School Public Relations

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Public Relations In Schools

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Author : Theodore J. Kowalski
language : en
Publisher: Pearson
Release Date : 2011

Public Relations In Schools written by Theodore J. Kowalski and has been published by Pearson this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Business & Economics categories.

For educational administration and leadership students studying school and community relations. A contemporary and practice-based school public relations text that centers on the importance of communication, relationships, and technology. Outfitting students with a wealth of practical, practice-based knowledge that they can take directly into the halls of their school, the new fifth edition of Public Relations in Schools has a fresh, contemporary focus on both how administrators can effectively communicate with the community and how building strong relationships with stakeholders can ultimately lead to overall school improvement. Through a blend of theoretical and tacit knowledge, this text offers students an in-depth guide to 1) how to successfully communicate with both internal and external school entities, 2) how to build and maintain positive and active relationships via social and political capital and 3) how to translate the value of these relationships into positive change within the school. While exploring these three central themes, the book emphasizes how new technologies can aid school success. At the same time, real-world case studies at the beginning of each chapter introduce readers to actual public relations issues and bring the material to life. The revised fifth edition of Public Relations in Schools is updated with new materials and references throughout the text, including two new chapters -- one on harnessing technology for your public relations needs and one on collecting, assessing, and applying public opinion. In addition, the new fifth edition text contains a matrix at the front of the book showing how content relates to ELCC/NCATE Standards ---- the widely used criteria for administrator preparation and licensing.

School Public Relations

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Author : Arthur Bernard Moehlman
language : en
Publisher:
Release Date : 1957

School Public Relations written by Arthur Bernard Moehlman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1957 with Schools categories.

Public Relations Ideas For Classroom Teachers

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Author : National School Public Relations Association
language : en
Publisher:
Release Date : 1964

Public Relations Ideas For Classroom Teachers written by National School Public Relations Association and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1964 with Public relations categories.

School Public Relations For Student Success

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Author : Edward H. Moore
language : en
Publisher: Corwin Press
Release Date : 2009-07-15

School Public Relations For Student Success written by Edward H. Moore and has been published by Corwin Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-07-15 with Education categories.

From components of successful PR programs to evaluation guidelines, this valuable resource gives educational leaders the public relations support needed to meet tough communication demands and ensure student success.

How To Market Your School

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Author : Johanna M. Lockhart
language : en
Publisher: Bloomsbury Publishing PLC
Release Date : 2010-12-16

How To Market Your School written by Johanna M. Lockhart and has been published by Bloomsbury Publishing PLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-12-16 with Education categories.

Increased competition, declining resources, changing demographics, news media scrutiny, and the importance of public perceptions are reasons why schools and school districts need an effective marketing program. However, even school and district administrators who recognize the importance of marketing often feel unprepared to initiate and maintain a strategic marketing effort. How to Market Your School is a comprehensive guide that provides school administrators with tools to help them create, implement, and maintain a successful marketing program. Topics covered include developing a marketing strategy, marketing research, communications, media relations, building beneficial partnerships, public relations, and fund raising. Although written for public school administrators, the book is equally applicable to private and charter schools.

Ethics For Educational Public Relations

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Author : National School Public Relations Association
language : en
Publisher:
Release Date : 1970

Ethics For Educational Public Relations written by National School Public Relations Association and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1970 with Schools categories.

Public Relations In Educational Organizations

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Author : Theodore J. Kowalski
language : en
Publisher: Simon & Schuster Books For Young Readers
Release Date : 1996

Public Relations In Educational Organizations written by Theodore J. Kowalski and has been published by Simon & Schuster Books For Young Readers this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Education categories.

This collection of readings addresses a demand being placed upon educational administrators - using technology to create two-way communications systems within their organizations and their communities. It treats public relations as an indispensable element of leadership. The book integrates theories and techniques taken from a variety of theorists and practitioners in both public relations and educational administration to provide an interdisciplinary, contemporary foundation for practice. In each chapter are case studies, questions and suggested readings.

It Starts In The Classroom

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Author : National School Public Relations Association
language : en
Publisher:
Release Date : 1951

It Starts In The Classroom written by National School Public Relations Association and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1951 with Schools categories.

Public Relations For Public Schools

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Author : Doyle M. Bortner
language : en
Publisher:
Release Date : 1972

Public Relations For Public Schools written by Doyle M. Bortner and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1972 with Education categories.

School Public Relations

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Author : National School Public Relations Association
language : en
Publisher:
Release Date : 2007

School Public Relations written by National School Public Relations Association and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Schools categories.

Provides an overview of the communication function and practical advice and considerations for building a public relations program in schools.