The Researcher

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Ebook Marketing Research

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Author : Joseph F. Hair, Jr.
language : en
Publisher: McGraw-Hill Education Australia
Release Date : 2014-07-16

Ebook Marketing Research written by Joseph F. Hair, Jr. and has been published by McGraw-Hill Education Australia this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-16 with Business & Economics categories.

Marketing Research provides a contemporary and managerially relevant discussion of the key principles in the dynamic field of marketing research. The authors take an application-oriented approach, providing students with the tools and skills necessary to solve business challenges and exploit business opportunities. It strikes the right balance between quantitative and qualitative data discussions encouraging an understanding of best practice in data collection and analysis, supported by strong theoretical discussion and relevant case studies. The fourth edition has a new industry voice with insights from Ken Roberts, founder and president of Forethought Research. Ken's industry cases, Food for Thought, tie theory to real world business practice using experiences from clients in ANZ, Asia and the US. This fourth edition has been revised and updated with streamlined chapters, increased coverage of social media, and all new end of chapter material. Students and instructors have access to a thorough digital package offering quizzes, exercises, and SSPS data sets.

Becoming A Researcher A Research Companion For The Social Sciences

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Author : Dunne, Mairead
language : en
Publisher: McGraw-Hill Education (UK)
Release Date : 2005-07-01

Becoming A Researcher A Research Companion For The Social Sciences written by Dunne, Mairead and has been published by McGraw-Hill Education (UK) this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-07-01 with Education categories.

This innovative book combines what most books separate: research as practical activity and research as intellectual engagement. It clarifies and makes explicit the methodological issues that underlie the journey from initial research idea to the finished report and beyond. The text moves the researcher logically through the research process and provides insights into methodology through an in-depth discussion of methods. It presents the research process as an engagement with text. This theme moves through the construction of text in the form of data and the deconstruction of text in analysis. Finally the focus moves to the reconstruction of text through the re-presentation of the research in the report. Following through each of these stages in turn, the chapters consider either a practical issue or a group of methods and interrogate the associated methodological concerns. In addition, the book also addresses the rarely explored issues of the researcher as writer and researcher identity as core elements of the research process. The book provides a range of insights and original perspectives. These successfully combine practical guidance with the invitation to consider the problematic nature of research as social practice. It is an ideal reference for those embarking on research for the first time and provides a new methodological agenda for established researchers.

Fashion In Danceform The Case Of Chattayum Mundum In Kerala India

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Author : Loveena Mariam George
language : en
Publisher: GRIN Verlag
Release Date : 2024-07-30

Fashion In Danceform The Case Of Chattayum Mundum In Kerala India written by Loveena Mariam George and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-07-30 with Social Science categories.

Master's Thesis from the year 2023 in the subject Asian studies, grade: 1,3, Brandenburg Technical University Cottbus (The Faculty of Architecture, Civil Engineering and Urban Planning), course: World Heritage Studies, language: English, abstract: This paper is an analysis on the transformations seen on the Chattayum mundum which is the traditional attire of Syrian Christian women in Kerala, for it to have emerged as a costume for Margamkali, which is a native Syrian Christian dance-form. I argue that although the Chattayum mundum became part of a vanishing tradition among the Syrian Christians; but by virtue of Margamkali, the Chattayum mundum has become revitalised. Thereby, the interaction between Chattayum mundum and Margamkali in contemporary Kerala, is analysed. The preliminary part of this research has been complemented by the successive phenomenological research that was based on the interviews of Syrian Christian women in Kerala. Detailed interpretations on the interviewees’ lived experiences of having worn the Chattayum mundum has been accounted for. Also, the coexistence of Chattayum mundum in its traditional form and as a Margamkali costume in the contemporary context, has been analysed. Thus, this research serves as a specific case study for heritage practitioners, to understand the potential role of contemporary artforms in revitalising the traditional forms of fashion.

The Forgotten Sense

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Author : Jonas Olofsson
language : en
Publisher: HarperCollins
Release Date : 2025-01-07

The Forgotten Sense written by Jonas Olofsson and has been published by HarperCollins this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-01-07 with Health & Fitness categories.

“The Forgotten Sense leaves us with the hope of new discoveries and new recoveries—so that we may once again revel in the glorious, fragrant world around us.”—Wall Street Journal By one of the world’s leading researchers into the science of smell, a fascinating exploration of our most essential yet least understood sense—enabling us to appreciate food and drink, warning us of dangers, and even influencing who we fall in love with Our sense of smell guides our lives far more than our screen-heavy, sight-privileged era would suggest. It animates our experience of food and drink, helps us access memories, and strengthens our intimacy with each other. But, long considered our most “beastly” sense, the inner workings of smell have stumped scientists for centuries. Now, cognitive scientist and leading smell researcher Jonas Olofsson uncovers the sophisticated processes that drive our olfactory system, with profound implications for how we perceive the world around us. Drawing from cutting-edge original research, Olofsson shows that not only is our sense of smell extraordinarily sensitive, its process of chemical exchange shaped human evolution on its most fundamental level. From the pheromones, environmental signals, and emotions we process with each breath, olfaction makes us the individuals we are. Moreover, smelling is an intellectual exercise, Olofsson argues, one that we have the remarkable capacity to strengthen and, with some effort, even regain after illness. With infectious curiosity and a host of applications—from emotional health and gastronomy to literature and even politics—The Forgotten Sense is a wide-ranging and entertaining look at this most understudied function of human life.

The World Book Encyclopedia

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Author :
language : en
Publisher:
Release Date : 1960

The World Book Encyclopedia written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1960 with Encyclopedias and dictionaries categories.

International Forum On Information And Documentation

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Author :
language : en
Publisher:
Release Date : 1983

International Forum On Information And Documentation written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1983 with Documentation categories.

Journal Of Nano Research Vol 6

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Author : Graeme E. Murch
language : en
Publisher: Trans Tech Publications Ltd
Release Date : 2009-06-30

Journal Of Nano Research Vol 6 written by Graeme E. Murch and has been published by Trans Tech Publications Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-06-30 with Technology & Engineering categories.

This periodical edition includes peer-reviewed scientific and engineering papers on all aspects of research in the area of nanoscience and nanotechnologies and wide practical application of the achieved results.

History Of The Indian Navy

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Author : Charles Rathbone Low
language : en
Publisher:
Release Date : 1877

History Of The Indian Navy written by Charles Rathbone Low and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1877 with India categories.

Technical Publication

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Author : Bāṃlādeśa Pallī Unnaẏana Ekāḍemī
language : en
Publisher:
Release Date : 1960

Technical Publication written by Bāṃlādeśa Pallī Unnaẏana Ekāḍemī and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1960 with Agriculture categories.

The Researcher S Toolkit

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Author : David Wilkinson
language : en
Publisher: Taylor & Francis
Release Date : 2023-05-02

The Researcher S Toolkit written by David Wilkinson and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-02 with Education categories.

Designed for those undertaking research for the first time, this fully updated edition of The Researcher's Toolkit is a practical and accessible guide for all those partaking in small-scale research. Jargon-free and assuming no prior knowledge, it covers the entire research process, from defining a research topic or question through to its completion. This second edition has been fully revised by a collaborating team with a wealth of knowledge and practical experience in research project work. Including activity boxes to highlight key concepts and short summary boxes to indicate fundamental elements of various research areas, the chapters cover: The importance of research and framing your research question and research ethics Practical elements associated with planning and executing your research activity The application of survey-based research methods and the value provided by social media as data collection devices Deploying both quantitative and qualitative tools and techniques to analyse research data Writing up your research work and preparing it for wider access and consumption Examining the effect of your research work through assessing or measuring its impact The Researcher’s Toolkit is a must-read guide for students and budding researchers as well as educators seeking to explain academic research and writing to their pupils. It will benefit anyone looking to complete a research project whether inside academia or beyond.