Behaviour In A Business Context
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Behaviour In A Business Context
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Author : Richard Turton
language : en
Publisher:
Release Date : 1991
Behaviour In A Business Context written by Richard Turton and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Industrial policy categories.
Behaviour In A Business Context
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Author : Turton
language : en
Publisher:
Release Date : 1999-12-01
Behaviour In A Business Context written by Turton and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-12-01 with categories.
Behavioural Business
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Author : Janneke Blijlevens
language : en
Publisher: Springer Nature
Release Date : 2023-04-10
Behavioural Business written by Janneke Blijlevens and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-10 with Business & Economics categories.
This book explores all aspects of the new and emerging area of behavioural business. This book identifies behavioural business as a powerful application of the latest insights and tools from psychology and behavioural science to decision-making in business, management and policy. This book uniquely positions behavioural business as different from both behavioural economics and psychology. This book instead applies a fresh focus on behavioural interventions in policy and business. This book introduces this new area and showcases what it contributes to a number of important contemporary business and policy issues. These include behavioural insights for managers in diverse and multi-cultural workplaces, designers of organisations, interventions, products and services, financial advisors, public policy makers, business creatives and entrepreneurs as well as charity and NGO practitioners. This book summarises state-of-the-art knowledge in the areas of expertise of the authors, who are members of the Behavioural Business Lab at RMIT University in Australia. This book will interest advanced students in related subjects as well as academics and policy makers hoping to learn and apply behavioural insights to their areas of expertise.
The Behaviour Business
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Author : Richard Chataway
language : en
Publisher: Harriman House Limited
Release Date : 2020-02-18
The Behaviour Business written by Richard Chataway and has been published by Harriman House Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-02-18 with Business & Economics categories.
If you are in business, you are in the business of behaviour – and unless a business influences behaviour, it will not succeed. In the last 50 years we have learnt more about how we behave than over the previous 5,000. This book shows how behavioural science has revolutionised our understanding of how people really think (or don’t) – and how we can use those insights in our businesses to influence behaviour and gain competitive advantage. Richard Chataway is Director of Behavioural Science at Gobeyond Partners and has experience in everything from getting people to join the armed forces, drink spirits rather than wine, and buy flatpack furniture – to developing the world’s most successful stop-smoking mobile app. Introducing the leading thinkers and practitioners from this new field (and sharing dozens of real-world examples), Richard guides readers through the hidden influences, biases and fallacies that influence the behaviour of customers, employees, and business leaders alike – and shows how we can ethically use these insights to: • powerfully attract and retain customers • fuel true and lasting innovation • stand apart in the new world of increasing automation and artificial intelligence • change workplaces and maintain happy and productive employees and teams • and a lot more! It’s time to shape behaviour instead of simply reacting to it. The Behaviour Business is the eye-opening, practical guide you have been waiting for.
Stakeholder Thinking In Marketing
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Author : Michael Jay Polonsky
language : en
Publisher: Emerald Group Publishing
Release Date : 2005
Stakeholder Thinking In Marketing written by Michael Jay Polonsky and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Corporations categories.
Stakeholder thinking in marketingStakeholder thinking is becoming a "core" part of marketing as well as other businessrelated disciplines. A search of the business source primmer database found that priorto 1995 there are 58 articles using the term stakeholder in their title and 27 academicmarketing related articles with stakeholder as a key term. The interest in stakeholdertheory has however grown rapidly, between January 2000 and November 2004 therewere 228 articles using stakeholder theory in the title and 140 academic marketingrelated journal articles that examined stakeholder issues. In fact the American Marketing Association's (AMA, 2004) new definition ofmarketing expressly incorporates our responsibility to consider how marketingactivities impact stakeholders:Marketing is an organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways thatbenefit the organization and its stakeholders. Thus the AMA has recognised the core role of stakeholder thinking. While there is an increased interest in stakeholder thinking in marking, anexamination of the literature would seem to suggest that there is no unified view ofhow stakeholder thinking can be or should be integrated into theory or practice. Manyof the stakeholder works, marketing and in other disciplines, still focus on the socialand ethical impacts of stakeholders. This may have been where much off stakeholderthinking initially gained its prominence, but it is a broader strategic tool that canbenefit a range of areas and was in fact the focus of Freeman's (1984) original work inthe area. This is not to suggest that the general strategic implications of stakeholderthinking are not being consider, as an increasingly number of works are looking atstakeholder implications in regards to exchange networks, relationship marketing, andother issues related to strategy development. The papers in this special issue have considered a range of varying perspectivesincluding: corporate social responsibility, the impact of interacting with stakeholders, relationship issues, and broader discussions of stakeholder theory as a strategic tool. These papers have taken a diverse range of perspectives including conceptual works, case studies, qualitative approaches, and various empirical approaches to examiningthe issues of interest within various pieces. The scope of papers included in the special, as well as those not included, identifies the breadth of relevance stakeholder thinkinghas for the application of all aspects of marketing theory and practice. The question of how stakeholders and stakeholder theory can be considered inorganisational activities and marketing theory is an issue that most certainly seems towarrant further consideration. The works in this special issue have advanced thisdebate and identified some directions that could be considered. Stakeholder thinking ishowever not necessarily a paradigm shift in marketing thinking, although some mightbelieve it is, but rather it broadens existing concepts such as relationship marketing, network theory, organisational social responsibility and other areas. Hopefully thepapers presented in this special issue will encourage others to consider the inclusion ofstakeholders into broader areas of marketing. Any special issue editor has to thank a range of people for assistance withdeveloping the special issue. I would like to thank Audrey Gilmore and David Carson, editors of EJM, for allowing the special issue to be developed. Their input through theprocess has been invaluable. I would also like to thank the many authors ofunsuccessful papers for submitting their work. It was of course impossible to includeall papers in the special issue, but the breadth of coverage, in regards to topics andgeographic areas would seem to demonstrate the growing interest in stakeholderthinking within marketing. Lastly, it is imperative that I thank the reviewers, withouttheir assistance the special issue would not have been possible. The following peoplereviewed papers for the special issue:. Anupam Jaju - Gorge Mason University;. Bill Kilbourn - Clemson University;. Bob Heiser - New Mexico State University;. Catherine Elder, [email protected] . ;. Cathy L. Hartman - Utah State University;. David Waller - University of Technology Sydney;. David Stewart - Monash University;. Devashish Pujari - McMaster University;. Dr Russell Casey - Clayton State University;. Duane Windsor - Rice University;. Edwin R. Stafford - Utah State University;. Felix Mavondo - Monsah University;. Frank de Bakker - University of Amsterdam;. Hamish Ratten - University of Queensland;. J. Tomas Gomez Arias - St Mary's College of California;. Jeanne M. Logsdon - University of New Mexico; . John F. Mahon - University of Main;. John Stanton - University of Western Sydney;. Kamal Ghose - University of South Australia;. Kelly Strong - Iowa State University;. Kirk Davidson - Mount St Mary's University;. Kim E. Schatzel - University of Michigan-Dearborn;. Les Carlson - Clemson University;. Linda McGilvray - Massey University;. Marie-Louise Fry - University of Newcastle, Australia;. Mary McKinley - ESCEM School of Business and Management;. Michael Beverland - Monsah University;. Michael Hyman - New Mexico State University;. Mike McCardle - Western Michigan University;. Mike Reid - Monash University;. Nick Grigoriou - Royal Melbourne Institute of Technology;. Peter Scholem - Monash University;. Rita Ferreira - University of Navarra;. Romana Garma - Victoria University, Australia;. Ruhi Yahan - Victoria University, Australia;. Rujirutana Mandhachitara - Long Island University;. Sabrina Helm - Heinrich-Heine University, Duesseldorf;. Scott Vitell - The University of Mississippi;. Sema Sakarya - Bogazici University;. Srikanth Beldona - University of Delaware;. Stacey Hills - Utah State University;. Taras Danko - National Technical University;. Ulrich Orth - Oregon State University; and. William E. Martello - St Edwards University. Michael Jay PolonskyGuest EditorPreviously published in: European Journal of Marketing, Volume 39, Number 9/10, 2005
Business Ethics In Action
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Author : Domènec Melé
language : en
Publisher: Bloomsbury Publishing
Release Date : 2025-12-11
Business Ethics In Action written by Domènec Melé and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-12-11 with Business & Economics categories.
Written by leading European expert Domènec Melé, this is the ideal companion for students determined to make the business world a more ethical and moral place.
Behavioural Science Approaches In Economic Research
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Author : Simon Valentin
language : en
Publisher: GRIN Verlag
Release Date : 2021-02-10
Behavioural Science Approaches In Economic Research written by Simon Valentin and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-10 with Business & Economics categories.
Research Paper (postgraduate) from the year 2021 in the subject Business economics - Miscellaneous, grade: 1.3, ESCP Europe, language: English, abstract: This coursework aims to present behavioural science approaches as part of the research programmes course. The coursework places greater emphasis on the research discipline of sustainable marketing and audit. The detailed presentation of the overall behavioural approach with its numerous junctions is presented right after the introduction, which is part of the second section. Sections three and four outlines a brief summary, an analysis of the behavioural scientific approach, the applied research method and findings as well as a critical evaluation of the performed behavioural approach of both the sustainable marketing and audit paper. Section five aggregate the critical appraisal of both behavioural science approaches that are given in section three and four and place them into relationship to the overall behavioural approach. Finally, section six contains the conclusion.
Order Ethics An Ethical Framework For The Social Market Economy
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Author : Christoph Luetge
language : en
Publisher: Springer
Release Date : 2016-07-26
Order Ethics An Ethical Framework For The Social Market Economy written by Christoph Luetge and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-07-26 with Philosophy categories.
This book examines the theoretical foundations of order ethics and discusses business ethics problems from an order ethics perspective. Order ethics focuses on the social order and the institutional environment in which individuals interact. It is a well-established paradigm in European business ethics. The book contains articles written by leading experts in the field and provides both a concise introduction to order ethics and short summary articles homing in on specific aspects of the order-ethical paradigm. It presents contributions describing fundamental concepts, historical roots, and the economic, social, and philosophical background of the theory. The second part of the handbook focuses on the theory's application in business, society, and politics, casting new light on an array of topics that loom large in contemporary ethical discourse.
Unethical Pro Organizational Behavior The Role Of Loyalty In Ethical Leadership
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Author : Ilka Büker
language : en
Publisher: GRIN Verlag
Release Date : 2016-08-03
Unethical Pro Organizational Behavior The Role Of Loyalty In Ethical Leadership written by Ilka Büker and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-08-03 with Business & Economics categories.
Bachelor Thesis from the year 2016 in the subject Business economics - Business Management, Corporate Governance, grade: 1,7, University of Cologne, language: English, abstract: Leaders act as mediators between an organization and its employees. They are agents of the organization and have a role model function for their followers. Since leaders play a significant role in motivating ethical behaviour of their subordinates, most scholars have focused on the consequences of leader behaviour on their followers. However, it is more complex and therefore ethical behaviour should be determined in a first step. Imagine a situation in which someone detects a colleague hiding information about the environmental pollution of a new production process. Is it ethically right to collaborate and be loyal to the colleagues and protect the entire organization? Or is it ethically right to tell the truth to supervisors or the public to protect the environment and a larger society? What about a situation in which someone observes a co-worker manipulating sales numbers that are necessary to achieve group targets? Is it ethically right to collaborate and maintain silence? Or is it ethically right to tell the truth even though group objectives cannot be achieved by being honest? What, if jobs are related to achievement of objects and are possibly cut in case of not obtaining these targets? Imagine a situation in which someone withholds relevant information about a customer to other members of the organization who do not work on the same team. Is it ethically right to deprive these information in order to give an edge to the in-group? Or is it ethically right to share those details across all colleagues who hold a stake in order to improve the overall performance? What is perceived as ethically right, wrong or desirable differs across cultures, organizations, individuals and situations. In contrast to the leader perspective of previous scholars and considering those differences Fehr, Yam and Dang took a follower-centric perspective on ethical leadership. Within their novel conceptualization of ethical leader perception moralized leader behaviour can entail value consistent behaviour, depending on what is morally relevant to an individual and the organizational culture. If ethical leader behaviour is subject to moral values of an individual or of the organization, it depends on either the organization and the leader’s behaviour or the moral identity of a follower and the leader’s behaviour, if this behaviour is perceived as ethically right or desirable.
Entrepreneurship And Sme Research
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Author : Rik Donckels
language : en
Publisher: Routledge
Release Date : 2019-05-29
Entrepreneurship And Sme Research written by Rik Donckels and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-05-29 with Business & Economics categories.
First published in 1997, the authors of the present volume provide brand new insights and empirical findings in the field of entrepreneurship and small business research. The writers have highlighted three different key themes: entrepreneurship; start-ups and growth and internationalisation. The priority of most countries is growth, competitiveness and employment. In this context, the relevance of promoting the creation of new enterprises and understanding the very nature and development of newly created and existing SMEs is becoming more important today. The role of entrepreneurship and SMEs for economic and social development, welfare and well-being is going to be emphasised more than ever before. The same holds for research in these fascinating fields. This book gives an idea of the state of the art for the time being with its increasing conceptual, methodological and empirical complexity and diversity.