Markstrat 2

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Markstrat 2

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Author : Jean-Claude Larréché
language : en
Publisher: Course Technology
Release Date : 1990

Markstrat 2 written by Jean-Claude Larréché and has been published by Course Technology this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Business & Economics categories.

Marketing I

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Author : Richard Schwindt
language : en
Publisher:
Release Date : 1995

Marketing I written by Richard Schwindt and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Business & Economics categories.

Readings In Marketing Strategy

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Author : Victor J. Cook
language : en
Publisher: Course Technology
Release Date : 1989

Readings In Marketing Strategy written by Victor J. Cook and has been published by Course Technology this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Business & Economics categories.

This text was assembled to provide students with a comprehensive set of readings useful in understanding and designing successful marketing strategies. It reflects the thinking of its authors, who believe that strategic marketing is taking a new direction in the 1990's. While strategic marketing continues to build on the solid foundations of customer and competitor analysis, it now must also integrate all the functions of a business into a unified market-led perspective. 30 of the 38 readings in this text are new to this edition.

Marketing I

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Author :
language : en
Publisher: Eno River Press
Release Date : 1981

Marketing I written by and has been published by Eno River Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Business & Economics categories.

Dynamic Marketing Decision Making

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Author : Alan J. Malter
language : en
Publisher:
Release Date : 2000

Dynamic Marketing Decision Making written by Alan J. Malter and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with categories.

Business Administration Reading Lists And Course Outlines

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Author :
language : en
Publisher:
Release Date : 1985

Business Administration Reading Lists And Course Outlines written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Business categories.

The Guide To Simulations Games For Education And Training

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Author : Robert E. Horn
language : en
Publisher: SAGE Publications, Incorporated
Release Date : 1980-03

The Guide To Simulations Games For Education And Training written by Robert E. Horn and has been published by SAGE Publications, Incorporated this book supported file pdf, txt, epub, kindle and other format this book has been release on 1980-03 with Education categories.

This is the fullest guide to available games and simulations for use in business and education. There are over 1,400 separate entries -- about half of them new to this edition -- giving each game's name, copyright, manufacturer, price, age and number of players, together with a full description. Twenty four essays evaluate and contrast games for specific settings, making this a consumer report for game users.

International Journal Of Forecasting

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Author :
language : en
Publisher:
Release Date : 1994

International Journal Of Forecasting written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Business forecasting categories.

Jmr Journal Of Marketing Research

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Author :
language : en
Publisher:
Release Date : 1993

Jmr Journal Of Marketing Research written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Marketing research categories.

Journal Of Marketing

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Author :
language : en
Publisher:
Release Date : 1999

Journal Of Marketing written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Marketing categories.

Apr. issues for 1940-42 include Papers and proceedings of the semi-annual [Dec.] meeting of the American Marketing Association, 1939-41.