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Product Management In Practice


Product Management In Practice
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Product Management In Practice


Product Management In Practice
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Author : Matt LeMay
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2017-11-08

Product Management In Practice written by Matt LeMay and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-08 with Computers categories.


Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains. In this book, author Matt LeMay focuses on the CORE connective skills— communication, organization, research, execution—that can build a successful product management practice across industries, organizations, teams, andtoolsets. For current and aspiring product managers, this book explores:? On-the-ground tactics for facilitating collaboration and communication? How to talk to users and work with executives? The importance of setting clear and actionable goals? Using roadmaps to connect and align your team? A values-first approach to implementing Agile practices? Common behavioral traps that turn good product managers bad



Product Management In Practice


Product Management In Practice
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Author : Matt LeMay
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2022-05-16

Product Management In Practice written by Matt LeMay and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-16 with Business & Economics categories.


Product management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day-to-day work of product management remains largely misunderstood. In theory, product managers are high-flying visionaries who build products that people love. In practice, they're hard-working facilitators who bring clarity and focus to their teams. In this thoroughly revised and expanded edition, Matt LeMay provides real-world guidance for current and aspiring product managers. Updated for the era of remote and hybrid work, this book provides actionable answers to product management's most persistent and confounding questions, starting with: What exactly am I supposed to do all day? With this book, you'll learn: What the day-to-day work of product management entails--and how to excel at it Why no job title or description will resolve the ambiguity of your role How to bridge the false dichotomy between "strategy" and "execution" Why the temptation to focus on decks and documentation can be bad for your team (and for you) How to prioritize your time and pick your battles



Summary Of Matt Lemay S Product Management In Practice


Summary Of Matt Lemay S Product Management In Practice
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Author : Everest Media,
language : en
Publisher: Everest Media LLC
Release Date : 2022-03-09T22:59:00Z

Summary Of Matt Lemay S Product Management In Practice written by Everest Media, and has been published by Everest Media LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-09T22:59:00Z with Business & Economics categories.


Please note: This is a companion version & not the original book. Sample Book Insights: #1 The day-to-day practice of product management involves a lot less building than it does supporting, facilitating, and communicating. In this chapter, we discuss the actual, real-world practice of product management. #2 A product manager is responsible for the success of a product. They may organize meetings, negotiate product roadmaps with senior executives, and work with their colleagues in sales and customer service to understand and prioritize user needs. #3 As a product manager, you are responsible for the success or failure of your product. You must lead through influence, not authority, which requires developing a different set of skills and approaches. #4 As a product manager, you are responsible for the success of your team and product. This means you must do whatever needs to get done to ensure their success, even if it doesn’t fall neatly into your written job description.



Product Management In Practice 2nd Edition


Product Management In Practice 2nd Edition
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Author : Matt LeMay
language : en
Publisher:
Release Date : 2022

Product Management In Practice 2nd Edition written by Matt LeMay and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022 with categories.


Product management has become a critical function for modern organizations, from small startups to global enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product managers are visionary leaders building products that delight customers. In practice, product managers are thoughtful facilitators navigating difficult conversations, frustrating compromises, and hard-won incremental gains. In this thoroughly revised and expanded second edition of his beloved Product Management in Practice, author Matt LeMay provides the practical, day-to-day guidance that product managers need to navigate an ambiguous role in a fast-changing world. Updated and expanded for the era of remote and hybrid work, Product Management in Practice answers the tricky questions that you may have been afraid to ask about the real-world practice of product management. For current and aspiring product managers, this book explores: Choosing clarity over comfort to avoid disastrous miscommunications Learning to love the unique constraints of your role and organization Talking to users and working with executives Crafting simple and actionable product strategies Choreographing space and time to facilitate remote collaboration Avoiding pointless arguments about Agile.



Product Management In The Digital Era


Product Management In The Digital Era
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Author : Srinivas Pingali
language : en
Publisher: Taylor & Francis
Release Date : 2024-12-02

Product Management In The Digital Era written by Srinivas Pingali and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-12-02 with Business & Economics categories.


Consumer and industrial products have evolved significantly over the last century, from physical to virtual products, services, and hybrid products. Product management has had to change and adapt to the rapidly changing business environments. This textbook offers an in-depth look into the role, what the job entails, and what skills it requires. Product managers are required to manage the ideation, development, production, marketing, and distribution of a product. This book: highlights the content and skills required to be an effective product manager including strategy, marketing management, technology, project management, and design; provides frameworks for developing and executing effective strategies throughout the life cycle of a product with the help of case studies and examples; highlights the unique considerations and processes underpinning digital product creation; and explores marketing strategies including various channels for digital marketing and how product managers can use these effectively. Detailed and lucid, this book will be of interest to teachers and students of product management, brand management, management, and business studies.



The Guide To The Product Management And Marketing Body Of Knowledge


The Guide To The Product Management And Marketing Body Of Knowledge
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Author : Greg Geracie
language : en
Publisher: Aipmm
Release Date : 2013

The Guide To The Product Management And Marketing Body Of Knowledge written by Greg Geracie and has been published by Aipmm this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Business & Economics categories.


Setting the Standard for Product Management and Marketing Many of the leading voices in the product management profession collaborated closely with working product managers to develop The Guide to the Product Management and Marketing Body of Knowledge (the ProdBOK(r) Guide). This effort was enhanced by project management, user experience, and business analyst thought leaders who further defined and optimized several essential working relationships that improve product manager effectiveness. As a result of this groundbreaking collaboration within the product management community and across the adjoining professions, the ProdBOK Guide provides the most comprehensive view of product management and marketing as they apply to a wide range of goods and services. The resulting standard provides product managers with essential knowledge to improve the practice of product management and deliver organizational results. This edition of the ProdBOK Guide: Introduces a product management lifecycle for goods and services Encompasses and defines traditional product development processes such as waterfall, as well as newer approaches that fall under the Agile umbrella Illustrates the various inputs and outputs that product managers should consider at each phase of the product management lifecycle Highlights how to optimize the working relationship between product management professionals and our counterparts in the project, program, portfolio management, user experience, and business analyst communities Describes essential tools that product managers should be aware of and utilize as they work to create value for their Organizations The ProdBOK Guide represents an industry-wide effort to establish a standard for the practice of product management. The book was sponsored by the Association of International Product Marketing and Management (AIPMM). Founded in 1998, AIPMM aims to help professionals like you attain a higher level of knowledge and enhance the results you bring to your organizations every day. About the Authors Greg Geracie is a recognized product management thought leader and the president of Actuation Consulting, a global provider of product management training, consulting, and advisory services to some of the world's most well-known organizations. Greg is the author of the global best seller Take Charge Product Management and led the development of the ProdBOK Guide as editor-in-chief. He is also an adjunct professor at DePaul University in Chicago, Illinois. Steven D. Eppinger is professor of management science and innovation at the Massachusetts Institute of Technology (MIT) Sloan School of Management. Professor Eppinger teaches MIT's executive programs in product development and complex project management. He has co-authored a leading textbook, Product Design and Development (5th edition, 2012, McGraw-Hill), which is used by hundreds of universities around the worl



Product Management For Dummies


Product Management For Dummies
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Author : Brian Lawley
language : en
Publisher: John Wiley & Sons
Release Date : 2017-01-05

Product Management For Dummies written by Brian Lawley and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-05 with Business & Economics categories.


Your one-stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into a new role—Product Management For Dummies gives you the tools to increase your skill level and manage products like a pro. From defining what product management is—and isn't—to exploring the rising importance of product management in the corporate world, this friendly and accessible guide quickly gets you up to speed on everything it takes to thrive in this growing field. It offers plain-English explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product roadmaps, the people skills it takes to effectively influence and negotiate, and so much more. Create a winning strategy for your product Gather and analyze customer and market feedback Prioritize and convey requirements to engineering teams effectively Maximize revenues and profitability Product managers are responsible for so much more than meets the eye—and this friendly, authoritative guide lifts the curtain on what it takes to succeed.



The Product Manager S Toolkit


The Product Manager S Toolkit
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Author : Gabriel Steinhardt
language : en
Publisher: Springer
Release Date : 2017-05-15

The Product Manager S Toolkit written by Gabriel Steinhardt and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-15 with Business & Economics categories.


This book provides a consistent and holistic managerial approach to product management and presents a practical and comprehensive methodology (roles, processes, tasks, and deliverables) that covers all aspects of product management. It helps students of product management, product management practitioners, product management organizations, and corporations understand the value, theory, and implementation of product management. It outlines a practical approach to clarify role definitions, identify responsibilities, define processes and deliverables, and improve the ability to communicate with stakeholders. The book details the fundamentals of the Blackblot Product Manager's Toolkit® (PMTK) product management methodology, a globally adopted best practice.



The Product Manager S Survival Guide Everything You Need To Know To Succeed As A Product Manager


The Product Manager S Survival Guide Everything You Need To Know To Succeed As A Product Manager
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Author : Steven Haines
language : en
Publisher: McGraw-Hill Professional
Release Date : 2013-06-12

The Product Manager S Survival Guide Everything You Need To Know To Succeed As A Product Manager written by Steven Haines and has been published by McGraw-Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-12 with Business & Economics categories.


FORGE A POWERFUL STRATEGY TO BECOME A PRODUCT MANAGER WHO DELIVERS RESULTS The world of business is moving at breakneck speed. More is being demanded of everyone--with fewer resources than ever. In no profession is this more apparent than Product Management. Written by one of today's leading Product Management thought-leaders, Steven Haines, The Product Manager's Survival Guide provides best practices, practical on-the-job advice, and a step-by-step blueprint for succeeding in Product Management. Whatever your level of experience--whether you're a novice product manager or seasoned Product Management leader--you’ll find everything you need to make consistent positive impacts on your business. With this practical guide in your hands, you have the most powerful tool available for increasing your productivity quickly and dramatically--in a way that is noticeable and measurable. The Product Manager's Survival Guide is conveniently organized into four sections: I. Getting Your Bearings: Map out your plan to begin the journey to success II. Learning the Product's Business: Go beyond features and functions to become the product expert, customer advocate, and domain expert III. Getting Work Done: Synchronize and orchestrate the work of others to help everyone maintain focus on company goals IV. Moving Forward: Round out your experience to take the next critical steps in your Product Management career The only way to excel as a product manager is to develop a strategy for the long run. Start formulating one now and you will be well ahead of your competition--internally and externally. The Product Manager's Survival Guide gives you the tools and insight you need to start putting the pieces in place now--so you can succeed well into the future.



Take Charge Product Management


Take Charge Product Management
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Author : Greg Geracie
language : en
Publisher: Greg Geracie
Release Date : 2010

Take Charge Product Management written by Greg Geracie and has been published by Greg Geracie this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.


Unlock your product management potential and achieve breakthrough performance for your products and company! If you're looking for an effective and proven approach to product management - one that recognizes that the majority of product managers enter the field with little or no training and must learn through trial and error - this is the book for you. Take Charge Product Management guides you step-by-step along the product management path with tips, tactics, and tools to make you and your products more successful. Whether you're a new or experienced product manager, or a seasoned executive leading a team of product managers, this hands-on guide arms you with best practices to optimize your time and effectiveness and increase your value. "Having performed technology assessments for over 200 companies, we have found the information and processes contained in this book to be outstanding and best practices." Rick Jennings, CISA, President, Assess-IT "Geracie nails it with Take Charge Product Management. This book is a comprehensive guide to becoming a highly effective product manager. The book's format really brings home the tools and processes that are required to become a leader in any organization's product management function. Take Charge Product Management should be the new bible for all product managers!" Kevin Maguire, General Manager, Philips Healthcare "Greg has done a wonderful job capturing the experience of being a product manager in an engaging and readable book. There are insights here that I would love to have had when I started, and still learned from after 15 years in product management!" Edgar MacBean, Vice President, Product Management, Pathway Genomics "Geracie delivers an incredibly useful book with real-world insights, application points, and no fluff - every word is real-world. The unique format of a story line along with the practical and comprehensive guidance at each step of the story is like having an experienced product manager mentor guiding you every step of the way." Matt Jackson, Owner, Jackson Consulting, Inc. "Take Charge Product Management is a must read for all product management and product marketing professionals. This book takes an often complicated job and provides clear direction. With its proven strategies and practical examples, product managers can maximize their return on investment and ensure their organization's success." Brad Morton, Senior Vice President, Product Management, Morehead Associates "Reading this book, I relived my early days - finding my way as a new product manager. It made me wish there had been a practical guide available to navigate the practice of product management then. Take Charge Product Management is that practical guide for beginning product managers! The substance of the book also provides seasoned professionals with a wealth of actionable information on the art and science of product management." David Murdock, Director, Consulting Services and Product Management at Quorum Health Resources "A fast-paced and comprehensive approach to product management shedding needed light on the role, responsibilities, and job expectations, and providing the necessary tools for product managers to succeed. A fantastic read for executives looking to create a new product management organization and hire the right people for the job!" David Palkoner, Director of Product Management, Solucient, LLC. About the Author Greg Geracie is the President and Founder of Actuation Consulting, LLC., providing product management advisory services, training, and consulting to organizations nationwide. Actuation Consulting is the culmination of over 23 years' experience in product management and marketing leadership positions for start-ups, private equity-backed ventures, mid-sized companies, and multi-billion dollar corporations.