Perfume Advertisement
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Perfume Advertisement
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Author : Mayer Taylor
language : en
Publisher: GRIN Verlag
Release Date : 2014-02-04
Perfume Advertisement written by Mayer Taylor and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-04 with Business & Economics categories.
Thesis (M.A.) from the year 2012 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: A, University of Kent, course: MASTER OF ARTS, language: English, abstract: When opening a women’s magazine from the 1970s you immediately notice the provocative perfume advertisements that sometimes featured a highly sexualized idea of women and men. This thesis compares perfume advertisements featured in Cosmopolitan and Redbook magazines. By using qualitative and quantitative content analysis when analyzing the various perfume advertisements, the messages of these advertisements were analyzed. Advertisements of perfume products create and reflect cultural notions regarding the status of women and gender roles. Trends from Cosmopolitan and Redbook perfume advertisements revealed:
Printers Ink The Magazine Of Advertising Management And Sales
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Author :
language : en
Publisher:
Release Date : 1891
Printers Ink The Magazine Of Advertising Management And Sales written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1891 with Advertising categories.
Classic Perfume Advertising 1920 1970
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Author : Jacqueline Johnson
language : en
Publisher: Schiffer Publishing
Release Date : 2007
Classic Perfume Advertising 1920 1970 written by Jacqueline Johnson and has been published by Schiffer Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Antiques & Collectibles categories.
Someone once said, "There is nothing new under the sun only new ways to do things." This could be the anthem of the agencies that produced the advertisements shown in this exciting new book. Perfume magazine ads not only tell the story of the brand, they are on the resumés of many of the world's most famous fine artists. The images shown here represent great perfume houses at the height of their marketing prowess: Guerlain, Schiaparelli, Caron, Lentheric, Hattie Carnegie, Lanvin, Houbigant, and more. To make their brands unforgettable they hired the most creative talents available, including Andy Warhol, Dugo, Vladimir Bobrtsy (aka bobri), and fabulous photographers like Irving Penn and Edward Jacobson. These talents artists thrived in the fast paced, very lucrative perfume industry. For the perfume bottle collector, advertising historian, and those active in graphic arts, this beautiful book has over 370 magnificent images, in full color, that are responsible for the sale of millions of dollars worth of fragrance through the years.
A Romance Of Perfume Lands
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Author : Frank Sanford Clifford
language : en
Publisher:
Release Date : 1875
A Romance Of Perfume Lands written by Frank Sanford Clifford and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1875 with Israeli poetry (Romanian) categories.
A Romance Of Perfume Lands Or The Search For Capt Jacob Cole
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Author : Frank Sanford Clifford
language : en
Publisher:
Release Date : 1881
A Romance Of Perfume Lands Or The Search For Capt Jacob Cole written by Frank Sanford Clifford and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1881 with Perfumes categories.
"A highly unusual novel, apparently written to advance the trade of the "Messrs. Clifford & Co, dealers in Perfumery and Toilet Articles". Advertisements for a variety of trades, backing onto many of the text pages. Each port of call presents an opportunity to discuss another item of toiletry. On reaching New Orleans, they were especially interested to see the manufacture of "Cotton Seed, Peanut, Benne and Caster Oils". These were preferable to animal oils as hair pomades of animal fat contribute to baldness- "It is the heating of the head which causes the falling off of the hair.". The chapter about Sydney visits the "Orangery", owned by Richard Hill, Esq. and goes into details about the commercial products derived from oranges...When the travellers encounter eucalyptus trees, there are details about the commercial products derived from them. The novel travels the world in a similar vein. Very unusual. Not in Muir or M&Mc. Also includes Hawaii, India, China, Indonesia, New Zealand, New Orleans, etc.--Abebooks.com.
Integrated Advertising Promotion And Marketing Communications
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Author : Kenneth E. Clow
language : en
Publisher: Prentice Hall
Release Date : 2007
Integrated Advertising Promotion And Marketing Communications written by Kenneth E. Clow and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business & Economics categories.
This volume takes a broader approach than Advertising or Promotions surveys and gives readers anintegratedlearning experience by incorporating Internet exercises and a Building an IMC Campaign project, with free Advertising Plan Pro software in every copy. The volume addresses integrated marketing communications, corporate image and brand management, consumer buyer behavior, business-to-business buyer behavior, promotions opportunity analysis, advertising management, advertising design, both theoretical and executional frameworks, IMC promotional tools and integration tools. For marketing professionals and ad agency account executives.
Commercial Art
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Author :
language : en
Publisher:
Release Date : 1929
Commercial Art written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1929 with Commercial art categories.
American Druggist And Pharmaceutical Record
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Author :
language : en
Publisher:
Release Date : 1898
American Druggist And Pharmaceutical Record written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1898 with Materia medica categories.
Commercial Art And Industry
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Author :
language : en
Publisher:
Release Date : 1934
Commercial Art And Industry written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1934 with Advertising categories.
Do S And Don Ts In Advertising Copy
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Author : National Better Business Bureau (U.S.)
language : en
Publisher:
Release Date : 1987
Do S And Don Ts In Advertising Copy written by National Better Business Bureau (U.S.) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987 with Advertising categories.