Successful Product Development
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Successful Product Management
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Author : Stephen Morse
language : en
Publisher: Kogan Page Publishers
Release Date : 1998
Successful Product Management written by Stephen Morse and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Business & Economics categories.
This title offers practical advice on the product management system, covering all aspects of the product manager's tasks, such as product strategy, planning, development, marketing, profitability and branding. There are examples and checklists.
Successful Product Management
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Author : Klaus J. Aumayr
language : en
Publisher: Springer Nature
Release Date : 2023-02-07
Successful Product Management written by Klaus J. Aumayr and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-07 with Business & Economics categories.
Dieser Sammelband der Sales Excellence für den Jahrgang 2018 bietet Ihnen fundiertes Fachwissen im Bereich Vertrieb Wenn Sie im Bereich Vertrieb arbeiten, ist dieser Sammelband genau das Richtige für Sie. Er vereint alle zwölf Ausgaben der Sales Excellence aus dem Jahr 2018, der wichtigsten Fachzeitschrift für Vertrieb in Deutschland. Jeden Monat werden dort aktuelle Problemstellungen dieses Bereiches von bekannten Autoren behandelt. Häufig spielen dabei Themen wie Kundenbetreuung und Vertriebsprozesse eine entscheidende Rolle. Der Sammelband richtet sich an alle, die mit Vertrieb zu tun haben, beispielsweise Geschäftsführer, Vertriebsmitarbeiter oder Handelsvertreter. Sales Experience sammelt nicht nur sorgfältig recherchierte Fachinformationen, sondern bietet dem Leser darüber hinaus auch hilfreiche Tipps für die praktische Umsetzung.
Food Product Development
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Author : M Earle
language : en
Publisher: Elsevier
Release Date : 2001-09-18
Food Product Development written by M Earle and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-09-18 with Technology & Engineering categories.
Product development is the lifeblood of the food industry, from refining an established product range to developing completely new products. It is, however, a process fraught with risk that often ends in failure. So what then are the keys to making the process a success? Drawing on a wealth of experience gathered over 40 years, Food product development provides the answers.The first half of the book examines the four core elements of product development:-the business strategy directing product development; the various steps in the product development process; the knowledge required to fuel the process; the need for keeping the product development focused on the consumers needs and aspirations.The second part of the book looks at managing the product development process in practice with four case studies of successful product launches. It also discusses how to evaluate and improve the process to make future product innovation more successful.Filled with examples and practical suggestions, and written by a distinguished team with unrivalled academic and industry expertise, Food product development is a essential guide for R&D and product development staff, and all managers concerned with this key issue throughout the food industry. - Provides comprehensive coverage of the complete product development process - Includes a range of international case studies from various sectors of the food industry - Written by a distinguished international panel of experts
Successful Product Development
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Author : Milton D. Rosenau
language : en
Publisher: Wiley
Release Date : 1999-10-05
Successful Product Development written by Milton D. Rosenau and has been published by Wiley this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-10-05 with Technology & Engineering categories.
Go from concept to cash in record time. When you're working hard on a new product development project, you don't have time for abstract theoretical concepts. You need concise, practical advice that will help you make things happen-now! You need quick access to clear, proven procedures aimed at producing revenue and profit growth fast. You need Successful Product Development: Speeding from Opportunity to Profit. This unique hands-on guide leads you step-by-step through the product development process, from the creation of ideas, through concurrent design and engineering, to just-in-time delivery of a superior product to the customer ahead of the competition. Every step of this process is driven by one guiding principle: the faster you can move from initial concept to product launch, the sooner you will generate income for your business and achieve your firm's profit objective. Filled with invaluable time-saving guidance, Successful Product Development: * Focuses on the most important product development topic, rapid profit growth * Takes an event and interval approach tailored for industry professionals * Features a concise format designed for quick reference and easy reading Successful Product Development is the ultimate handbook for professionals in new product development, marketing, engineering, and senior and general management in both service and manufacturing firms.
Product Development
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Author : Anil Mital
language : en
Publisher: Elsevier
Release Date : 2011-04-08
Product Development written by Anil Mital and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-04-08 with Technology & Engineering categories.
Today's product development teams have to comprise an integrated group of professionals working from the very beginning of new product planning through design creation and design review and then on to manufacturing planning and cost accounting. More graduate and professional training programs are aimed at meeting that need by creating a better understanding of how to integrate and speed up the entire product development process. This book is the perfect accompaniment. This instructional reference work can be used in the traditional classroom, in professional continuing education courses or for self-study. This book has a ready audience among graduate students in mechanical and industrial engineering, as well as in many MBA programs focused on manufacturing management. This is a global need that will find a receptive readership in the industrialized world, particularly the rapidly developing industrial economies of South Asia and Southeast Asia.First text/reference to cover product development from initial product concept and engineering design to design specs, manufacturability and product marketingReviews the precepts of Product design in a step-by-step structured processHelps the reader to understand the connection between initial design and interim and final design, including design review and materials selectionOffers insight into roles played by product functionality, ease-of'assembly, maintenance and durability, and their interaction with cost estimation and manufacturability
Effective Product Design And Development
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Author : Stephen R. Rosenthal
language : en
Publisher: Irwin Professional Publishing
Release Date : 1992
Effective Product Design And Development written by Stephen R. Rosenthal and has been published by Irwin Professional Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992 with Business & Economics categories.
Uses case studies to show how lead times can be cut and tells how to design products responsive to changing customer requirements
Designers
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Author : Eckart Frankenberger
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-12-06
Designers written by Eckart Frankenberger and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-06 with Technology & Engineering categories.
Modern product development means problem solving by teams in complex working environments. Thereby, the design process is influenced by factors from various fields, the task, the individual, the team, and the organisational context. This complex network of influences turns product development into a challenge with requirements for the designers aside from technical problems. This book contains the proceedings of the international symposium Designers - The Key to Successful Product Development held in Darmstadt, Germany, December 1997. During this meeting exponents from different leading research groups in engineering design came together to present and discuss their results. Within this volume different aims, issues and methods of design research are addressed in 23 contributions by different research groups. Structured in six sections according to the main fields of influence, it provides a survey of the state of scientifically-based knowledge and the trends of engineering design research on the influences leading to successful product development.
Setting The Pace In Product Development
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Author : Michael E. McGrath
language : en
Publisher: Routledge
Release Date : 1996
Setting The Pace In Product Development written by Michael E. McGrath and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Business & Economics categories.
Setting the PACE in Product Development describes how to effectively manage the key ingredients of successful product development: time, quality, talent and resources. This revised edition of Product Development provides essential insight as to how to efficiently organize people, resources and processes to dramatically improve financial results, strategic positions, internal morale and customer satisfaction. The PACE techniques integrate vital company-wide functions, engaging the entire company and focusing its collective energy on strategically and financially important goals.
Success Factors Of New Product Development
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Author :
language : en
Publisher: GRIN Verlag
Release Date : 2006-11-22
Success Factors Of New Product Development written by and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-11-22 with Business & Economics categories.
Seminar paper from the year 2005 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,6, University of Cooperative Education Mannheim (Institut für Wirtschaft), course: "International Business Administration", language: English, abstract: In the last decades the way of doing business around the world has changed more than ever before. In our times it is not only important for companies to have a few products which sell good but to come up with successful new products from time to time. Especially in the consumer goods sector this applies very strongly. With shorter product-life-cycles companies are forced to change and invent new products or they will get pushed out of the market. The fact that customer preferences change very fast and the progress in technology is faster than ever along with the information being available better and more rapid is putting pressure on companies to come up with new products over and over again (Akgün, 2004, p. 1). Coming up with ideas for new products alone does not guarantee company performance to be above average. It is only by successful launches of new products that companies are able to turnover and profits. This is were the main problem is based. Many products are brought to market every year but only a small number of them is seen as being successful. The many failures that come up are very expensive for companies since they might involve a lot of costs for research and development, market research, employees involved in the development and other types of cost related to New Product Development. According to Kotler et al. (2002, p. 500) a study estimated that new consumer packaged goods fail at a rate of 80 per cent. Companies that try to stay competitive ask themselves what they can do to create successful new products. The factors that divide failures from successes are vital to managers around the world in order to stay in business. It is not always easy to understand the determinants that are crucial to the suc- cess of a product.
Successful Product Management
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Author : Stephen Morse
language : en
Publisher:
Release Date : 1994
Successful Product Management written by Stephen Morse and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Marketing categories.
This guide focuses on the skills and techniques required by the product manager. It offers a practical approach to the product management system, covering such key tasks as product strategy, planning, the development of products, marketing, profitability and branding. Detailed examples and checklists used throughout the text aim to guide those managers new to marketing.