The Day Before Digital Transformation

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The Day Before Digital Transformation

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Author : Cheryl Smith
language : en
Publisher: Independently Published
Release Date : 2020-10-27

The Day Before Digital Transformation written by Cheryl Smith and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-27 with categories.

In the last half of the Digital Age, there will be winners and losers. This book guides business leaders on what you need to do to ensure that your organization is on the winning side. Digital transformation is about building digital technologies into or around your products, services, and ways of doing business. It is about business transformation. It is not about IT. Business leaders must understand the difference between digital and non-digital organizations, and the four business strategies that have been proven to help organizations truly transform. This book provides the foundation business leaders need to filter through the noise of buzzwords and technology vendor pitches to truly take control of their digital transformation efforts. The authors share insider knowledge gained by working with leaders of corporations, non-profits, and governments across the globe over the past four decades on how to successfully define and implement a practical digital vision and strategy for your business. In plain, clear language we explain the drivers behind the changes needed to transform your organization into being a digital survivor, possibly even a disruptor in your industry. We provide step-by-step guidance on what actions you as a business leader need to take to develop a strategy and then select and implement the technologies that will digitize your products, services, and ways of doing business to put your organization in the winning column for the next decade. Praise for The Day Before Digital Transformation: "In addition to changing the way business leaders think, The Day Before Digital Transformation gives technologists the choice of working either within the business or in IT. And it will spawn an entirely new segment of consulting to help business teams digitize their products and services." - Bill Seibel, Digital transformation practitioner and thought leader "The Day Before Digital Transformation is not merely a historical look at an academic topic of the Fourth Industrial Revolution. It provides the reader a new lexicon with grounded examples and processes for any business executive to leverage the opportunities that digital technologies provide at this unique time in the world's evolution. Readers should consider not reading this book if they are comfortable being left behind. To ignore its messages is at your and your organization's peril!" - Brian R Lurie, Global Chief Information Officer / Executive Coach "I love the lessons learned section in Chapter 4 of The Day Before Digital Transformation. The examples are not only valid but are counter-intuitive enough for many business executives to miss completely. " - Mark Pecen, President, Quantum Valley Ideas Lab, Canada and CTO Emeritus of Research in Motion (RIM) "Today, every organization aspires to be digital, but it is not a silver bullet or a giant leap. It is a series of actions. The Day Before Digital Transformation takes leaders and senior managers through this journey. In addition, it offers a framework and a guide on how to deal with real-world problems when activating true digital." - Tarun Kohli, Head Innovation Lab "The Day Before Digital Transformation is fascinating for its description of the digital transformation happening today but more importantly for its insights into what must (and surely will) happen over the next several decades. Cheryl and Phil have provided clear guideposts, not only for digital technologists, but for the business leaders who must take responsibility for the transformation." - Fred Lowther, Senior Partner, Blank Rome LLP.

Digital Transformation At Scale Why The Strategy Is Delivery

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Author : Andrew Greenway
language : en
Publisher: London Publishing Partnership
Release Date : 2018-04-24

Digital Transformation At Scale Why The Strategy Is Delivery written by Andrew Greenway and has been published by London Publishing Partnership this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-24 with Business & Economics categories.

This book is a guide to building a digital institution. It explains how a growing band of reformers in businesses and governments around the world have helped their organisations pivot to a new way of working, and what lessons others can learn from their experience.

The Social Business Imperative

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Author : Clara Shih
language : en
Publisher: Prentice Hall
Release Date : 2016-03-25

The Social Business Imperative written by Clara Shih and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-25 with Business & Economics categories.

Social media is now the dominant online activity and drives more website traffic than online search. The implications for businesses are as profound as the rise of Google 15 years ago. Amidst the demands of running a business, it can be alluring to fully delegate "digital" to the digital team. But in today's wired environment, digital is actually everyone's job. Company leaders and professionals must seek to personally grasp the tectonic changes arising from the always-connected customer, and then rethink traditional business models, business practices, and even their own job responsibilities and careers accordingly. In The Social Business Imperative, Silicon Valley entrepreneur and renowned thought leader Clara Shih identifies powerful new opportunities created by social media across the entire customer lifecycle. As described in the book's foreword, written by Starbucks Chairman and CEO Howard Schultz, this guide is a must-read for all professionals. From boards of directors, CEOs, and Chief Marketing Officers to to front-line sales managers, recruiters, IT, and compliance directors, no role is untouched by the social, mobile, digital transformation. This book explains how to adapt and thrive in this brilliant new world order by understanding the transformation taking place not only in one's own department but across the customer journey. Only with this broader understanding can functional leaders collaborate on delivering a cohesive experience spanning previous organizational silos. Going far beyond her global bestseller The Facebook Era, Shih offers unprecedented insights into why and how traditional organizations must re-imagine their existing business processes to capture “the digital last mile” across social, mobile messaging apps, Internet of Everything, and the collaborative economy. Drawing on her immense experience helping Fortune 500 companies operationalize digital transformation to drive measurable uplift in sales and loyalty, Shih also presents powerful new case studies spanning multiple industries and companies from Wells Fargo to Warby Parker. “A book worth reading, a voice worth listening to, from a leader of real consequence. A clarion call on the promise and potential of social channels to transform business.” —Walter Robb, Co-CEO, Whole Foods Market “This is a must-read for any business leader who wants to thrive in this time of disruptive change.” —Chip Bergh, President & CEO, Levi Strauss & Co. "Whether you're a global brand, small local business, or individual who wants to turn your passion into a livelihood, this book simply and clearly articulates how to channel the power of social media to delight audiences and grow your business." —Marne Levine, COO of Instagram “Almost overnight, social media has transformed business and the way we as companies interact with our customers. In a way, social media has become part of everyone’s job. Clara's book gets right to the heart of the matter and gets us thinking critically about what could be next on this roller coaster ride.” —Robin Hayes, President and CEO, JetBlue “The power of Clara’s book is it highlights not only social media practices but fundamental business practices and how company leaders need to entirely rethink customer engagement models. The implications for every business, regardless of industry or geography, of today’s social, connected consumer cannot be overstated. This book provides a powerful vision and compelling call to action for company leaders everywhere.” —Ted Mathas, Chairman and CEO, New York Life

Marketing News

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Author :
language : en
Publisher:
Release Date : 2016

Marketing News written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Marketing categories.

Business Marketing

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Author :
language : en
Publisher:
Release Date : 1993

Business Marketing written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Advertising categories.

Inside The Future

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Author : Henry C. Lucas
language : en
Publisher: Praeger
Release Date : 2008-03-30

Inside The Future written by Henry C. Lucas and has been published by Praeger this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-03-30 with Business & Economics categories.

From MySpace to iPods to eGovernment, technology-enabled transformations are turning our lives inside out; this book will educate readers about the technological revolution at hand and inspire them to take part.

Library Of Congress Information Bulletin

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Author :
language : en
Publisher:
Release Date : 1996

Library Of Congress Information Bulletin written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Documentation categories.

Winner Sells All

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Author : Jason Del Rey
language : en
Publisher: HarperCollins
Release Date : 2023-06-20

Winner Sells All written by Jason Del Rey and has been published by HarperCollins this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-06-20 with Business & Economics categories.

A riveting investigation of the no-holds-barred battle between Amazon and Walmart to become the king of commerce. For years, Walmart and Amazon operated in separate spheres—one a massive brick-and-mortar retailer, the other an online giant. But in 2016, Walmart aggressively moved into the world of e-commerce, while Amazon made big bets in physical retail. The resulting rivalry is a bare-knuckle power struggle as each titan tries to outmaneuver the other to become the biggest omnichannel retailer in the world. As the two megacorporations have consolidated power, troubling consequences have also emerged—for consumers and small merchants faced with fewer buying and selling options, and for millions of workers paid meager wages for demanding and sometimes dangerous work. Winner Sells All is a tale of disruption and big money moves, with legendary executives and fearless entrepreneurs in a battle—between rival corporations and sometimes even within the same company—to invent the future and cement their own legacies. Veteran journalist Jason Del Rey chronicles the defining business clash of this generation—a war waged for our loyalty and our wallets, with hundreds of billions of dollars at stake and millions of jobs on the line. As both companies continue to expand their empires into new industries, Winner Sells All reveals how this battle will change the ways we shop, live, and work—for decades to come.

Pakistan Gulf Economist

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Author :
language : en
Publisher:
Release Date : 2007

Pakistan Gulf Economist written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Finance categories.

Business Week

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Author :
language : en
Publisher:
Release Date : 2008

Business Week written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business categories.