Professional Search Engine Optimization With Php

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Professional Search Engine Optimization With Php

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Author : Cristian Darie
language : en
Publisher: John Wiley & Sons
Release Date : 2007-04-18

Professional Search Engine Optimization With Php written by Cristian Darie and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-04-18 with Computers categories.

Maybe you’re a great programmer or IT professional, but marketing isn’t your thing. Or perhaps you’re a tech-savvy search engine marketer who wants a peek under the hood of a search engine optimized web site. Search engine marketing is a field where technology and marketing are both critical and interdependent, because small changes in the implementation of a web site can make you or break you in search engine rankings. Furthermore, the fusion of technology and marketing know-how can create web site features that attract more visitors. The mission of this book is to help web developers create web sites that rank well with the major search engines, and to teach search engine marketers how to use technology to their advantage. We assert that neither marketing nor IT can exist in a vacuum, and it is essential that they not see themselves as opposing forces in an organization. They must work together. This book aims to educate both sides in that regard.

Professional Search Engine Optimization With Asp Net

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Author : Cristian Darie
language : en
Publisher: John Wiley & Sons
Release Date : 2007-09-04

Professional Search Engine Optimization With Asp Net written by Cristian Darie and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-09-04 with Computers categories.

Search engine optimization (SEO) is not only the job of the marketing department. It must be considered from a web site's inception and throughout its lifetime by you, the web site developer. Making changes to the architecture of a web site and modifying presentation techniques can dramatically increase search engine rankings and traffic levels. Written for the ASP.NET developer or tech-savvy marketer, this unique reference provides techniques for creating and maintaining web sites optimized for search engines. You'll discover how to facilitate the indexing of your site, as well as how to leverage specific technologies and services for site promotion. You will understand the role of web site architecture in search engine optimization and explore various topics therein. Knowing this will help you to develop a site that achieves great search engine rankings. What you will learn from this book Understand the criteria that influence search engine rankings Create keyword-rich URLs using ASP.NET, ISAPI_Rewrite, and UrlRewriter.NET Use HTTP Headers to properly indicate the status of web documents Create optimized content and cope with duplicate content effectively Avoid being the victim of black hat SEO techniques Understand and implement geo-targeting and cloaking Use site maps effectively—for users as well as search engines SEO enhancements that can easily be applied to an existing web site Build a search engine–friendly e-commerce catalog Who this book is for This book is for ASP.NET developers who need to incorporate search engine optimization principles into their web applications, as well as marketers who want to gain a better understanding of the technologies involved in search engine marketing. Enhance Your Knowledge Advance Your Career Wrox Professional guides are planned and written by working programmers to meet the real-world needs of programmers, developers, and IT professionals. Focused and relevant, they address the issues technology professionals face every day. They provide examples, practical solutions, and expert education in new technologies, all designed to help programmers do a better job.

Professional Wordpress

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Author : Brad Williams
language : en
Publisher: John Wiley & Sons
Release Date : 2015-01-12

Professional Wordpress written by Brad Williams and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-12 with Computers categories.

The highest rated WordPress development and design book on the market is back with an all new third edition. Professional WordPress is the only WordPress book targeted to developers, with advanced content that exploits the full functionality of the most popular CMS in the world. Fully updated to align with WordPress 4.1, this edition has updated examples with all new screenshots, and full exploration of additional tasks made possible by the latest tools and features. You will gain insight into real projects that currently use WordPress as an application framework, as well as the basic usage and functionality of the system from a developer's perspective. The book's key features include detailed information and real-world examples that illustrate the concepts and techniques at work, plus code downloads and examples accessible through the companion website. Written by practicing WordPress developers, the content of this edition focuses on real world application of WordPress concepts that extend beyond the current WordPress version. WordPress started in 2003 with a single bit of code to enhance the typography of everyday writing, and has grown to be the largest self-hosted website platform in the world. This book helps you use WordPress efficiently, effectively, and professionally, with new ideas and expert perspectives on full system exploitation. Get up to speed on the new features in WordPress 4.1 Learn cutting edge uses of WordPress, including real-world projects Discover how to migrate existing websites to WordPress Understand current best practices and tools in WordPress development WordPress was born out of a desire for an elegant, well-architected personal publishing system built on PHP and MySQL, and has evolved to be used as a full content management system through thousands of plugins, widgets, and themes. Professional WordPress is the essential developer's guide to this multifunctional system.

How To Do Everything With Your Genealogy

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Author : George G. Morgan
language : en
Publisher: McGraw Hill Professional
Release Date : 2004-03-31

How To Do Everything With Your Genealogy written by George G. Morgan and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-03-31 with Computers categories.

Anyone interested in discovering their family genealogy should carry a copy of this book everywhere. Written by internationally recognized expert, George G. Morgan, this book is an irreplaceable resource for beginner to expert knowledge gatherers. Not only does Morgan explain how to get the search started – creating a family tree, locating and evaluating documents, selecting the appropriate hardware and software for the search – he goes steps further and dedicates an entire section to research methods and strategies where he discusses, among other topics, getting past “dead ends,” and organizing possible research travel.

Journal Of Integrated Marketing Communications

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Author :
language : en
Publisher:
Release Date : 2005

Journal Of Integrated Marketing Communications written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Business communication categories.

Electronic Commerce

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Author :
language : en
Publisher:
Release Date : 2008

Electronic Commerce written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Electronic commerce categories.

"This collection compiles a critical mass of top research--nearly 300 chapters from upwards of 400 of the world's leading experts--to provide libraries with a landmark, four-volume reference to meet research needs in the many disciplines impacted by these far-reaching topics. This collection covers topics including mobile commerce, virtual enterprises, business-to-business applications, Web services, and enterprise methodologies"--Provided by publisher.

Ajax Rich Internet Applications And Web Development For Programmers

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Author : Paul J. Deitel
language : en
Publisher: Prentice Hall
Release Date : 2008

Ajax Rich Internet Applications And Web Development For Programmers written by Paul J. Deitel and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Computers categories.

Offering an in-depth exploration of AJAX technologies, this book is ideal for programmers with or without a Web programming background. It provides readers with a detailed code-rich walkthrough on writing AJAX programs, and introduces key AJAX techniques and program models.

American Book Publishing Record

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Author :
language : en
Publisher:
Release Date : 2007

American Book Publishing Record written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with American literature categories.

How To Sell Anything On Yahoo And Make A Fortune

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Author : Skip McGrath
language : en
Publisher: McGraw Hill Professional
Release Date : 2006

How To Sell Anything On Yahoo And Make A Fortune written by Skip McGrath and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.

Yahoo! is the third most active shopping site on the Internet and this hands-on guide makes it easy for anyone to start selling on Yahoo! in no time.

Journal Of Applied Business Research

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Author :
language : en
Publisher:
Release Date : 2008

Journal Of Applied Business Research written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business categories.