A Customer Journey Mapping Framework With Mobile Application
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A Customer Journey Mapping Framework With Mobile Application
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Author : Yiqing Ding (Researcher in mechanical engineering)
language : en
Publisher:
Release Date : 2023
A Customer Journey Mapping Framework With Mobile Application written by Yiqing Ding (Researcher in mechanical engineering) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023 with categories.
Customer journey mapping (CJM) is a product and service design tool that is widely used by both researchers and practitioners. It tracks the customer and user interactions with products and services during their experiences and maps out significant changes in their experiences. While CJM possesses the advantages of studying customer experiences from their perspectives, it also suffers from limitations such as small sample sizes and biases. This thesis introduces a framework for performing CJM with mobile applications (mobile apps) and analyzing the data collected from the app. The framework was tested on the errand experiences of students and its findings were compared with those of a parallel study using traditional CJM approaches to demonstrate its effectiveness in performing CJM. The results showed that although existing methods are more suitable for small-scale data collection and identifying apparent user interactions, our proposed approach can better target diverse experiences and reveal latent needs. Overall, mobile applications have the potential to improve CJM and provide valuable insights into customer experiences.
The Startup Equation A Visual Guidebook To Building Your Startup
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Author : Steve Fisher
language : en
Publisher: McGraw Hill Professional
Release Date : 2015-05-15
The Startup Equation A Visual Guidebook To Building Your Startup written by Steve Fisher and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-15 with Business & Economics categories.
Filled with infographics, visuals, and case studies—a vibrant, practical guide to creating a winning business model for any startup The Startup Equation leads you step by step through the decisions and data to find your perfect startup model. You'll learn how to identify your “entrepreneurial type” and follow the book’s visual roadmap to building your own successful business plan for your unique dream. The book provides the blueprint for not only understanding the startup economy, but the challenges and opportunities for every type of new business. Steve Fisher is co-founder of the Revolution Factory, a global network that funds, builds, and launching new products. He is also co-founder of The Revolution Institute, a global nonprofit that promotes social good. Ja-Naé Duane is a speaker, strategist, social scientist, artist, creative economist, and author of How to Start Your Business with $100.
Msdn Magazine
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Author :
language : en
Publisher:
Release Date : 2008
Msdn Magazine written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Computer software categories.
The Ieee International Symposium On Personal Indoor And Mobile Radio Communications
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Author : IEEE International Symposium on Personal, Indoor, and Mobile Radio Communications
language : en
Publisher:
Release Date : 1995
The Ieee International Symposium On Personal Indoor And Mobile Radio Communications written by IEEE International Symposium on Personal, Indoor, and Mobile Radio Communications and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Mobile communication systems categories.
Dr Dobb S Journal
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Author :
language : en
Publisher:
Release Date : 2003
Dr Dobb S Journal written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Application software categories.
Software Development
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Author :
language : en
Publisher:
Release Date : 2003
Software Development written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Computer software categories.
Information Management Report
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Author :
language : en
Publisher:
Release Date : 2000
Information Management Report written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Telecommunication categories.
Ericsson Review
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Author :
language : en
Publisher:
Release Date : 2002
Ericsson Review written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Telephone categories.
Arc User
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Author :
language : en
Publisher:
Release Date : 2007
Arc User written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Geographic information systems categories.
Annual Review Of Communications
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Author :
language : en
Publisher:
Release Date : 2005
Annual Review Of Communications written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Electronics categories.