Crm Automation
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Crm Automation
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Author : Barton J. Goldenberg
language : en
Publisher: Prentice Hall Professional
Release Date : 2002
Crm Automation written by Barton J. Goldenberg and has been published by Prentice Hall Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.
In CRM Automation, one of the world's leading CRM experts delivers hands-on guidance for every phase of your CRM initiative: goal-setting, process review, vendor selection, implementation, rollout, support, and administration. Drawing on 18 years of experience with more than 300 enterprise deployments, Barton Goldenberg offers a start-to-finish implementation blueprint covering every customer-focused business function: marketing, sales, customer service, field support, and beyond.
The Ibm Model Of Electronic Customer Relationship Management
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Author : Christian Uwagwuna
language : en
Publisher: GRIN Verlag
Release Date : 2011-04
The Ibm Model Of Electronic Customer Relationship Management written by Christian Uwagwuna and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-04 with Business & Economics categories.
Essay from the year 2011 in the subject Business economics - Customer Relationship Management, CRM, grade: 80, De Montfort University Leicester (-), course: E Business, language: English, abstract: Introduction With the dynamic nature of the global business environment and increasing competitive pressure, organizations are shifting from product-focused strategy to consumer-focused strategy. With the advent of internet, consumers are becoming more knowledgeable and more aware of the various opportunities available to them. The internet has provided easy access to new products and access to more options leading to an expanded competitive advantage for the consumers, greatly enhancing their choices, value and pricing flexibilities in many cases. Customer retention and loyalty has become a nightmare to many organizations, and organizations are now involved in what can be termed "a relationship competition" between organizations and their clients, as customers can switch from one product to the other at the click of the computer mouse. In order to counter this phenomenon organizations are investing heavily in technologies enabling a customer-focused relationship marketing strategy. With tremendous growth in e-business and web-based services, organizations are therefore shifting to an internet based customer relationship management, hence the birth of electronic customer relationship management (E-CRM). In this report a comprehensive analysis of how IBM uses electronic customer relationship management (ECRM) to gain insight and understanding of their customer's needs and want is carried out and also how to improve customer's relationship by satisfying those needs. [...]
The User Guide To Customer Relationship Management Crm Automation
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Author :
language : en
Publisher:
Release Date : 2003
The User Guide To Customer Relationship Management Crm Automation written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with categories.
Internet Marketing
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Author : Jagdish N. Sheth
language : en
Publisher: Cengage Learning
Release Date : 2001
Internet Marketing written by Jagdish N. Sheth and has been published by Cengage Learning this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.
This text examines the role of technology in the business world. Selections examine the radical role of electronic marketing, electronic commerce, and other information technology subjects that affect and change the role of marketing on a daily basis in the 21st century business place. Concepts and strategies of the "information age" are applied to specific business problems. Specific topics include information on how to align information technology with business strategy; marketing and data mining; developing products on-line; Internet pricing strategies; fixed pricing and e-commerce; advertising on the web; electronic ethics; on-line privacy; and rules for this new marketing practice.
Team Centered Perspective For Adaptive Automation Design
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Author :
language : en
Publisher:
Release Date : 2003
Team Centered Perspective For Adaptive Automation Design written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with categories.
Information Technology For Manufacturing Systems Ii
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Author : Qi Luo
language : en
Publisher: Trans Tech Publications Ltd
Release Date : 2011-06-10
Information Technology For Manufacturing Systems Ii written by Qi Luo and has been published by Trans Tech Publications Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-06-10 with Technology & Engineering categories.
Selected, peer reviewed papers from the 2011 International Conference on Information Technology for Manufacturing Systems (ITMS 2011), Shanghai, China, May 7-8, 2011
E Marketing
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Author : Judy Strauss
language : en
Publisher: Prentice Hall
Release Date : 2009
E Marketing written by Judy Strauss and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.
The 5th edition of "E-Marketing" treats the subject as traditional marketing with a twist: the Internet and other technologies have had a profound effect on the way we do business. This transformation has resulted in new business techniques that add customer value, build customer relationships, and increase company profitability. Stressing product, pricing, distribution, and promotion, the authors use a strategic perspective and give many important practices not covered in previous editions: namely, blogs, social networking, online branding, and search marketing. Point-of-purchase scanning devices, databases, and other offline technologies are discussed. For anyone interested in learning more about electronic marketing, this is an excellent handbook; its comprehensive glossary makes this a must-have reference.
Customer Relationship Management
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Author : EC-Council
language : en
Publisher: OSB Publisher Pte
Release Date : 2003
Customer Relationship Management written by EC-Council and has been published by OSB Publisher Pte this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Business & Economics categories.
The relationship between suppliers, technology, and customers is explained in this guide to customer relationship management. Advice is provided on how to acquire and retain customers by leveraging the latest advanced technologies and how to maintain a customer service support center in an e-business environment. Customer lifecycle management and lifetime value, customer strategy, and building a business case for customer relationship management are discussed. This book will prepare managers for the EC-Council CRM exam 212-16.
Cio
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Author :
language : en
Publisher:
Release Date : 2006
Cio written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Executives categories.
Business Week
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Author :
language : en
Publisher:
Release Date : 2007
Business Week written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business categories.