Product Roadmap
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Product Roadmaps Relaunched
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Author : C. Todd Lombardo
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2017-10-25
Product Roadmaps Relaunched written by C. Todd Lombardo and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-25 with Business & Economics categories.
A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful. Whether you're a product manager, product owner, business analyst, program manager, project manager, scrum master, lead developer, designer, development manager, entrepreneur, or business owner, this book will show you how to: Articulate an inspiring vision and goals for your product Prioritize ruthlessly and scientifically Protect against pursuing seemingly good ideas without evaluation and prioritization Ensure alignment with stakeholders Inspire loyalty and over-delivery from your team Get your sales team working with you instead of against you Bring a user and buyer-centric approach to planning and decision-making Anticipate opportunities and stay ahead of the game Publish a comprehensive roadmap without overcommitting
Strategize Product Strategy And Product Roadmap Practices For The Digital Age
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Author : Roman Pichler
language : en
Publisher: Pichler Consulting
Release Date : 2022-09-07
Strategize Product Strategy And Product Roadmap Practices For The Digital Age written by Roman Pichler and has been published by Pichler Consulting this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-09-07 with Business & Economics categories.
Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age, 2nd edition. Using a wide range of proven techniques and tools, product management expert Roman Pichler explains how to create a winning product strategy and actionable roadmap. Comprehensive and insightful, the book will enable you to make the right strategic decisions in today’s dynamic digital age. If you work as a product manager, Scrum product owner, product portfolio manager, head of product, or product coach, then this book is for you. What you will learn: * Create an inspiring vision for your product. * Develop a product strategy that maximises the chances of launching a winning product. * Successfully adapt the strategy across the product life cycle to achieve sustained product success. * Measure the value your product creates using the right key performance indicators (KPIs). * Build an actionable outcome-based product roadmap that aligns stakeholders and directs the product backlog. * Regularly review the product strategy and roadmap and keep them up-to-date. Written in an engaging and easily accessible style, Strategize offers practical advice and valuable examples so that you can apply the practices directly to your products. This second, revised, and extended edition offers new concepts, more tools, and additional tips and examples. Praise for Strategize: "Strategize offers a comprehensive approach to product strategy using the latest practices geared specifically to digital products. Not just theory, the book is chock-full of real-world examples, making it easier to apply the principles to your company and products. Strategize is essential reading for everyone in charge of products: product executives, product managers, and product owners." Steve Johnson, Founder at Under10 Consulting. "Whether you are new to product management or an experienced practitioner, Strategize is a must read. You are guaranteed to get new ideas about how to develop or improve your product strategy and how to execute it successfully. It’s an essential addition to every product manager’s reading list." Marc Abraham, Senior Group Product Manager at Intercom.
Innovation Product Development And Commercialization
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Author : Dariush Rafinejad
language : en
Publisher: J. Ross Publishing
Release Date : 2007-06-15
Innovation Product Development And Commercialization written by Dariush Rafinejad and has been published by J. Ross Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-06-15 with Business & Economics categories.
This title uses a holistic approach to examine the diverse issues that managers face to channel resources in the right direction for commercial success. It details the commercialization of innovation and new products in fast-paced, high-tech markets and how to match tecnological advances to new market opportunities.
Cracking The Product Marketing Code
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Author : Iman Bayatra
language : en
Publisher: Packt Publishing Ltd
Release Date : 2023-10-27
Cracking The Product Marketing Code written by Iman Bayatra and has been published by Packt Publishing Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-27 with Business & Economics categories.
Harness expert insights from Google, Meta, and TikTok to ace product launch, delight your customers, and accelerate growth with inbound strategies and outbound tactics Key Features Sharpen your product marketing skills to make an impact within your organization Unlock deeper insights through real-world examples to shape product development and drive exponential growth Discover product marketing strategies, templates, and frameworks in this one-stop guide Purchase of the print or Kindle book includes a free PDF eBook Book DescriptionIn the ever-evolving product landscape, the significance of building the right product and bringing it effectively to the right market cannot be overstated. With this book, you’ll learn how to bridge the gap between your product and the market to meet customer needs effectively. Equipped with a comprehensive understanding of product marketing and its key functions—inbound and outbound strategies—you’ll discover how these strategies interweave throughout the product launch process and how to effectively leverage them to bring a product to market. This product marketing book will help you master the inbound strategies, influencing product development by conducting market and customer research, analyzing the competitive landscape, identifying customer segments, and building buyer personas to identify gaps and drive product innovation. Next, you’ll get to grips with outbound strategies, the driving force behind product adoption and sustained exponential growth. You’ll create and test messaging and positioning, build the go-to-market (GTM) plan, enable your sales team to maximize effectiveness, and ensure a product-market fit throughout the different stages of the buyer journey with impactful collaboration internally and externally for creating value. By the end of this book, you’ll have transformed into a product marketing expert enhancing product innovation, driving product adoption, and accelerating growth.What you will learn Understand the power of product marketing as you explore inbound and outbound strategies Leverage customer data to uncover insights and fuel innovation Develop impactful messaging to capture your audience’s attention Discover key strategies in customer segmentation and how to build buyer personas Examine each stage of the GTM plan and identify winning strategies Apply the right tactics at each stage of the customer journey to drive product adoption Ensure internal and external stakeholders buy-in to create value Who this book is forIf you’re a product marketer, product marketing leader, or marketing manager looking to get to grips with product marketing and identify blind spots in your product marketing strategies, primarily in B2B tech, this book is for you. Product managers seeking to develop their product marketing skillset will find this book especially useful. However, basic knowledge of product marketing is all you need to get the most out of this book.
Product Roadmaps Relaunched
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Author : C. Lombardo
language : en
Publisher:
Release Date : 2017
Product Roadmaps Relaunched written by C. Lombardo and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017 with New products categories.
A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful.
Lean And Agile Software Development
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Author : Adam Przybyłek
language : en
Publisher: Springer Nature
Release Date : 2021-01-05
Lean And Agile Software Development written by Adam Przybyłek and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-01-05 with Computers categories.
This book constitutes the proceedings of the 5th International Conference on Lean and Agile Software Development, LASD 2021, which was held online on January 23, 2021. The conference received a total of 32 submissions, of which 10 full and 2 short papers are included in this volume. In addition, one keynote paper is also included. To live the agile mindset, the LASD conference focuses on highly relevant research outcomes and fosters their way into practice. Topics discussed in this volume range from teams under COVID-19 through women in Agile, to product road-mapping and non-functional requirements.
Product Focused Software Process Improvement
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Author : Davide Taibi
language : en
Publisher: Springer Nature
Release Date : 2022-11-13
Product Focused Software Process Improvement written by Davide Taibi and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-11-13 with Computers categories.
This book constitutes the refereed proceedings of the 23rd International Conference on Product-Focused Software Process Improvement, PROFES 2022, which took place in Jyväskylä, Finland in November 2022. The 24 full technical papers, 9 short papers, and 6 poster papers presented in this volume were carefully reviewed and selected from 75 submissions. The book also contains and 8 doctoral symposium papers and 7 tutorial and workshop papers. The contributions were organized in topical sections as follows: Keynote; Cloud and AI; Empirical Studies; Process Management; Refactoring and Technical Dept; Software Business and Digital Innovation; Testing and Bug Prediction; Posters; Tutorials; Workshop on Engineering Processes and Practices for Quantum Software (PPQS’22); 1st Workshop on Computational Intelligence and Software Engineering (CISE 2022); Doctoral Symposium.
Agile Project Management For Dummies
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Author : Mark C. Layton
language : en
Publisher: John Wiley & Sons
Release Date : 2012-05-08
Agile Project Management For Dummies written by Mark C. Layton and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-08 with Business & Economics categories.
Learn why agile techniques work better than historical approaches, and use them to rev up your software development with a faster, more flexible approach.
Cto Online
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Author : Andre Buren
language : en
Publisher: Mijnbestseller.nl
Release Date : 2023-12-31
Cto Online written by Andre Buren and has been published by Mijnbestseller.nl this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-31 with Technology & Engineering categories.
The role of CTO is evolving fast, thinking strategically about technology and business opportunities. As we navigate this new world, we face the challenge of harnessing the immense potential of new online technologies for our business. You will need to wear multiple hats, including innovator, business leader, and most of all change agent. In these exhilarating yet turbulent times, being a tech leader means having the vision to steer your ship through stormy seas of disruption and guide it towards the tranquil waters of progress. It requires the foresight to anticipate what lies ahead and the adaptability to embrace change. It calls for the audacity to take risks and the humility to learn from mistakes. CTO.online is your comprehensive guide covering all the expertise necessary for modern-day online tech leadership. It provides actionable guidance, advice, practical tips, and perspectives from firsthand experience and industry leaders. The book includes contributions from renowned tech leaders and thinkers, offering diverse perspectives on technology leadership.
Product Roadmaps Relaunched Audio Book
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Author : C. Lombardo
language : en
Publisher:
Release Date : 2019
Product Roadmaps Relaunched Audio Book written by C. Lombardo and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with categories.
A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you'll learn to communicate how your products will make your customers and organization successful. Whether you're a product manager, product owner, business analyst, program manager, project manager, scrum master, lead developer, designer, development manager, entrepreneur, or business owner, this audio book will show you how to: Articulate an inspiring vision and goals for your product Prioritize ruthlessly and scientifically Protect against pursuing seemingly good ideas without evaluation and prioritization Ensure alignment with stakeholders Inspire loyalty and over-delivery from your team Get your sales team working with you instead of against you Bring a user and buyer-centric approach to planning and decision-making Anticipate opportunities and stay ahead of the game Publish a comprehensive roadmap without overcommitting.