding Global Cultures: Metaphorical Journeys Through 34 Nations, Clusters of Nations, Continents, and Diversity, authors Martin J. Gannon and Rajnandini Pillai present the cultural metaphor as a method for understanding the cultural mindsets of individual nations, clusters of nations, continents, and diversity in each nation. A cultural metaphor is any activity, phenomenon, or institution that members of a given culture consider important and with which they identify emotionally and/or cognitively, such as the Japanese garden and American football. This cultural metaphoric approach identifies three to eight unique or distinctive features of each cultural metaphor and then discusses 34 national cultures in terms of these features. The book demonstrates how metaphors are guidelines to help outsiders quickly understand what members of a culture consider important. Paradoxes of Culture and Globalization What is a paradox? Why are cross-cultural paradoxes essential for understanding the changes that are occurring because of globalization? Encompassing a wide variety of areas including leadership, cross-cultural negotiations, immigration, religion, economic development, and business strategy, Paradoxes of Culture and Globalization develops cross-cultural paradoxes essential for understanding globalization.
Understanding Global Cultures 4th Ed Global Marketing And Advertising 3rd Ed
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Author : Martin J. Gannon
language : en
Publisher:
Release Date : 2009-12-15
Understanding Global Cultures 4th Ed Global Marketing And Advertising 3rd Ed written by Martin J. Gannon and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12-15 with Business & Economics categories.
World Communication
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Author :
language : en
Publisher:
Release Date : 1994
World Communication written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Communication categories.