Campaign Craft

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Campaign Craft

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Author : Daniel M. Shea
language : en
Publisher: Praeger
Release Date : 2006

Campaign Craft written by Daniel M. Shea and has been published by Praeger this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Political Science categories.

Shea and Burton present a lively, comprehensive exploration of cutting-edge political campaign management. They cover all aspects of present-day political campaigns, from understanding the context of a particular campaign, to fundraising tips, to strategic thinking and scores of winning voter contact techniques. With careful attention and hard work, even average citizens can oversee sophisticated, state-of-the-art political campaigns. Those who try will find no aid more valuable than this book. Bringing to bear both academic and professional experience, Shea and Burton present a lively, comprehensive exploration of cutting-edge political campaign management. They cover every aspect of present-day political campaigning, from understanding the context of a particular campaign (national trends, the media market, demographic research, etc.) to strategic thinking and specific voter contact techniques that work. These techniques include tactical use of fundraising, paid media, free media--including the Internet--and get-out-the-vote drives. Throughout the text, the authors present up-to-date analysis, peppered with examples from national, state, and local campaigns. Campaign Craft is a comprehensive guide to modern electioneering--a must read for candidates and political activists, scholars, researchers, and all those interested in knowing how to run modern, high-tech campaigns.

Campaign Craft

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Author : Michael John Burton
language : en
Publisher:
Release Date : 2010

Campaign Craft written by Michael John Burton and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Campaign management categories.

Campaigns And Elections

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Author : Larry Sabato
language : en
Publisher: Pearson Scott Foresman
Release Date : 1989

Campaigns And Elections written by Larry Sabato and has been published by Pearson Scott Foresman this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Political Science categories.

Studyguide For Campaign Craft

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Author : Cram101 Textbook Reviews
language : en
Publisher: Cram101
Release Date : 2013-05

Studyguide For Campaign Craft written by Cram101 Textbook Reviews and has been published by Cram101 this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05 with categories.

Never HIGHLIGHT a Book Again Virtually all testable terms, concepts, persons, places, and events are included. Cram101 Textbook Outlines gives all of the outlines, highlights, notes for your textbook with optional online practice tests. Only Cram101 Outlines are Textbook Specific. Cram101 is NOT the Textbook. Accompanys: 9780521673761

Communication Consultants In Political Campaigns

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Author : Robert V. Friedenberg
language : en
Publisher: Praeger
Release Date : 1997-10-28

Communication Consultants In Political Campaigns written by Robert V. Friedenberg and has been published by Praeger this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-10-28 with Business & Economics categories.

We will never know the precise identity of America's first political consultant. It is likely that candidates were seeking favorable coverage in colonial newspapers as early as 1704; it is also likely that by 1745 candidates were using handbills and pamphlets to augment press coverage of campaigns; and we know that one successful candidate, George Washington in 1758, purchased refreshments for potential voters. These traditional approaches to winning votes have in recent years been amplified by consultants who have shown how cable networks, videocassettes, modems, faxes, focus groups, and other means of communication can be put to partisan use. In this book, Robert V. Friedenberg examines all of the communication techniques used in contemporary political campaigning. After providing a history of political consulting, Friedenberg examines the principal communication specialities used in contemporary campaigns. Throughout, political consultants discuss their approaches and evaluate the benefits and shortcomings of these methods. An invaluable text for what is arguably the most rapidly changing field of applied communication, this work is must reading for students and researchers of American politics, applied communication, and contemporary political theory.

Current History

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Author :
language : en
Publisher:
Release Date : 1936

Current History written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1936 with World politics categories.

Grim Fairy Tales

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Author : Lisa M. Gring-Pemble
language : en
Publisher: Praeger
Release Date : 2003-12-30

Grim Fairy Tales written by Lisa M. Gring-Pemble and has been published by Praeger this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-12-30 with Language Arts & Disciplines categories.

Analyzes congressional hearings and debates on welfare to understand the role of language in framing welfare policy and contemporary welfare discussions. Illustrates the significance of language and ideology in shaping policy outcomes.

Choice

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Author :
language : en
Publisher:
Release Date : 1997

Choice written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Academic libraries categories.

The Electoral Challenge

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Author : Stephen C. Craig
language : en
Publisher: CQ Press
Release Date : 2011

The Electoral Challenge written by Stephen C. Craig and has been published by CQ Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Political Science categories.

′Stephen Craig has compiled an impressive collection of chapters in this fantastic book. The chapters provide a broad, yet thorough, coverage of the literature ranging from campaign effects to money in politics..A must have for undergraduate classes dealing with elections and voting!′ - Andrew Garner, University of Wyoming

Narrative And Critical History Of America The United States Of North America Pt 1 1887

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Author : Justin Winsor
language : en
Publisher:
Release Date : 1887

Narrative And Critical History Of America The United States Of North America Pt 1 1887 written by Justin Winsor and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1887 with America categories.