Mass Media Effects Research
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Media Effects
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Author : Jennings Bryant
language : en
Publisher: Routledge
Release Date : 2009-01-13
Media Effects written by Jennings Bryant and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-01-13 with Language Arts & Disciplines categories.
With contributions from some of the finest scholars in the discipline, Media Effects serves not only as a comprehensive reference volume for media effects study but also as an exceptional textbook for advanced courses in media effects. Covering the breadth of the media effects arena, this third edition provides updated material as well as new chapters focusing on effects of mobile media and other technologies. As this area of study continues to evolve, Media Effects will serve as a benchmark of theory and research for current and future generations of scholars.
Mass Media Effects Research
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Author : Raymond W. Preiss
language : en
Publisher: Psychology Press
Release Date : 2007
Mass Media Effects Research written by Raymond W. Preiss and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Language Arts & Disciplines categories.
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Fundamentals Of Media Effects
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Author : Jennings Bryant
language : en
Publisher: Waveland Press
Release Date : 2012-05-03
Fundamentals Of Media Effects written by Jennings Bryant and has been published by Waveland Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-03 with Language Arts & Disciplines categories.
Mass medias potential to influence audience beliefs and behavior is a subject that has long fascinated scholars and the general public. The ongoing interest and concern are reflected in the common tendency to blame the media for many of societys problems. This extensively revised and updated edition cuts through popular notions of presumed effects to provide a balanced, informed, up-to-date treatment of the media effects literature. The clear, compelling presentation, illuminated by dozens of new photographs, equips readers with a fundamental understanding of the history, theoretical underpinnings, and current status of media effects researchknowledge that will help them navigate in a media-saturated environment. Several outstanding elements distinguish the Second Edition of Fundamentals of Media Effects. New chapters explore the impact of computer/video games, the effects of the Internet and social networking sites, and the way mobile communication devices have transformed the way we live. An extensive new chapter on childrens educational television describes the considerable body of research that supports positive effects like language development and flexible-thinking skills. Framing studies are covered in a separate chapter where they are distinguished both theoretically and experimentally from agenda setting and priming. Finally, the authors provide overviews of classic and current research studies in an invaluable feature called Research Spotlight, which enable readers to envision how theories translate into research.
Media Effects Research
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Author : Glenn Grayson Sparks
language : en
Publisher: Cengage Learning
Release Date : 2002
Media Effects Research written by Glenn Grayson Sparks and has been published by Cengage Learning this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.
This exciting new text provides an excellent introduction for students of mass media effects. Through an engaging, narrative style, the author presents the fascinating research findings of media impacts and the connected mass media theories in the context of those research findings. Students are provided with a clear perspective of the relationship between science, methods, and the practical questions of the effects of mass media.
Media Effects And Society
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Author : Elizabeth M. Perse
language : en
Publisher: Routledge
Release Date : 2016-08-05
Media Effects And Society written by Elizabeth M. Perse and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-08-05 with History categories.
Grounded in theoretical principle, Media Effects and Society help students make the connection between mass media and the impact it has on society as a whole. The text also explores how the relationship individuals have with media is created, therefore helping them alleviate its harmful effects and enhance the positive ones. The range of media effects addressed herein includes news diffusion, learning from the mass media, socialization of children and adolescents, influences on public opinion and voting, and violent and sexually explicit media content. The text examines relevant research done in these areas and discusses it in a thorough and accessible manner. It also presents a variety of theoretical approaches to understanding media effects, including psychological and content-based theories. In addition, it demonstrates how theories can guide future research into the effects of newer mass communication technologies. The second edition includes a new chapter on effects of entertainment, as well as text boxes with examples for each chapter, discussion of new technology effects integrated throughout the chapters, expanded pedagogy, and updates to the theory and research in the text. These features enhance the already in-depth analysis Media Effects and Society provides.
The International Encyclopedia Of Media Effects 4 Volume Set
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Author : Patrick Rössler
language : en
Publisher: John Wiley & Sons
Release Date : 2017-03-06
The International Encyclopedia Of Media Effects 4 Volume Set written by Patrick Rössler and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-06 with Social Science categories.
The International Encyclopedia of Media Effects presents a comprehensive collection of the most up-to-date research on the uses and impacts of media throughout the world. Provides the definitive resource on the most recent findings of media effects research Covers all aspects of the uses and impact of media, utilizing empirical, psychological, and critical research approaches to the field Features over 200 entries contributed by leading international scholars in their associated fields Offers invaluable insights to for students, scholars and professionals studying and working in related fields, and will stimulate new scholarship in emerging fields such as the Internet, Social Media and Mobile Communication Part of The Wiley Blackwell-ICA International Encyclopedias of Communication series, published in conjunction with the International Communication Association. Online version available at Wiley Online Library.
Fundamentals Of Media Effects
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Author : Jennings Bryant
language : en
Publisher: Waveland Press
Release Date : 2022-12-08
Fundamentals Of Media Effects written by Jennings Bryant and has been published by Waveland Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-12-08 with Language Arts & Disciplines categories.
Media permeate our lives and are so omnipresent that we take them for granted and overlook their impact. Mobile communication devices, the internet, and social networking sites have transformed the way we live. The media inform us about everything from a polarized electorate to a global pandemic. The potential of media to influence beliefs and behavior is a longstanding topic in media research. This thoroughly revised edition offers an up-to-date look at media effects literature. Fundamentals of Media Effects, 3/e begins with a historical overview of media effects and then covers foundational theories. Research spotlights throughout the text help readers understand how theories translate into specific studies. Understanding the history and theory behind media effects scholarship aids readers in navigating the media-saturated environment. The final section looks at effects in ten key areas: media violence, media sexual content, frightening media content, political communication, health, stereotyping, educational television, video games, the internet, and mobile communication. For more than two decades, the primary goal of Fundamentals of Media Effects has been to present the vitally important topic of media effects in an expansive yet comprehensible format. Compelling discussions include myriad examples from recent scholarship to engage reader interest. Through exploration of mass communication theories and major areas of research, readers develop media literacy skills and become better media consumers and producers.
Fundamentals Of Media Effects
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Author : Jennings Bryant
language : en
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
Release Date : 2002
Fundamentals Of Media Effects written by Jennings Bryant and has been published by McGraw-Hill Humanities/Social Sciences/Languages this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Performing Arts categories.
Fundamentals of Media Effects is a readable scholarly text geared to undergraduate students in the media effects course. The book is divided into three sections. Section 1, Overview and History, provides historical evidence for media effects and for societal concern about media effects. Section 2, Theory and Concepts, includes the concepts and theories that serve as the basis for different types of media effects research. The final section, Section 3, Key Areas of Research, delves into the specific areas of inquiry.
Moving Experiences
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Author : David Gauntlett
language : en
Publisher: Indiana University Press
Release Date : 2005
Moving Experiences written by David Gauntlett and has been published by Indiana University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Performing Arts categories.
"A newly revised and expanded edition of the classic critique of media effects studies." -- Publisher.
The Sage Handbook Of Media Processes And Effects
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Author : Robin L. Nabi
language : en
Publisher: SAGE Publications
Release Date : 2009-09-11
The Sage Handbook Of Media Processes And Effects written by Robin L. Nabi and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-09-11 with Language Arts & Disciplines categories.
The study of media processes and effects is one of the most central to the discipline of communication and encompasses a vast array of theoretical perspectives, methodological tools, and applications to important social contexts. In light of this importance—as well as the rapid changes in the media environment that have occurred during the past 20 years—this Handbook explores where media effects research has been over the past several decades, and, equally important, contemplates where it should go in the years ahead. COVERAGE Part I offers an overview of the field and conceptualizations of media effects, along with a range of quantitative and qualitative methodologies used in the study of media effects. Part II focuses on prominent theoretical approaches to the study of media effects from a more societal perspective, tracing their historical contexts, theoretical developments, criticisms and controversies, and the impact of the new media environment on current and future research. Part III emphasizes the various factors that influence the critical functions of message selection and processing central to a host of mass media application contexts. Part IV reflects a dominant trend in the media effects literature—that of persuasion and learning—and traces related theoretical perspectives through the various contexts in which media may have such effects. Part V explores the contexts and audiences that have been traditional foci of media effects research, such as children, violence, body image, and race, addressing the theories most applicable to those contexts. Part VI highlights a concern central and unique to the communication discipline—message medium—and how it influences effects ranging from what messages are attended to, how we spend our time, and even how we think.