Transmedia Practice
DOWNLOAD
Download Transmedia Practice PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Transmedia Practice book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Transmedia Practice A Collective Approach
DOWNLOAD
Author : Debra Polson
language : en
Publisher: BRILL
Release Date : 2019-01-04
Transmedia Practice A Collective Approach written by Debra Polson and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-04 with Social Science categories.
This volume was first published by Inter-Disciplinary Press in 2014. This collection of perspectives on transmedia introduces a new, collective approach that highlights the role of a diverse community of stakeholders in shaping this dynamic media phenomenon with the aim of promoting an ongoing dialogue into the opportunities and challenges associated with sustaining this vital creative industry.
Transmedia Design Framework
DOWNLOAD
Author : Mariana Ciancia
language : en
Publisher: FrancoAngeli
Release Date : 2018-09-21T00:00:00+02:00
Transmedia Design Framework written by Mariana Ciancia and has been published by FrancoAngeli this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-21T00:00:00+02:00 with Design categories.
319.6
Transmedia Practice
DOWNLOAD
Author : Christy Dena
language : en
Publisher:
Release Date : 2009
Transmedia Practice written by Christy Dena and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Multimedia (Art) categories.
Transmedia In Asia And The Pacific
DOWNLOAD
Author : Filippo Gilardi
language : en
Publisher: Springer Nature
Release Date : 2021-03-06
Transmedia In Asia And The Pacific written by Filippo Gilardi and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-06 with Social Science categories.
Transmedia in Asia and the Pacific is a timely exploration of a global media phenomena that offers a unique perspective on the production, consumption and use of transmedia storytelling in the Asia Pacific region. Through close analysis of case studies from Australia, Cambodia, China, Japan, Malaysia, South Korea, and West Papua, the chapters in this book provide insight into the cultural and transcultural contexts against which transmedia storytelling takes place in the region. From community theatre and social media narratives in China; to transcultural consumption of Japanese texts in French, Spanish and English speaking countries; to the use of transmedia for education in Japan and China, examples highlight the diverse ways in which a global and commericalised media phenomenon is appropriated and recontextualised to local circumstances. This volume questions the centre/periphery dichotomy of understanding global media through perspectives that seek to enrich understandingand definitions of transmedia. It is a valuable resource for scholars and students wishing to expand their engagement with the theory and practice of transmedia storytelling. Chapters “Chapter 1-Introduction to Transmedia in Asia and the Pacific, Chapter 13 -Teaching Transmedia in China: Complexity, Critical Thinking, and Digital Natives and Chapter 14-Conclusions” are available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Transmedia Change
DOWNLOAD
Author : Kevin Moloney
language : en
Publisher: Routledge
Release Date : 2022-03-10
Transmedia Change written by Kevin Moloney and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-10 with Performing Arts categories.
This book examines and illustrates the use of design principles, design thinking, and other empathy research techniques in university and public settings, to plan and ethically target socially-concerned transmedia stories and evaluate their success through user experience testing methods. All media industries continue to adjust to a dispersed, diverse, and dilettante mediascape where reaching a large global audience may be easy but communicating with a decisive and engaged public is more difficult. This challenge is arguably toughest for communicators who work to engage a public with reality rather than escape. The chapters in this volume outline the pedagogy and practice of design, empathy research methods for story development, transmedia logics for socially-concerned stories, development of community engagement and the embrace of collective narrative, art and science research collaboration, the role of mixed and virtual reality in prosocial communication, ethical audience targeting, and user experience testing for storytelling campaigns. Each broad topic includes case examples and full case studies of each stage in production. Offering a detailed exploration of a fast-emerging area, this book will be of great relevance to researchers and university teachers of socially-concerned transmedia storytelling in fields such as journalism, documentary filmmaking, education, and activism.
Transmedia Brand Storytelling
DOWNLOAD
Author : Karen E. Sutherland
language : en
Publisher: Springer Nature
Release Date : 2023-10-03
Transmedia Brand Storytelling written by Karen E. Sutherland and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-03 with Business & Economics categories.
This book presents new global research on transmedia storytelling as a form of brand communication. It explores the theoretical underpinnings of transmedia storytelling and its practical application through survey and interview data from creatives, marketing, advertising and public relations practitioners. The final section analyzes contemporary campaigns from various countries and proposes a Transmedia Brand Storytelling Model for Practice, based on primary and secondary research data. The book aims to better understand and communicate the real-world opportunities and barriers to producing transmedia brand storytelling campaigns for practitioners.
Transmedia In Asia And The Pacific
DOWNLOAD
Author : Filippo Gilardi
language : en
Publisher:
Release Date : 2021
Transmedia In Asia And The Pacific written by Filippo Gilardi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021 with categories.
This book examines transmedia practices in the Asia and Pacific region. Transmedia is a form of storytelling where multiple platforms are used to tell a common story. This is normally used to tell complex fictional stories-Star Wars-, to cover complex events-2014 Winter Olympic Games in Sochi-, or to involve a big audience such as in the case of advertisements-Coca-Cola-Happiness Factory "Open Happiness". This volume explores the current status of the transmedia phenomenon and its specific characteristics in countries from the Asia and Pacific Region through diverse case studies. It provides a key resource for scholars and educators in the Asia Pacific and beyond, who seek diverse examples with which to improve understanding of the Transmedia phenomenon and the inclusiveness of media and communication curricula. Chapters "Chapter 1-Introduction to Transmedia in Asia and the Pacific, Chapter 13 -Teaching Transmedia in China: Complexity, Critical Thinking, and Digital Natives and Chapter 14-Conclusions" are available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Transmedia Design Framework Un Approccio Design Oriented Alla Transmedia Practice
DOWNLOAD
Author : Mariana Ciancia
language : it
Publisher:
Release Date : 2016
Transmedia Design Framework Un Approccio Design Oriented Alla Transmedia Practice written by Mariana Ciancia and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Design categories.
The New Hampshire Reports
DOWNLOAD
Author : New Hampshire. Supreme Court
language : en
Publisher:
Release Date : 2002
The New Hampshire Reports written by New Hampshire. Supreme Court and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Law reports, digests, etc categories.
Transmedia Practices In The Long Nineteenth Century
DOWNLOAD
Author : Christina Meyer
language : en
Publisher: Routledge
Release Date : 2022-02-23
Transmedia Practices In The Long Nineteenth Century written by Christina Meyer and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-02-23 with Social Science categories.
This volume provides engaging accounts with transmedia practices in the long nineteenth century and offers model analyses of Victorian media (e.g., theater, advertising, books, games, newspapers) alongside the technological, economic, and cultural conditions under which they emerged in the Anglophone world. By exploring engagement tactics and forms of audience participation, the book affords insight into the role that social agents – e.g., individual authors, publishing houses, theatre show producers, lithograph companies, toy manufacturers, newspaper syndicates, or advertisers – played in the production, distribution, and consumption of Victorian media. It considers such examples as Sherlock Holmes, Kewpie Dolls, media forms and practices such as cut-outs, popular lectures, telephone conversations or early theater broadcasting, and such authors as Nellie Bly, Mark Twain, and Walter Besant, offering insight into the variety of transmedia practices present in the long nineteenth century. The book brings together methods and theories from comics studies, communication and media studies, English and American studies, narratology and more, and proposes fresh ways to think about transmediality. Though the target audiences are students, teachers, and scholars in the humanities, the book will also resonate with non-academic readers interested in how media contents are produced, disseminated, and consumed, and with what implications.