Faster Better Cheaper

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Faster Better Cheaper

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Author : Howard E. McCurdy
language : en
Publisher: JHU Press
Release Date : 2003-04-01

Faster Better Cheaper written by Howard E. McCurdy and has been published by JHU Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-04-01 with Science categories.

"This excellent summary of an important part of NASA's history is recommended for all readers." — Choice In Faster, Better, Cheaper: Low-Cost Innovation in the U.S. Space Program, Howard E. McCurdy examines NASA's recent efforts to save money while improving mission frequency and performance. McCurdy details sixteen missions undertaken as the twentieth century drew to a close—including an orbit of the moon, deployment of three space telescopes, four Earth-orbiting satellites, two rendezvous with comets and asteroids, and a test of an ion propulsion engine—which cost less than the sum traditionally spent on a single, conventionally planned planetary mission. He shows how these missions employed smaller spacecraft and cheaper technology to undertake less complex and more specific tasks in outer space. While the technological innovation and space exploration approach that McCurdy describes is still controversial, the historical perspective on its disappointments and triumphs points to ways of developing "faster, better, and cheaper" as a management manifesto. "Readers interested in either the management or economics of complex organizations will find a wealth of material in this well-written exposition. Fans of space travel, like the author himself, will also enjoy the behind-the-scenes look at NASA's operation." — Enterprise and Society

Into The Black

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Author : Peter J. Westwick
language : en
Publisher: Yale.ORIM
Release Date : 2006-11-13

Into The Black written by Peter J. Westwick and has been published by Yale.ORIM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-11-13 with History categories.

In the decades since the mid-1970s, the Jet Propulsion Laboratory in Pasadena, California, has led the quest to explore the farthest reaches of the solar system. JPL spacecraft—Voyager, Magellan, Galileo, the Mars rovers, and others—have brought the planets into close view. JPL satellites and instruments also shed new light on the structure and dynamics of earth itself, while their orbiting observatories opened new vistas on the cosmos. This comprehensive book recounts the extraordinary story of the lab's accomplishments, failures, and evolution from 1976 to the present day. This history of JPL encompasses far more than the story of the events and individuals that have shaped the institution. It also engages wider questions about relations between civilian and military space programs, the place of science and technology in American politics, and the impact of the work at JPL on the way we imagine the place of humankind in the universe.

Nasa Management Problems

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Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Science, Technology, and Space
language : en
Publisher:
Release Date : 2003

Nasa Management Problems written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Science, Technology, and Space and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Outer space categories.

Nasa 50th Anniversary Proceedings Nasa S First 50 Years Historical Perspectives

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Author : Steven J. Dick
language : en
Publisher: U. S. National Aeronautics & Space Administration
Release Date : 2010-07-07

Nasa 50th Anniversary Proceedings Nasa S First 50 Years Historical Perspectives written by Steven J. Dick and has been published by U. S. National Aeronautics & Space Administration this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-07-07 with Law categories.

On 29 July 1958, President Dwight D. Eisenhower signed the National Aeronautics and Space Act, creating the National Aeronautics and Space Administration (NASA), which became operational on 1 October of that year. Over the next 50 years, NASA achieved a set of spectacular feats, ranging from advancing the well-established field of aeronautics to pioneering the new fields of Earth and space science and human spaceflight. In the midst of the geopolitical context of the Cold War, 12 Americans walked on the Moon, arriving in peace “for all mankind.” Humans saw their home planet from a new perspective, with unforgettable Apollo images of Earthrise and the “Blue Marble,” as well as the “pale blue dot” from the edge of the solar system. A flotilla of spacecraft has studied Earth, while other spacecraft have probed the depths of the solar system and the universe beyond. In the 1980s, the evolution of aeronautics gave us the first winged human spacecraft, the Space Shuttle, and the International Space Station stands as a symbol of human cooperation in space as well as a possible way station to the stars. With the Apollo fire and two Space Shuttle accidents, NASA has also seen the depths of tragedy. In this volume, a wide array of scholars turn a critical eye toward NASA’s first 50 years, probing an institution widely seen as the premier agency for exploration in the world, carrying on a long tradition of exploration by the United States and the human species in general. Fifty years after its founding, NASA finds itself at a crossroads that historical perspectives can only help to illuminate.

Nasa S Mars Program After The Young Report Parts I Ii

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Author : United States. Congress. House. Committee on Science
language : en
Publisher:
Release Date : 2001

Nasa S Mars Program After The Young Report Parts I Ii written by United States. Congress. House. Committee on Science and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Science categories.

The Quest For Mars Nasa Scientists And Their Search For Life Beyond Earth Text Only

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Author : Laurence Bergreen
language : en
Publisher: HarperCollins UK
Release Date : 2014-01-30

The Quest For Mars Nasa Scientists And Their Search For Life Beyond Earth Text Only written by Laurence Bergreen and has been published by HarperCollins UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-30 with Science categories.

This edition does not include illustrations. Is there life on Mars? And if not, why not? These questions have gripped mankind throughout the twentieth century. In the shadow of the new millennium, The Quest for Mars seeks the definitive answers from the dedicated NASA scientists participating in the race to discover life on the Red Planet.

Government Executive

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Author :
language : en
Publisher:
Release Date : 2002

Government Executive written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Public administration categories.

Wescon Conference Proceedings

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Author :
language : en
Publisher:
Release Date : 1996

Wescon Conference Proceedings written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Electronic apparatus and appliances categories.

The Engaged Customer

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Author : Hans Peter Brondmo
language : en
Publisher: Harper Collins
Release Date : 2009-10-13

The Engaged Customer written by Hans Peter Brondmo and has been published by Harper Collins this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-10-13 with Business & Economics categories.

In the age of the Internet, how do you keep your customers coming back--again and again--when your competitors are always just one click away? How do you turn casual, anonymous surfers into profitable, "engaged" customers? The answers to these questions can be found in The Eng@ged Customer, written by Hans Peter Brondmo, one of the Internet's best known and most successful direct marketing experts. In this new marketing classic Brondmo introduces readers to the new rules of Internet direct marketing and shows them how to use email to build service rather than marketing relationships. A visionary in both the technology and marketing arenas, Brondmo has shown more company executives than anyone how to build lasting, profitable, one-on-one relationships with customers on the Internet. His client list includes such household names as Palm, Hewlett-Packard, Victoria's Secret, Amtrak, Wells Fargo Bank, OfficeMax, Wegmans Food Markets, as well as such Internet leaders as CDNow, E-Trade Women.com, Petopia.com, Sparks.com, and eBags.com. The Eng@ged Customer makes Brondmo's expertise available to executives, managers, and marketers in both Old and New Economy businesses. The book combines a strategic perspective with tactical guidance, showing where and how to invest in order to build an Internet direct marketing program, and how to plan, develop, and implement your program for maximum success. While sending email messages to customers may sound like a simple process, retailers and marketers all over the world have discovered just how difficult it is to do it well. Let Brondmo show you how to design email communications and marketing programs that have your customers complaining if they don't hear from you understand and manage customer information so that you can "get to know" each and every customer--even if you've got millions avoid spam and the potential nightmare of privacy violations anticipate the organizational impact of customer-focused Internet direct marketing define, measure, and track your success. Whether you are an executive or a manager, The Eng@ged Customer will show you: how to keep your customers coming back how to rise above the increasing Internet clutter how to become the trusted voice that your customers rely on.

Foundry

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Author :
language : en
Publisher:
Release Date : 1900

Foundry written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1900 with Founding categories.