Content Inc
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Content Inc Second Edition Start A Content First Business Build A Massive Audience And Become Radically Successful With Little To No Money
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Author : Joe Pulizzi
language : en
Publisher: McGraw Hill Professional
Release Date : 2021-05-25
Content Inc Second Edition Start A Content First Business Build A Massive Audience And Become Radically Successful With Little To No Money written by Joe Pulizzi and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-25 with Business & Economics categories.
From one of today’s leading experts in content marketing, Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services. In these pages, Joe Pulizzi provides a lower-risk, more effective way to create a path to success by re-engineering the process that so often leads to failure: You’ll learn how to develop valuable content, build an audience around that content―and then create a product for that audience. Content Inc. walks you through the entire process, showing how to: Choose a marketable content topic Figure out where little or no competition exists Choose your top channel for disseminating content Build long-term customer loyalty Monetize your product or service Expand your content into multiple channels Sell your content asset or scale it into a large enterprise This updated edition includes new and enhanced coverage of platforms like TikTok, SnapChat, and Instagram, a new section about the exit strategy for the model, more practical how-tos, and current examples of companies that have successfully implemented these strategies. Content Inc. provides an ingenious approach to business based on a profoundly simple concept: Having a singular focus on audience, and building a loyal audience directly, provide the best, most nuanced understanding of what products ultimately make the most sense to sell. Apply the methods laid out for you in Content Inc., and create the business of your dreams.
Content Inc How Entrepreneurs Use Content To Build Massive Audiences And Create Radically Successful Businesses
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Author : Joe Pulizzi
language : en
Publisher: McGraw Hill Professional
Release Date : 2015-09-04
Content Inc How Entrepreneurs Use Content To Build Massive Audiences And Create Radically Successful Businesses written by Joe Pulizzi and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-09-04 with Business & Economics categories.
“Instead of throwing money away and sucking up to A-listers, now there is a better way to promote your business. It’s called content marketing, and this book is a great way to master this new technique.” -Guy Kawasaki, Chief evangelist of Canva and author of The Art of the Start 2.0 "How do you take the maximum amount of risk out of starting a business? Joe Pulizzi shows us. Fascinate your audience, then turn them into loyal fans. Content Inc. shows you how. Use it as your roadmap to startup success.” -Sally Hogshead, New York Times and Wall Street Journal bestselling author, How the World Sees You "If you're serious about turning content into a business, this is the most detailed, honest, and useful book ever written." -Jay Baer, New York Times bestselling author of Youtility" The approach to business taught all over the world is to create a product and then spend a bunch of money to market and sell it. Joe outlines a radically new way to succeed in business: Develop your audience first by creating content that draws people in and then watch your business sell themselves!" -David Meerman Scott bestselling author of ten books including The New Rules of Sales and Service "The digital age has fundamentally reshaped the cost curve for entrepreneurs. Joe describes the formula for developing a purpose-driven business that connects with an engaged and loyal audience around content. With brand, voice and audience, building and monetizing a business is easy." -Julie Fleischer, Sr. Director, Data + Content + Media, Kraft Foods" What if you launched a business with nothing to sell, and instead focused first on serving the needs of an audience, trusting that the 'selling' part would come later? Crazy? Or crazy-brilliant? I'd say the latter. Because in today's world, you should serve before selling." -Ann Handley, author of the Wall Street Journal bestseller Everybody Writes and Content Rules "Today, anyone, anywhere with a passion and a focus on a content niche can build a multi-million dollar platform and business. I did it and so can you. Just follow Joe's plan and hisContent Inc. model." -John Lee Dumas, Founder, EntrepreneurOnFire" The Internet doesn't need more content. It needs amazing content. Content Inc is the business blueprint on how to achieve that. If you're in business and are tired of hearing about the need for content marketing, but want the how and the proof, Content Inc is your blueprint." -Scott Stratten, bestselling author and President of UnMarketing Inc." Content marketing is by far the best marketing strategy for every company and Joe is by far the best guru on the topic. I wish this book was available when we started our content marketing initiative. It would have saved us a huge amount of time and effort!" -Scott Maxwell, Managing Partner/Founder OpenView Venture Partners
Content Inc
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Author :
language : en
Publisher:
Release Date : 2016
Content Inc written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Customer relations categories.
Summary Content Inc How Entrepreneurs Use Content To Build Massive Audiences And Create Radically Successful Businesses By Joe Pulizzi
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Author : Shortcut Edition
language : en
Publisher: Shortcut Edition
Release Date : 2021-06-02
Summary Content Inc How Entrepreneurs Use Content To Build Massive Audiences And Create Radically Successful Businesses By Joe Pulizzi written by Shortcut Edition and has been published by Shortcut Edition this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-02 with Business & Economics categories.
* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. In this summary, you will discover how Joe Pulizzi, the father of "Content Marketing" in the United States, created his company by developing his audience, before defining products and services to match it, in order to establish himself on a long-term basis. You will also discover how : attract prospects and customers by creating high value-added information ; your audience, once it has become loyal, will stand by your side; create your business around content, make it actionable and monetizable. Content Inc. gives you all the tools you need to create and deliver content, and how to make the most of it by changing the paradigm of your business, whether it's in the process of being created or already well established. This book is divided into six key steps in content creation and delivery that teach you how to build audience loyalty and increase the growth of your startup or business. *Buy now the summary of this book for the modest price of a cup of coffee!
Summary Of Content Inc Review Keypoints And Take Aways
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Author : PenZen Summaries
language : en
Publisher: by Mocktime Publication
Release Date : 2022-11-29
Summary Of Content Inc Review Keypoints And Take Aways written by PenZen Summaries and has been published by by Mocktime Publication this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-11-29 with Study Aids categories.
The summary of Content Inc. – How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses presented here include a short review of the book at the start followed by quick overview of main points and a list of important take-aways at the end of the summary. The Summary of The book "Content, Inc." from 2015 is an informative and useful guide that explains how to use content management to market your company, attract an audience, and share your ideas with the rest of the world. These ideas are jam-packed with helpful advice and suggestions that will assist you in converting that audience into dedicated subscribers, thereby enabling you to diversify your brand and advance to the forefront of your industry. Content Inc. summary includes the key points and important takeaways from the book Content Inc. by Joe Pulizzi. Disclaimer: 1. This summary is meant to preview and not to substitute the original book. 2. We recommend, for in-depth study purchase the excellent original book. 3. In this summary key points are rewritten and recreated and no part/text is directly taken or copied from original book. 4. If original author/publisher wants us to remove this summary, please contact us at [email protected].
Summary
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Author : Edition Shortcut (author)
language : en
Publisher:
Release Date : 1901
Summary written by Edition Shortcut (author) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1901 with categories.
Brands And Their Companies
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Author :
language : en
Publisher:
Release Date : 2003
Brands And Their Companies written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Brand name products categories.
Benn S Media
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Author :
language : en
Publisher:
Release Date : 2004
Benn S Media written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Mass media categories.
Directory Of Japanese Databases
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Author :
language : en
Publisher:
Release Date : 1994
Directory Of Japanese Databases written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Science categories.
Chronolog
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Author :
language : en
Publisher:
Release Date : 1981
Chronolog written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with DIALOG (Information retrieval system) categories.