Content Marketing In A Week
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Content Marketing In A Week
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Author : Jane Heaton
language : en
Publisher: Hachette UK
Release Date : 2016-03-10
Content Marketing In A Week written by Jane Heaton and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-10 with Business & Economics categories.
***CIM (CHARTERED INSTITUTE OF MARKETING) BOOK OF THE MONTH MAY 2016*** Content marketing just got easier Content marketing is one of today's growing marketing trends following fast on the heels of social media. It is marketing through creating and sharing content that potential customers find relevant, useful and valuable in order to attract, engage, convert and retain them. It's a strategy that requires careful thought, clear objectives and goals, and a deep understanding of your audience. It requires you to reach out to them with well-planned and well-produced content - in all forms and formats, offline as well as online. In this book we take a joined-up look at content marketing, the key principles that underpin it, and what it takes to put it into practice in a consistent and fully formed way. And we provide a practical framework for planning it and executing it successfully - whatever the size of your business or your marketing team. Adopting a content marketing approach is certainly not a short term, quick win tactic. But the chances are it could make a big difference to the effectiveness of your marketing. - Sunday: Adopt a content marketing mindset - Monday: Understand the different types of content - Tuesday: Develop your content marketing strategy - Wednesday: Get started with content planning - Thursday: Create compelling content - Friday: Get ready to share - Saturday: Learn how to measure success
Dialog Chronolog
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Author :
language : en
Publisher:
Release Date : 1993
Dialog Chronolog written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with DIALOG (Information retrieval system) categories.
Digital Marketing In A Week
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Author : Nick Smith
language : en
Publisher: Hachette UK
Release Date : 2014-02-28
Digital Marketing In A Week written by Nick Smith and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-28 with Business & Economics categories.
Digital Marketing In A Week is a simple and straightforward guide to brilliant digital marketing, giving you everything you need to know in just seven short chapters. From social marketing and search engine optimization, to 'paid' advertising, mobile marketing and creating the perfect website for driving sales, you'll discover the perfect toolkit to drive your successful digital marketing. This book introduces you to the main themes and ideas of digital marketing, giving you a knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to read it in a week or in a single sitting, NLP In A Week is your fastest route to success: - Sunday: Building the ultimate sales website - Monday: SEO: The backbone of any digital marketing strategy - Tuesday: Social media marketing madness - Wednesday: Pay per click (PPC) simplified and explained - Thursday: Mobile optimization and getting mobile users - Friday: Email marketing - why you should do it no matter what - Saturday: Other marketing tricks and tips in the modern world ABOUT THE SERIES In A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.
Adweek S Marketing Week
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Author :
language : en
Publisher:
Release Date : 1991-05
Adweek S Marketing Week written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991-05 with Advertising categories.
Marketing In 4 Weeks
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Author : Eric Davies
language : en
Publisher: Hachette UK
Release Date : 2015-01-29
Marketing In 4 Weeks written by Eric Davies and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-29 with Business & Economics categories.
Marketing In 4 Weeks is a comprehensive guide to contemporary marketing and PR, giving you everything you need to know in one place. Made up of four bestselling books in one, this book delivers a complete course in modern marketing. From strategy, mobile and ecommerce to social media, SEO and PR you'll discover all the tools, techniques and strategies you need to get your marketing right. This book introduces you to the main themes and ideas of marketing, digital marketing and PR, giving you a knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to work through it like a 4 week course or dip in and out, Marketing In 4 Weeks is your fastest route to success: Week 1: Marketing In A Week Week 2: Digital Marketing In A Week Week 3: Social Media Marketing In A Week Week 4: Public Relations In A Week ABOUT THE SERIES In A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.
Willing S Press Guide And Advertisers Directory And Handbook
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Author :
language : en
Publisher:
Release Date : 2001
Willing S Press Guide And Advertisers Directory And Handbook written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with English newspapers categories.
Social Media Marketing In A Week
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Author : Nick Smith
language : en
Publisher: Hachette UK
Release Date : 2013-04-26
Social Media Marketing In A Week written by Nick Smith and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04-26 with Business & Economics categories.
Social Media Marketing In A Week is a simple and straightforward guide to mastering the basics, giving you everything you need to know in just seven short chapters. From making the right first impression and having a unified message and strategy, to knowing where your audience is, engaging them and managing your reputation, you'll discover how to build a relationship with your customers on sites like Facebook, YouTube, Flickr and Pinterest, without selling to them. This book shows you how to get started with social media giving you the ability and best practice to interact confidently with your fans and subscribers. Whether you choose to read it in a week or in a single sitting, Social Media In A Week is your fastest route to success: - Monday: Gain insight with cases studies of companies that have achieved positive results from social media - Tuesday: Get started with key strategies and tactics and learn how to find and engage with your audience - Wednesday: Learn how to set up and configure Blogging, Facebook, Twitter and LinkedIn - Thursday: Learn how to set up and configure YouTube, Google, Pinterest, StumbleUpon, and other ones to watch - Friday: Utilize other people's content to help you become the authority in your marketplace, in one hour a day or less - Saturday: Discover the tools and techniques that will help you to continually manage your social media campaign ABOUT THE SERIES In A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.
The Journal Of Home Economics
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Author :
language : en
Publisher:
Release Date : 1960
The Journal Of Home Economics written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1960 with Domestic economy categories.
Once A Week
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Author : Eneas Sweetland Dallas
language : en
Publisher:
Release Date : 1878
Once A Week written by Eneas Sweetland Dallas and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1878 with England categories.
Willings Press Guide 2007 V1
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Author : Clare Redman
language : en
Publisher: Media Information
Release Date : 2007-02
Willings Press Guide 2007 V1 written by Clare Redman and has been published by Media Information this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-02 with Language Arts & Disciplines categories.
This press guide aims to provide a comprehensive, accurate and informative guide to the UK press, both print and broadcast.